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Trending Sources

Marketing Resources for 2016: Old School meets New Cool

grow - Practical Marketing Solutions

If you jump on every trend, you’re bound to miss out on the evergreen knowledge of existing forms of content, like long-running blogs of experts *cough* like this one *cough* or podcasts, or even (gasp) books. Blogs. Long the best source of information on the Internet, blogs are here to stay. Nichole Elizabeth DeMeré’s personal blog. Blogs. Podcasts.

20 LinkedIn Groups Every Marketer Should Join

Hubspot

This is certainly understandable, given all of the projects on their plates on a daily basis -- from setting up workflows , to analyzing blog metrics , to creating premier content. To get a glimpse of just what kinds of popular marketing groups -- and even niche communities within marketing, like blogging and social -- there are on the social media site, check out our list below.

Why are America’s fastest-growing companies killing their blogs?

grow - Practical Marketing Solutions

Are America’s fastest-growing companies shifting away from blogging as a primary social media platform?  ”Maybe” could be a conclusion based on new research examining the INC 500 from The Center for Marketing Research at the University of Massachusetts. For the first time in the five years that this research has been conducted, the use of blogging declined.

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix.

10 Tips for Integrating Social Media and LinkedIn in to Your Job Search in 2011

WindMill Networking

How about, “I received all of these LinkedIn invites, but I thought they were such a nuisance!&# Indeed, the only positive thing to come out of not digging our wells before we are thirsty is to finally realize the power of LinkedIn in helping us build out our personal brand, professional networking, and ultimately being instrumental in helping us land a job. Thanks! 1.) Analyze. 

B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

delicious b2bmarketing

Online Marketing Blog TopRank's internet marketing blog on the intersection of social media, digital public relations and search engine marketing. Because sales conversions for B2B organizations are based more on building relationships, content must position that organization as an industry thought leader and a trusted resource. Enjoy!] Content is key for B2B websites.

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The Top 3 Priorities for 2010 Marketing Budgets

delicious b2bmarketing

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. If you don’t have in-house SEO resources, hire an agency or consultant, but either way, make SEO an ongoing priority. 2. First, that it’s important to continue investing in marketing through the downturn.

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Email Autoresponders 2.0 in B2B Marketing

Anything Goes Marketing

In this post, I want to concentrate on the use case in which a user either signs up for a newsletter or to access resources from your website. Insert company logo here] Dear FirstName, Thanks for registering to receive [insert name of resource] from CompanyX. Heather has some good tips to ensure that your information and call to action(s) is up to date. Email Autoresponder 1.0 Chad H.

90 Tips to Make Your Blog Rock

delicious b2bmarketing

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas.

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6 Reasons to Embrace Social Media Today

Content Marketing Today

Millions of web users, both in the business to consumer and business-to-business markets, are reading blogs and listening to podcasts daily. Organizations as diverse as law firms, interior designers, real estate agents, and roofing companies are using blogs, podcasts, videos, and user communities such as Facebook to demonstrate their expertise and thought leadership. Not next week.

Blogging, social media use skyrocketing at universities

grow - Practical Marketing Solutions

100 percent of colleges and universities studied are using some form of social media, up from 95 % last year, 85% in 2009 and 61% in 2008. Eighty-four percent have a school Twitter account (up from 59%) and 66% have a blog (up from 51%). College admissions professionals are flocking to LinkedIn with 47% on the professional networking site, up from 16% last year.

B2B Lead Generation Blog: New Book on Corporate Blogging

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Webinar: Eight critical success factors for lead generation | Main | New E-Book Offers Great Advice » New Book on Corporate Blogging Its exciting when someone you know launches a new book. This is the perfect time to release a book on corporate blogging.

10 New Websites to Add to Your Social Media Blog List in 2013

WindMill Networking

Looking for new blogs to follow in 2013 for unique and insightful information on social media? On a daily basis, however, it is the blog posts of individuals, and a growing number of companies, which might have the biggest impact on our understanding of social media. As a rule, I also did not include any blogs that I recommended you follow in the previous years. Enjoy!

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ClickInsights: What was your "Aha" moment in 2009? - Part 1

Connect the Docs

have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Blog WhitePaperPundit Twitter Jonathan_Kantor. He is also the author of the White Paper Pundit blog. Since I’ve started a Twitter presence in February 2009, I have been able to build a 4000+ following relatively easily.

ClickInsights: What was your "Aha" moment in 2009? - Part 2

Connect the Docs

have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Blogs. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown's blog Phoenix Rising. via Beth Harte). Books.

100 Social Media & Content Marketing Predictions for 2010

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2009 was about learning social media.    Ari Herzog When you consider approximately 16% of the Fortune 500 have a public-facing blog, 28% of those blogs link to Twitter accounts, and 17% of the companies use blogs, Twitter, and Facebook to engage (or in many cases, broadcast only) with their customers, those are telling statistics. Looking back at the 2009 predictions published in this space last year, I think we have a long way to go. Utilizing the right amount of resource to maximize returns.    No kidding!  Seth Godin.

3 Winning Examples of B2B Blogs Done Right

WindMill Networking

Over the last few years blogging has become a recognized marketing tool as a component of a social media strategy.  While businesses used to scratch their head as to why they should be fiddling with something that was originally created for individuals, B2B marketing professionals should now realize that a blog can and should play a central role in their content marketing efforts as well as provide the foundation for their social media engagement. Become an Industry ResourceBlogging shouldn’t be about you – it’s about them , your target customers! 

How NOT to pitch a blog | Online Marketing Blog

delicious b2bmarketing

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. There is no editorial calendar or story board in place with 99% of blogs.

5 steps for using LinkedIn as lead generation tool

B2B Lead Generation Blog

Like many of you, I’m using LinkedIn to connect with work friends and colleagues. But I’ve been intrigued by how LinkedIn has quietly developed into a useful lead generation tool for marketers and sales people to build relationships with potential customers. I’ve discovered that it’s a pretty simple process if you’re willing to invest the time to freely share your expertise and thought leadership with others. Here are 5 ways you can generate leads via LinkedIn: Step #1 - Create a polished and personally branded profile on LinkedIn.

Blog Marketing Tactics - 10 Tested, Proven Ideas

delicious b2bmarketing

With that said, today I’m going to get a little meta on you – but with a purpose.  I want to share a list of tactics and approaches I’ve used/experimented with at this blog to attract from 40,000-250,000 organic visitors monthly and more than 8,500 RSS/email readers.  This is in the hopes of inspiring some new ideas to help your blog or your client’s blog. 1. 

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B2B Lead Generation Blog: Podcast: Tradeshow and Event Marketing with Ruth Stevens

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! « Target Marketing: What’s a Lead? You may want to think again.

B2B Lead Generation Blog: Webcast: Closed-Loop Lead Generation & Management

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! And Ive got a lot of great feedback and questions.

B2B Lead Generation Blog: Social Media Pundits Disconnect from B2B Marketing

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. read a good article on " What’s Wrong With Social Media For B2B Marketing " by John Miller who also writes the Modern B2B Marketing blog. remember when I started blogging in 2003 and there was only 11 true B2B marketing related blogs. Thats a fact.

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Presenting Effective Charts « The Effective Marketer

The Effective Marketer

Cliff Atkinson has some great suggestions of places to get images from and the PresentationZen blog has a recent post that will help those trying to present technical information. hope the resources I listed will help you create better charts and presentations. If you know of other resources, please share! Blog at WordPress.com.Stop doing charts in Excel. The fix?

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Adam T.

Stats 90

5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

2009 has been a long year but as I reflect back on my many conversations, I've created a top 5 list of items to avoid in 2010: 1. Not taking advantage of your online community As a marketer, there are thousands of online resources out there that you can take advantage of to improve your marketing skills. Ask and answer questions on LinkedIn. Now search for your competitors.

B2B Lead Generation Blog: Website Landing Pages impact Lead Generation results

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! So what else can you do to improve the traction of your website to generate more leads?

Aberdeen Shows How to Do Email Marketing Right

The Effective Marketer

They talk about how the increase in the number of available marketing channels coupled with the resource constraints of most marketing organizations is the toughest challenge for marketers to overcome. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com.The lesson?

B2B Lead Generation Blog: Budget Wars: Sales & Finance vs Marketing

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. " Related post: Closed Loop Feedback: The Missing Lead Generation Huddle It was interesting to see that according to MarketingSherpas report, marketers complain they dont have the resources to close the loop on their marketing investments. Bottom line: its the numbers.

B2B Lead Generation Blog: RSS Your Press Room for better search engine visibility

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Link: Online Marketing Blog: RSS Your Search Engine PR - Daily Search Marketing News. Link: Online Marketing Blog: RSS Your Search Engine PR - Daily Search Marketing News. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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B2B Lead Generation Blog: How to leverage word of mouth for more leads

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Read More] Tracked on May 27, 2005 at 05:22 AM Comments How to leverage word of mouth for more leads I liked this post by Joe Cullinane, author of 21st Century Selling , over at his WOMP blog. Be visable. write, speak, publish, and promote ) Benefit from the Halo Effect.

Personal Brand Organization Tips

Buzz Marketing for Technology

Monitor Tons have been written about monitoring technologies for brands and here is a good list of them all – 170 Resources to help you manage your online reputation. tend to use a combination of Technorati alerts on my name and blog name sent directly to a special folder in my Google RSS reader. syndicate my blog to 10 sites and get picked up my a dozen or so more.

RSS 4

B2B Lead Generation Blog: The halo effect and lead generation

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! « Podcasts vs. Webinars which is better? The trick? The trick?

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How to Use Your Blog to Drive Social Sales by Social Media Examiner. Share this on LinkedIn.

B2B Lead Generation Blog: Lead Generation via Industry Experts

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Look at speakers at industry events, authors, bylines and contributed articles in trade journals, and blogs. Many experts will give you permission to post their articles and resources on your website or newsletter. If you can be a good resource for their clients.

Top 30 Most Useful Facebook Blog Posts of 2010

WindMill Networking

While I limited my similar top blog posts on Twitter and LinkedIn to 20, so many people had so much resourceful information to provide on FB that I felt the need to expand this blog post to include the top 30 most useful articles this year.  Designing A Facebook Fan Page: Showcases, Tutorials, Resources by Julia May [2.381]. Personal Profile Tips and Tricks.

B2B Lead Generation Blog: Sales and Marketing as a Team: Five Tips to Improve Performance

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! The unrealized potential can be likened to the batteries in a flashlight.

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Consulting Pulse: 13 powerful reasons why LinkedIn is THE site for B2B marketing, job hunting and searching for resources

delicious b2bmarketing

RSS Feed Subscribe to RSS Newsletter Different to the blog Main Skip to content May 28, 2009 13 powerful reasons why LinkedIn is THE site for B2B marketing, job hunting and searching for resources 1. LinkedIn is like a 24/7 trade show that every one came to. (41 million users) 2. One of the many reasons why LinkedIn is going to wipe out job boards ) 10.

B2B 1

Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. ResourcesBut like many b-to-b marketers, I’m not sure how it has impacted my business.

B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Other sources of names or lists: Trade associations Trade shows Trade conferences Standard Rate and Data Service ( SRDS ) Public libraries like HillSearch.org New social networking tools or community based contact information sharing tools such as Spoke , LinkedIn and Jigsaw.

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B2B Lead Generation Blog: E-mail and the phone have high response rates, DMA report finds

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! The report also found that e-mail continues to have a high response rate too.

B2B Lead Generation Blog: Creative lead generation blunder?

B2B Lead Generation Blog

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Blogging & RSS Events | Main | One-to-one lead generation for B2B companies » Creative lead generation blunder? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Swing - its a hit! doubt it. If that happened here.

15 Social Media Concepts to Make You a More Marketable Social Media Professional in 2013

WindMill Networking

These topics below are addressed more fully within the courses I teach, but are a great resource to look over and evaluate yourself.  View this check-list and assess which you have conquered and which you can improve upon in 2013: At a minimum, you should have an active Twitter account and LinkedIn account designed around your personal brand. They learn to be strategic and analytic.

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