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Cardlytics combines ad tech with fintech to create a unique walled garden for advertisers

ClickZ

Larger than Snap, Twitter, and Pinterest. Advertisers can show ads to potential customers to motivate online and in-store purchases, and they’re also able to give their customers cash back. Founded in 2008, Atlanta-based Cardlytics is an ad platform that operates within banks’ native digital channels. A history in ad tech.

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Why I Bet My Career On Content Marketing

Marketing Insider Group

The “digital, social mobile” world we all talk about – those are just the pipes. It took decades (and is still the exception) for advertisers to tell stories. ” And that was way back in 2008! Even the largest advertisers are shifting a significant amount of their spend from paid ads to owned content hubs.

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. This showed that as of December 2008, search was still the most common Internet activity (used by 85.9% The Twitter figures are surely much higher by now.) of the online population), compared with just 65.1%

Spending 120
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29 Quotes On The Future of Business

Marketing Insider Group

Mary Meeker’s Internet Trends Report : While the US has the highest internet penetration (78%) it ranks 10 th in new internet users from 2008-2012 behind China, India, Indonesia, Iran, Russia, Nigeria, The Philippines, Brazil and Mexico. Mobile traffic as % of internet traffic is growing 1.5x per year (now still only 15%).

Business 100
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99 Amazing Facts On The Future Of Business [Slides]

Marketing Insider Group

Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. By the end of 2013, there will be more mobile-connected devices than there are people on earth. Newspapers have lost $40 Billion in advertising revenue since 2000. Click to Tweet.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Joe Pulizzi - Founder of Content Marketing Institute.

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Social Media Goes Corporate

Ambal's Amusings

Blog Dave Fleet Twitter davefleet. Boundaries continue to blur - We’ll continue to see the lines between marketing, advertising and PR blur as departments and agencies execute cross-functional activities. What actions should marketers take in 2010?" Dave Fleet. " Boundaries between communications functions are blurring.