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How to Train 80,000 People to Use Social Video Effectively

Convince & Convert

Training a couple upstarts in the marketing department to add video to their cache of social tools is hard enough. Lindsay Listanski on Twitter: @LListanski. Coldwell Banker Real Estate : YouTube , Blog , Facebook , Pinterest , Twitter. If you could do a Skype call with any living person, who would it be?

Training 113
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How to Use Social to Attract Great Employees

Convince & Convert

The importance of training recruiters on using social tools properly. Carmen’s Twitter: @CShirkeyCollins. Cisco Careers on Twitter , Instagram , Facebook , and LinkedIn. If you could do a Skype call with any living person, who would it be? In This Episode. Quotes From This Episode. ” —@adamcb. Dead Yourself.

Skype 137
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How to Use Social Media to Delight Customers Across 11 Brands

Convince & Convert

Supported by a robust training program, his social style has led to a team of employees, from the corporate hub to individual locations, that understand and embrace the hotel’s mission in customer care and are trusted to advocate accordingly. .” Dan Moriarty on Twitter: @iamdanmoriarty. “Think the strategy.

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How HP Balances Social Marketing With Social Customer Service

Convince & Convert

Kapoor’s role as the head of this division has her overseeing all of the systems, processes, and trainings for the customer service team as they respond to over 100,000 online conversations in seven languages on 104 social media channels across 95 countries each month. HP Support on Twitter. HP Support on Facebook.

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How Mayo Clinic Dominates Social Media

Convince & Convert

According to Lee, it’s all about training, collaboration, and sharing. How a solid training program leads to a successful and embedded social network. How a well-executed social plan, coupled with training, leads to empowered and professionally advancing employees. Lee Aase on Twitter: @LeeAase. In This Episode.

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How to Maintain Your Brand’s Authentic Voice

Convince & Convert

About 32 managing editors are specially trained to handle content on the blog and are responsible for being miniature versions of Brooks. The Boston Globe , Boston Police Department , MIT , and Cambridge Police Department did particularly excellent jobs of disseminating information to the public on Twitter. ” All 46,000 of them.

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. Then technologies like Skype, lower-cost video conferencing, and web conferencing tools seemed to make live meetings needless.