Marketing Insider Group

JUNE 14, 2021

Here are several impressive video marketing stats : 86% of businesses use video for marketing. 78% say it directly helps increase sales, and 84% say it’s helped generate leads. Engaging with your audience online, using humor, and giving users a good reason to follow you will help you boost your following on social media.

Video Marketing 362

Video Marketing Top of Funnel Content Marketing Planning 362

Webbiquity

FEBRUARY 28, 2023

While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. Long gone are the days when B2B companies delivered software on physical media or relied on catalogs to reach their ideal target audiences. trillion during the same period.”

eCommerce 276

eCommerce Marketing AI B2B Marketing Trends 276

Sprout Social

JULY 22, 2021

Social media usage is on the up and up. Our Sprout Social Index™ 2021: UK & Ireland Edition report found 76% of consumers have used social media more in the past year, and 63% have bought from it. Brands caught on to this upward trend and are engaging social media users to drive awareness, clicks and sales.

Social Media 136

Social Media Generation Media Lead Ranking 136

accelerate agency

SEPTEMBER 10, 2021

Like everything else, sales have gone online, and that’s especially true for the SaaS industry. In the following article, we’re going to give you all the details and tricks you need to finetune your SaaS sales game so you can make sure you’re selling your SaaS product in the best way possible. What Is the SaaS Sales Process?

Enterprise Management 52

Enterprise Management Process Paid Content Lead Ranking 52

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier. Vimeo vs. YouTube for Business: Key Features Each of these platforms are used by different people for different things. Who is my target audience?

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Webbiquity

MARCH 8, 2016

Because content marketing is increasingly essential (buyers now complete two-thirds of their purchase journey online before ever contacting a vendor) and popular (90% of B2B buyers say online content has a “moderate to major effect” on their selection process), spending on content marketing is expected to nearly double by 2019.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Sprout Social

MAY 10, 2022

Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. Nearly one in two businesses consider social media their primary channel for external communication while 58% anticipate it becoming their primary channel in the future. What is brand marketing?

Social Media 112

Social Media Social Marketing Paid Search Agency Media 112

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. These stats will help you know how video marketing influences customers. Videos on social media get 12 times more shared than text and images combined. Social Media Video Statistics for YouTube 35.

Statistics 80

Statistics Video Marketing Work Management Paid Search Agency 80

Hubspot

MARCH 18, 2020

billion social media users across the globe. As you can probably imagine, that’s a major reason why businesses want to be active on social, too. Businesses use social media to market, sell, and provide support to their target audience and customers as well as learn about and bond with them. There are over 3.8

Social Media 101

Social Media Analytics Media Work Management 101

Hubspot

FEBRUARY 3, 2020

For example, we both love social media, care about our finances, and have very high standards of the products we buy. However, the ways we use social media, handle our finances, and purchase products are still slightly different. 52 Gen Z Stats to Know in 2020. General Stats. Social Media.

Stats 101

Stats Work Management Buyer Personas Mobile Marketing 101

Webbiquity

JUNE 16, 2015

Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Only about half of marketers try to connect content to sales. Because with the exception of direct response (a small part of content marketing), content supports sales rather than driving them directly. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Marketing Insider Group

DECEMBER 8, 2021

After all, you’ll be better placed to take advantage of the next golden opportunity if you’ve already invested in modernizing and improving your processes ahead of time. Quick Takeaways: AI-powered chatbots help improve customer service, qualify sales leads, and define the customer journey. It’s time to up your game. Over to You.

Practices 277

Practices Tips Business Emarketing 277

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. Social channels are some of the most important spaces to be because that’s where consumers spend most of their free time. We’re going to explore some of the most asked questions about social media marketing and its costs.

Paid Content 52

Paid Content Social Media Pricing Price 52

Convince & Convert

AUGUST 22, 2012

Ever feel the pressure to prove social media’s value beyond subscriptions counts (Likes and Followers)? Recent updates to the platform have made life a little easier on social media marketers. Filter Social Media Traffic. What: Create advanced segments for your social media channels.

Marketing Analytics Tools 150

Marketing Analytics Tools Social Media Marketing Report Analytics 150

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Zippia) 60% of TikTok’s audience comprises Gen Z users.

Paid Content 204

Paid Content Stats Marketing Budget Webinar Metrics 204

Optinmonster

FEBRUARY 11, 2024

The stats are clear: 20% of businesses never make it past the first year , and a whopping 50% don’t make it to year five. In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. This can help you get new business via social sharing and word-of-mouth promotion.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

Sharpspring

NOVEMBER 17, 2021

They can get your products noticed by a wider audience, build your brand awareness and bring in sales. Youtube is one of the largest marketing channels out there with two thirds of shoppers using it to find and evaluate things to buy. Step 3: Upload Your Video to Youtube. Youtube is a discovery platform of its own.

Video Marketing 127

Video Marketing SEO Optimization Youtube 127

Go Beyond SEO

SEPTEMBER 24, 2020

Here are the stats. Thanks to corona this meant most nights were spent streaming Hulu or Netflix and searching Youtube for DIY projects around the house. Did you know that the second largest search engine behind Google is Youtube? Here are the stats. Here are the stats. of clicks, versus 19.3% on desktop.

Paid Content 122

Paid Content SEO Paid Search Agency Mobile Advertising 122

The Lead Agency

APRIL 14, 2024

Multiple stakeholders and longer decision-making processes bring unique challenges, and the how-to tips everywhere online are mostly irrelevant in B2B industries. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Tactics tailored to Gen X are not going to get you far.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

SocialPilot

FEBRUARY 6, 2024

In this competitive social media generation, authenticity and engagement are the two alphas of the game. Millions of people are now browsing social media platforms daily in search of product recommendations. Marketers are taking advantage of the rapidly increasing number of social media users to increase brand exposure.

Statistics 94

Statistics Advertising Agencies Paid Search Agency Allocation 94

Go Beyond SEO

SEPTEMBER 24, 2020

Here are the stats. Thanks to corona this meant most nights were spent streaming Hulu or Netflix and searching Youtube for DIY projects around the house. Did you know that the second largest search engine behind Google is Youtube? Here are the stats. Here are the stats. of clicks, versus 19.3% on desktop.

Paid Content 78

Paid Content SEO Paid Search Agency Mobile Advertising 78

Sprout Social

AUGUST 23, 2016

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. Being successful with social media for business comes down to creativity and engagement.

Social Media 111

Social Media Paid Content Media Business 111

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Tiecas

JANUARY 27, 2024

Education and awareness: Industrial blogs enable the company to educate potential customers about its products, services, and manufacturing processes. These engaged readers can then be nurtured and converted into valuable leads that turn into sales opportunities. In turn, it will help generate better-quality leads and grow sales.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

SnapApp

JULY 11, 2017

Contrary to the dystopian picture that might paint for sales and marketing teams, this is actually a good thing. In fact, 79% of sales reps surveyed noted a power shift over the last 2-3 years. Interestingly, 22% found that buyers today are actually more reliant on salespeople during their decision-making process. .

Buy 70

Buy Process B2B Peer-to-peer 70

Webbiquity

JANUARY 5, 2021

A Few Stats. For the data nerds out there, a few quick stats: The people on this list follow an average of 1,641 others on Twitter; the median is 891. Managing Director Techstars Farm to Fork. Managing Partner Bread & Butter Ventures. Journalist turned social media pro. Program Manager @flipgrid.

Twitter 262

Twitter Startups Work Management Marketing Management 262

ConvertKit

SEPTEMBER 23, 2020

If you’re going to spend time learning how to craft a newsletter, it only makes sense to have some confidence in the process first. You have all sorts of channels to choose from: brochures, blog articles, social media, and more. Sales funnel automation. Remember the stats above? Here are a few reasons.

Newsletter 114

Newsletter Top of Funnel Landing Pages Digital Marketing Funnels 114

Convert

APRIL 7, 2021

This means spending time listening to them through social media, forums, and other online platforms they frequent. In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Buffer

DECEMBER 10, 2018

For example, did you know that 76% of businesses say video has helped them increase sales? This week we’re looking to help you increase brand awareness and product sales using the highly-engaging format of video. Brian : The stats supporting the effectiveness of video marketing go on and on. It’s common across B2B and B2C!

Top of Funnel 111

Top of Funnel Video Marketing Product Branding 111

Outgrow

DECEMBER 17, 2020

40% of content marketers have allotted more resources towards creating content for social media and online communities. Worldwide social media ad spends jumped by 30.9% Industries leading the way to this surge in social media ads included Beverages (51%), Beauty (43.6%), and Accommodation (43%).

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Martech

AUGUST 23, 2021

Is some of it locked in an old CRM or DMP, or languishing on ancient sales spreadsheets? So, if you’re in the process of transforming your data management, it’s a good opportunity (or more like a necessity) to also line up your strategy for personalization.

Work Management 115

Work Management Content Marketing Management Lock-In 115

Vidyard

JANUARY 7, 2020

People love to watch, and that makes promo videos the bread and butter of top-of-funnel marketing campaigns. Naturally, brand awareness goes hand in hand with these videos that live at the top of your marketing funnel. Mat King, Vidyard’s Video Production Manager, breaks down all you need to know to make great promo videos.

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Valasys

APRIL 13, 2020

Since the very inception of the B2B businesses, customer relationship management has been in use in some way or the other. Agile CRM integrations are need of the hour for modern businesses to meet the expectations of their customers and to outlast their competitors in the lead acquisition, nurturing and sales closure game.

CRM 98

CRM Marketing Management Deliverability Intent Data 98

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Optinmonster

DECEMBER 4, 2019

By what the stats show, yes. Boosts conversions and sales. Also, don’t forget to include videos on your social media platforms or your blog. On barkpost.com , they funnel all their users into barkbox.com. Email marketing is a highly effective digital marketing tactic. Automate the entire email process.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Lake One

AUGUST 13, 2020

Incorporating video into your sales and marketing strategies is a must-have that warrants your attention. Boost Social Media Engagement. According to Animoto , video is consumers’ #1 favorite type of content to see from brands on social media. Not only that, but video is the most shared content on social media.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92