Webbiquity

SEPTEMBER 12, 2023

The reports linked below from Bizzabo, Demand Gen Report, DAHLIA+Agency, Grip, Hubilo, and others provide event organizers and B2B marketing professionals with a wealth of facts, statistics, and observations to help wisely navigate the road ahead. Among the key points made in the report: Content is crucial.

Marketing Report 304

Marketing Report Event Marketing Stats Paid Search Agency 304

Webbiquity

MAY 30, 2023

Those are just a few of the findings from the Marketing Manager Mindset Report 2023 , recently published by Livestorm , Mention, and Jotform. This 65-page report is packed with facts, stats, and insights marketers can use to inform adjustments to their planning and strategy as the year goes on.

Marketing Budget 278

Marketing Budget Marketing Budget Creation Top of Funnel Marketing Strategy 278

Webbiquity

JULY 18, 2023

Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. Download the report to get all the details.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Webbiquity

MARCH 5, 2020

Sign up by March 15th 2020 and choose either one month for free or double your proposal allowance: While a fair amount of data connectors already exist to include technical SEO data into reports, there have been few (if any) that pulled all the data together easily. What does the technical SEO dashboard report on? Until now that is.

SEO 316

SEO Google Ad Building Marketing Analytics Tools 316

Webbiquity

FEBRUARY 22, 2022

A new report offers a wealth of guidance for doing B2B influencer marketing better. Those are just a few of the key findings from The Current State & Future of B2B Influencer Marketing , a new report from Onalytica. On to the lessons of the report. Budget isn’t the most important factor (unlike the B2C world).

B2B Marketing 358

B2B Marketing Research Paid Search Agency Advertising Agencies 358

Webbiquity

AUGUST 6, 2020

Those are among the findings in the 2020 State of B2B Influencer Marketing Research Report , just published by the team at TopRank Marketing. Among other key findings from the report: An astounding 90% of B2B marketers expect their influencer marketing budgets to hold steady or increase in the coming year.

Research 243

Research B2B Marketing B2B Budget Programs 243

Webbiquity

MAY 16, 2023

Like UGA, it provides an incredible range of reports. Basically—if you love all of the depth of Google Analytics, really getting into the weeds of the 100+ reports, then Matomo will probably be your thing. ” Google Analytics used to provide that data, but stopped reporting visitors by network in February 2020.

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Webbiquity

DECEMBER 6, 2022

You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. Though the entire 25-page report is worth a read, here’s a much shorter look at a few of the most important—and surprising—findings from the study.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Webbiquity

AUGUST 31, 2021

Those were a few of the findings from the 2021 B2B Buying Disconnect report, published by TrustRadius at the end of 2020. Here are some of the key findings from the most recent TrustRadius study, which builds upon the “disconnect” report. Analyst reports don’t. The B2B Marketer-Buyer Disconnect. Be inclusive.

Buy 298

Buy Cold Calling B2B Lead Scoring 298

Webbiquity

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. The report notes that “the question of whether social media works has dropped off the charts completely.&# The Biggest Question.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Webbiquity

OCTOBER 5, 2021

Those are among the findings from the 2022 State of IT report just released by Spiceworks Ziff Davis (SWZD). As reported here previously, Millennials are taking over tech buying. Unlike their senior counterparts, this group doesn’t care much about industry analyst reports, and they don’t answer cold calls.

Enterprise Management 309

Enterprise Management Work Management Marketing Management Paid Search Agency 309

Webbiquity

JULY 13, 2021

Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. The massive report pulls together data from a wide range of sources to give a picture of the current state of Internet use and trends. And 54% (4.2 billion) are active social media users.

Internet Marketing 317

Internet Marketing Mobile Marketing Social Media Google 317

Webbiquity

JUNE 13, 2023

A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. It’s an often reported statistic that acquiring a new customer costs five times as much as retaining an existing one. Guest post by Mehdi Hussen. Modern consumers are demanding.

Loyalty 257

Loyalty Personalization Budget Programs Marketing Automation Services 257

Webbiquity

AUGUST 8, 2023

Two recent research reports from Demand Gen Report provide some vital answers and insights on trends. Here are a dozen key findings from these two enlightening reports. Per the report, “44% of respondents in 2023 said advertisements positively impacted their view of a company, compared to just 33% in 2022.”

Marketing Report 238

Marketing Report Multi-Touch Attribution Demand Paid Search Agency 238

Webbiquity

NOVEMBER 16, 2021

Although there are a number of marketing dashboard tools out there, reporting marketing results is still a painful process. Sparrow is a data and reporting platform for marketers. It helps marketing leaders within companies, agencies, and freelancers with reporting for their stakeholders. Anyway, thanks again for joining.

Paid Search Agency 253

Paid Search Agency Enterprise Management Work Management Marketing Management 253

Webbiquity

AUGUST 18, 2020

It provides for registration, gamification, virtual breakout sessions, social networking, live chats and polls, detailed metrics and reporting, and post-event communications. Pricing: contact vendor. It’s developed with HTML5 for a seamless mobile experience, and offers enterprise-grade security. Pricing: contact vendor.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

NOVEMBER 10, 2020

Per the report, “The top five tactics vendors use to engage buyers are different from buyers’ top five information sources. Per the report, “Our data shows that millennials and Gen Z buyers are less likely than older generations to use analyst rankings and reports while purchasing business technology. Cold calling .

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Webbiquity

MARCH 2, 2021

For the summary report: Use text, video and photos to create an interactive online event summary report, highlighting popular sessions and key information shared. This is especially appealing to people who were invited to the event but didn’t respond, or who registered but weren’t able to attend.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Webbiquity

APRIL 13, 2022

For example, since 60% of B2B tech buyers are Millennials, your audience may be less interested in analyst reports and more likely to care about social impact and self-service. Summaries of industry research reports are most valuable when the results are fresh. Understand the context behind keywords.

SEO 294

SEO Marketing Websites B2B Marketing & Strategy 294

Webbiquity

AUGUST 24, 2021

Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Again, there’s much more in the We Are Social / Hootsuite report, so check out their study to get all of their findings and insights. Facebook Facts and Statistics.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

Webbiquity

SEPTEMBER 22, 2020

Two recent research reports provide answers. The report COVID-19’s Impact on IT: Tech trends before, during and after the crisis from Spiceworks Ziff Davis (SWZD) details how the pandemic has altered the business technology landscape. Download both of these reports from SWZD to get all the details.

Enterprise Management 254

Enterprise Management Work Management Purchase Marketing Management 254

Webbiquity

NOVEMBER 29, 2022

Reduces customer churn : According to reports , 61% of consumers stop spending with a brand due to poor customer experience (CS). Moreover, the CRM analytics will generate insightful reports, helping you anticipate customer needs, make smart adjustments to your strategy, and continually adapt your operations to changing customer expectations.

Loyalty 312

Loyalty Lead Ranking Lead Scoring Budget Programs 312

Webbiquity

APRIL 23, 2024

Out of all digital marketing channels, Statista reported that 30% of marketers worldwide consider email marketing to have the highest return on investment. Other studies have reported similar figures, meaning the potential ROI for email marketing may actually be close to 3600%.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Webbiquity

MARCH 19, 2020

Texts show the percentile difference per day or since the last report. As an example, a subscriber in Cook County would see zero cases reported in each category, but also the overall state totals; whereas a subscriber in Washington County would see three cases reported (at the time of this writing).

Service 232

Service Paid Search Agency Marketing Report Planning 232

Webbiquity

MARCH 8, 2022

When you create studies and reports that interest people, it saves your marketing team time as they need to do very little outreach. Otherwise, you can create a study by polling your audience with a survey like those done by B2B Marketing Zone , or Social Media Examiner in their annual report. Provide gift cards.

Small Business Marketing 294

Small Business Marketing Tactics Business Peer-to-peer 294

Webbiquity

APRIL 28, 2020

The team at B2B Marketing Zone recently published a report, How COVID-19 is Impacting B2B Marketing. The final day of data collection for that report was March 24.

Planning 313

Planning Marketing Budget Creation Webinar Metrics B2B Marketing 313

Webbiquity

AUGUST 3, 2021

Those are just a few of the findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. A recent post here detailed 12 Fascinating Facts About Global Internet Use in 2021 , compiled from that report. General Internet Use Statistics. The Wrap (For Now).

Social Media 172

Social Media Spyware Wikipedia Correlation 172

Webbiquity

SEPTEMBER 14, 2021

The report also takes a look at what types of technology to support remote work companies are investing in. Check out the full report to get all of the details and insights. ” Remote Monitoring is Probably Not a Good Idea. The post What Will the Future of Remote Work Look Like?

Work Management 304

Work Management Research Marketing Management Paid Search Agency 304

Webbiquity

APRIL 14, 2020

Those differences are one area explored in How COVID-19 is Impacting B2B Marketing , a research report just published by B2B Marketing Zone and Webbiquity LLC. Check out the full report for all of the insights. But, as in all economic slowdowns, not every business sector is affected in the same degree or way.

Marketing Budget Creation 338

Marketing Budget Creation Paid Content Planning Peer-to-peer 338

Webbiquity

FEBRUARY 16, 2023

According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% Guest post by Brit Tucker. over a five-year period. This would make the industry worth $18.7 billion by 2027.

Trends 308

Trends B2B Marketing B2B Thought Leadership B2B 308

Webbiquity

DECEMBER 13, 2021

Multi-channel customer support software incorporating IT help desk with ticketing, CRM, live chat, in-app chat and support for mobile apps, a self-service portal, and performance reporting. The Deal: Get 10% off any monthly or annual Freshdesk Support Desk and Freshdesk Omnichannel plan. The Dates: Now through December 31.

Marketing Management 294

Marketing Management Software Business Salesforce.com 294

Webbiquity

FEBRUARY 17, 2022

Ideally you should have a monthly report on what is going on to keep you in the loop, with additional updates if there are big changes that you need to know about sooner. This should be included in the marketing report mentioned above, but you can also spot trends just by watching the market. It doesn’t have to be hard.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Webbiquity

AUGUST 4, 2020

as users reported issues with the UI, video quality, and customer support. Customers reported a range of issues with performance, ease of use, and support. WebinarNinja lets you display clickable offers, share “handouts” (system will automatically display selected file like PDF, Excel spreadsheets, JPGs, etc. EasyWebinar.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Webbiquity

AUGUST 13, 2019

That’s one of the key findings from the ninth annual report from the Content Marketing Institute and MarketingProfs: B2B Content Marketing 2019: Benchmarks, Budgets, and Trends—North America report. Top-performing B2B content marketers put the information needs of their audiences ahead of the company’s sales and promotional message.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Webbiquity

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. According to the Email Marketing & Marketing Automation Excellence 2017 report, about 54% of marketers consider email an effective channel.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Webbiquity

MAY 9, 2019

B2B marketers are struggling more than ever to get targeted prospects to engage; almost 60 percent say it’s a challenge for them to generate new leads, according to Chief Marketers’ 2019 B2B Marketing Outlook report. Photo by Oleg Magni from Pexels. Appeal to the Customer’s Needs.

B2B 180

B2B Top of Funnel B2B Sales Digital Marketing Funnels 180

Webbiquity

FEBRUARY 7, 2023

Image credit: BetterUp You can learn from BetterUp and create immersive and insightful reports for your audience based on their knowledge level. This might involve looking for data from primary sources, such as industry reports, or relying on secondary sources, such as articles or blogs. Find relevant data.

Storytelling 329

Storytelling Top of Funnel Content Paid Search Agency 329