The Point

OCTOBER 11, 2022

A new report: “ What’s Working in Email Marketing: The Power of Aligning Strategies, Data & Content ” details the strategies, technologies, and best practices that today’s email marketers are adopting in an era of data privacy, remote work, and demanding, digitally-savvy buyers. Photo by Brett Jordan on Unsplash.

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Marketing Report Email Marketing Co-Registration Privacy 246

SendX

MAY 18, 2020

However, while getting into affiliate marketing is easy, making it work for you is harder. Fuel the excitement with Email Sequences Email marketing is one of the best ways to promote affiliate deals. It’s not as simple as buying a list of email addresses and spamming them with promotional emails everyday.

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Promotion Email Marketing Urgency Marketing Paid Search Agency 318

KoMarketing Associates

MAY 6, 2020

For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Let’s take a look at some of the key features and strategies to consider when promoting an online event. Social Media Stories.

Paid Content 283

Paid Content Social Media Promotion Media 283

Webbiquity

MARCH 25, 2021

The value of customer testimonials is well-researched and documented , which is why every business should solicit and promote them. One reason is that while phone camera videos might work for some brands, for others, they will be too informal and the low production values may hurt the brand. Guest post by Natasha Lane. Final Thoughts.

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Promotion Marketing Websites Tips Paid Search Agency 246

Zoominfo

MAY 15, 2020

“Taking your seat at the table doesn’t work so well, I thought, when no one wants you there.”. Men Disproportionately Promoted Over Women, With a Few Caveats. Between the genders, males are more likely to get a promotion compared with females—9.3% Promotion of Women Varies Drastically by Industry. percent compared with 8.4%

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Promotion Zoominfo Enterprise Management Work Management 232

Optinmonster

DECEMBER 28, 2023

That’s the art of cross-promotion – a strategy as old as marketing itself, yet constantly evolving. Cross-promotion marketing happens around us all the time. It’s that McDonald’s Happy Meal promoting the latest blockbuster hit. Monster, Skittles, Toyota, and NASCAR are all promoting themselves simultaneously.

Promotion 78

Promotion Cross-Selling Bundling Advertising Agencies 78

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? There are many ways to promote your website for free. In this article, we’ll go over 15 free website promotion ideas you can start using today. Let’s look at some specific tips for promoting your website through content marketing. Absolutely!

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Paid Content Promotion Marketing Websites Webinar Metrics 78

Outgrow

FEBRUARY 12, 2023

15+ Promotion Ideas on How to Grow a Small Business Marketing and growing a small business is a challenging task all startups go through. What differentiates one brand from another is its strategy and the way they promote itself. What differentiates one brand from another is its strategy and the way they promote itself.

Small Business Marketing 105

Small Business Marketing Promotion Cross-Selling Business 105

Sprout Social

MAY 8, 2019

It’s time to rethink how to promote your Instagram account. Because the platform’s rapid evolution and growth mean that what worked in the past isn’t going to score you the same sort of engagement today. As a result, it quite literally pays to have as many tactics as possible to promote Instagram to your target audience.

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Paid Content Promotion Ideal Customer Profiles Tagging 110

Zoominfo

MAY 15, 2020

“Taking your seat at the table doesn’t work so well, I thought, when no one wants you there.” Men Disproportionately Promoted Over Women, With a Few Caveats Across the United States, women comprise 47% of the workforce, as noted in U.S. In other words, a healthier pipeline for promoting women. labor statistics.

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Promotion Zoominfo Enterprise Management Work Management 162

Marketing Insider Group

AUGUST 28, 2023

SEO not working can be a major roadblock for any business. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore.

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SEO Lead Scoring Lead Ranking SERP 205

BOP Design

OCTOBER 11, 2022

Finding the best way to promote your B2B website can be difficult. You can promote your website organically or through paid ads. Here are some of the best ways to promote your B2B website. Here are some of the best ways to promote your B2B website. The post How Do I Promote My B2B Website?

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Promotion Marketing Websites B2B Thought Leadership B2B 94

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. What Is a Promotional Email?

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Promotion Examples Landing Pages Click Rate 142

Martech

APRIL 6, 2023

These opportunities contribute to high satisfaction among those who work in the thriving field. Given that one-third of our respondents were promoted or got a new job in the past year, relatively high happiness levels seem justified,” said Scott Brinker, VP platform ecosystem at HubSpot and editor at chiefmartec.com. Get MarTech!

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Promotion Churn Rate Customer Surveys Work Management 105

Biznology

MARCH 5, 2018

Promotional Products Association International (PPAI) is an annual expo that highlights and showcases the latest in promotional products. This year, it took place in Las Vegas and there were 1,300 exhibitors filling up over 3,000 booths showing off hundreds of thousands of different promotional products. Product safety.

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Promotion Trends Product Merchandising 202

SmartBrief - Marketing

AUGUST 7, 2023

We’re all set to take a fascinating trip into the swirling, dynamic world of promotional emails. Promotional emails could be dismissed as just another piece in the massive jigsaw puzzle of digital content, right? Strike a balance between science and art Curating a powerful promotional email resembles a science project.

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Promotion Jigsaw Webinar Metrics CAN-SPAM 52

SocialPilot

FEBRUARY 21, 2024

The essence of the collaboration is for the creators to promote and endorse your products or services on Instagram, and you compensate them in return. Some people insinuate that sponsored promotions from nano influencers are more authentic than those from other creators with a huge follower count.

Work Management 93

Work Management Planning Advertising Agencies Marketing Management 93

Navigate the Channel

AUGUST 29, 2023

Drive Sales Promotion Results by Marketing to Your Sales Team Here’s something you might not expect a veteran B2B marketer to say: The success of a B2B sales promotion does not hinge on the prizes, nor does it hinge on the theme. B2B sales promotion success relies on sales team support, not just prizes or themes.

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Promotion Top of Funnel B2B Sales FAQ 65

Webbiquity

MARCH 7, 2019

Here are a few simple steps to get you started: • Create a Facebook event : This is an obvious but important first step in your social promotion, and can be one of the most effective ways to gain exposure for your event. She promoted the event on her Instagram page and gave followers exclusive access to behind-the-scenes footage.

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Social Media Promotion Creativity Media 202

Martech

FEBRUARY 19, 2024

That’s where marketing work management solutions step in. What are marketing work management solutions? Work management solutions cover the management of individual and team workflows and workloads, whether for a project or organizational operations. Dig deeper: What is marketing work management?

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Work Management Marketing Management Resource Management Allocation 124

Marketing Insider Group

MARCH 18, 2021

Social media strategies have become key to meeting critical marketing goals for many businesses, and the ones that work well start with deep consideration. What you need is a strategy that actually works. You can use social media to promote before, during, and after the event to get the most eyes on your webinar. Sources: S.

Social Media 358

Social Media Work Management Webinar Metrics Social Marketing 358

Marketing Insider Group

SEPTEMBER 2, 2020

Retargeting – sometimes referred to as re-marketing – is an effective form of online promotion that helps businesses reach people who have previously visited their website. When executed effectively, this level of personalization promotes trust. How does retargeting work? ” — John Hall at Forbes.

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Cost per Lead Urgency Marketing CPL Landing Pages 346

Optinmonster

APRIL 19, 2023

Are you looking for the best sales promotion examples? Sales promotion is a powerful tool that eCommerce businesses use to increase conversions , boost brand awareness , and generate leads. Whether you’re a small business or a large corporation, sales promotions can help you achieve your marketing goals.

Promotion 71

Promotion Examples Urgency Marketing eCommerce 71

Zoominfo

NOVEMBER 14, 2018

We recently covered the topic of Net Promoter Score (NPS) as it applies to customer loyalty and business growth. Today, we set out to discuss a similar metric in the competitive world of recruiting: The Employee Net Promoter Score. What is Employee Net Promoter Score? Let’s get into it! Your score is 20 (30% – 10% = 20).

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Lead Ranking Lead Scoring Promotion Customer Satisfaction 150

Optinmonster

MAY 4, 2021

Are you looking for the perfect Mother’s Day promotional ideas to honor and celebrate moms everywhere? That’s why, in this post, we’re going to share 7 Mother’s Day promotional ideas that you can use this year. 7 Mother’s Day Promotional Ideas. Ready to get started? Let’s get started.

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Promotion Budget Programs Tools Landing Pages 103

Sprout Social

JANUARY 31, 2024

Promote your YouTube content across multiple channels Content distribution is all the rage right now. Reposting and cross-promoting your YouTube presence is a smart move. If you’re in a creative rut or realize that your current video formats aren’t working, try something new. This metric is key to both YouTube and its algorithm.

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Youtube Work Management Social Networks Eye-Tracking 100

Salesforce Marketing Cloud

JANUARY 4, 2024

Other examples include when: A marketer promoting a software platform uses a series of emails to guide its new users through their platform’s key features, perhaps providing them with a free tutorial video. A marketer promoting a new application engages customers with free trials demonstrating how the app works.

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Paid Content Work Management Email Campaigns Marketing AI 120

Scoop.it

JANUARY 12, 2023

In this post, we’ll discuss some of the most effective ways to promote your brand to make all these happen. To start promoting your brand on Facebook , the first thing you need to do is signup for a business page on FB. It’s to be noted that more visibility means better promotion of your products. Signup for a Business Page.

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Promotion Facebook Tips Brand Identity 86

Computer Market Research

JANUARY 26, 2022

Because of this, trade promotion marketing (TPM) can really change the path to your business’s success. Therefore, Retailers, Distributors, and Manufacturers alike must work together and create closely aligned partnerships and short-term goals that follow a data-driven marketing plan. What Is Trade Promotion Marketing?

Budget Programs 60

Budget Programs Work Management Marketing Management Promotion 60

Ignite

NOVEMBER 11, 2022

Marketing used to be (at least in part) a luck-driven game. You knew your audience and wanted them to react to the messaging you sent them. Unfortunately, this yielded marketing collateral that didn’t necessarily entice target audiences in the way a company expected.

Promotion 62

Promotion Research Paid Search Agency Campaigns 62

Ignite

NOVEMBER 11, 2022

Marketing used to be (at least in part) a luck-driven game. You knew your audience and wanted them to react to the messaging you sent them. Unfortunately, this yielded marketing collateral that didn’t necessarily entice target audiences in the way a company expected.

Promotion 62

Promotion Research Paid Search Agency Campaigns 62

Lead Forensics

APRIL 3, 2024

If you work with customers across different industries, you may be tempted to just throw them all in together. To the contrary, they should be promoted through links in blog posts, emails, social media post and ads, etc. An email drip campaign can work really well in combination with lead magnets.

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Top of Funnel Work Management Sales Qualified Leads Lead Ranking 52

Biznology

FEBRUARY 4, 2021

So, I grabbed my favorite sweatpants and slippers and jumped on the video call —this is what it’s like working from home during a global pandemic. Maybe you’ve had the opportunity to work from home in the past. You had the flexibility to get your work done and your chores — while enjoying the comfort of your home.

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Product Social Media Barriers Media 197

Hubspot

APRIL 13, 2021

Well, event promotion is similar. If you put on an event but don't promote it, will it even happen? Without promotion, you probably won't get any attendees because no one will know it's happening. While event promotion is simple in theory, actually planning a successful marketing strategy and promotion plan is not.

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Promotion Banners Landing Pages Social Media 99

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Once you hit Publish, the hard work is only just beginning. Why YouTube video promotion is so important. Jump ahead.

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Youtube Promotion Spending Video Marketing 145

Anyword

MARCH 11, 2022

We all know (a little too well) how cluttered our inboxes can get — especially with the hundreds of promotional emails that get sent every day. Introducing Anyword’s Promotional Email tool. First, What Are Promotional Emails? Promotional emails. How to Use Anyword’s Promotional Email Feature.

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Promotion Features Urgency Marketing Copywriting 98