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Beware of the CVE-2023-45124 Phishing Scam

DAGMAR Marketing

A phishing scam that targets WordPress users is on the rise, leaving several websites vulnerable to malicious attacks. Once hackers access your site, they can use a hidden user account to take it over or, worse, gain access to your personal information and use it to commit more cyber crimes. What is the CVE 2023-45124 Phishing Scam?

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Personalisation or Privacy: Striking the Right Balance

The Lead Agency

Privacy online is one of their main concerns; however, at the same time, they want to have a personalised experience from the brands that they interact with. Why Personalisation is So Important 90% of consumers are willing to share their personal details and behavioural data with companies in order to get a cheaper and easier experience.

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This Month in Email: A Recap of Email Marketing in February 2023

Litmus

Sendmarc raises $7M to offer email protection from phishing attacks and email impersonation. Criminals continue to use PayPal accounts to generate invoices and send phishing emails. MailGuard warns Australian workers about a DocuSign phishing email scam. AI-powered sales email coaching platform Lavender raised $13.2M

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5 Key Elements of Customer Data Privacy

Martech Advisor

Data privacy has been a huge concern among online consumers, especially after data breaches by big companies like Facebook, Dropbox, and LinkedIn. Data-privacy has been a huge concern among online consumers, especially after data breaches by big companies like Facebook, Dropbox, and LinkedIn. Sounds simple but it isn’t.

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

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Email marketing strategy: A marketer’s guide

Martech

Whether it’s content in the form of a weekly newsletter, a personalized promotion or an important account update, marketers need to trust that their message will be delivered and that they’ve optimized those messages to get maximum engagement. Typically, your IP address will be associated with a domain name or a subdomain through the DNS.

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Strengthening Cybersecurity: The Power of Collaboration between Tech Pros and HR

Aberdeen

This trend has transformed the way we work, live, learn, and interact, both professionally and personally. These policies encompass cybersecurity, privacy, and acceptable use of highly mobile, networked devices for handling sensitive or regulated data.