Webbiquity

APRIL 18, 2023

This list includes tactics from SEO optimization to social media accounts , and more, that can realistically produce a return on your budget and efforts. Strong organic insight through each step of the purchasing cycle is a proven method for growth. What are B2B eCommerce Marketing Tactics?

eCommerce 294

eCommerce Social Media Tactics B2B Marketing 294

Webbiquity

NOVEMBER 2, 2021

Now that social media has become such a key part of our lives, social media platforms (as well as purpose-built professional networking platforms like Kinetic ) may be the best places for networking. Different social media platforms lend themselves to different social experiences.

Social Media 325

Social Media Tips Media Network Marketing 325

Search Engine Journal

DECEMBER 7, 2022

Learn how to tap into each social media platform's algorithm to improve your search visibility. The post Is Social Media Search The New Google? How To Boost Organic Traffic In 2023 appeared first on Search Engine Journal.

Social Media 98

Social Media Traffic Organization Google 98

Webbiquity

DECEMBER 6, 2022

How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. The Biggest Challenge in B2B Social Media Marketing.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

Social Media 157

Social Media SEO Cost Per Click Media 157

Navigate the Channel

NOVEMBER 21, 2023

You have chosen the right social channels for your association, created your content calendar and embarked on a successful journey to engage with farmers through social media. It may be time to reach beyond your group of loyal followers and extend your message to a broader audience with a paid social program.

Paid Content 122

Paid Content Paid Social Agency Social Media Advertisements 122

Martech

MARCH 12, 2024

For the last two decades, B2B marketers have tried to figure out how to use social media to reach buyers. There have been starts and stops along the way, but we are now seeing social media being used strategically. Here’s a list of key things CEOs should know about social media in business marketing.

Social Media 90

Social Media Media B2B Advertising Agencies 90

Sprout Social

AUGUST 31, 2022

Managing social media means you need a variety of skills to become successful. Here are 17 social media management tips to help you stay productive and organized: 1. From longstanding favorites like Instagram and YouTube to newer apps like TikTok and BeReal, there are so many social media platforms to choose from.

Social Media 103

Social Media Work Management Marketing Management Organization 103

Launch Marketing

MAY 25, 2022

Other search engines like Bing and Yahoo are popular as well, but Google is used by nearly 88% of the global population, making it the top search engine. Search engines monitor and make all the calls when it comes to several areas of an online presence including advertising, placement, search results and more.

Social Media 125

Social Media Optimization Media Keywords 125

KoMarketing Associates

JANUARY 20, 2022

Marketers continue to see the potential of social media, but new research indicates that they are still facing many challenges when it comes to fully leveraging it. This year, most marketers (53%) want to try to increase brand awareness with social media marketing. B2B Marketers and Social Media Marketing Success.

Social Media 243

Social Media Creativity Social Marketing Media 243

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. A call-to-action can be a slight nudge for commenting on your social media posts or the final call to sign up for a free trial. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more.

Social Media 119

Social Media Examples Media Urgency Marketing 119

seo.co

SEPTEMBER 13, 2021

Search Engine Optimization. There’s less space online for ads than organic listings, so an effective SEO strategy gives you more real estate coverage. However, more organic reach doesn’t always mean that it’s quality. However, SEO broadens your reach, as just about everyone uses search engines these days.

Paid Content 121

Paid Content Organization Campaigns PPC 121

Biznology

APRIL 6, 2022

There are thousands of agencies that claim they “do social media.” The truth is that there are tons of agencies that offer social media services, but it is exceedingly difficult to find an agency that really does social media well. So how do you find a good social media agency?

Paid Social Agency 197

Paid Social Agency Paid Search Agency Advertising Agencies Social Media 197

KoMarketing Associates

SEPTEMBER 8, 2021

Ascend2 recently published “The Outlook on Performance Marketing” report, and statistics showed that most marketers (33%) intend on allocating the majority of their budget toward social in the year ahead. This is followed by SEO (16%) and search (16%). Marketers’ Growing Use of Social Media.

Allocation 197

Allocation Social Media Social Marketing Media 197

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

Social Media 52

Social Media Template Work Management Marketing Management 52

Conductor

JUNE 29, 2021

The problem modern SEOs face today is one of falling organic traffic, as the amount of organic traffic that Google sends to other sites has declined nearly 15% between 2016 and 2019. Every day on social media billions of conversations on millions of topics are taking place.

Social Media 83

Social Media Traffic Marketing AI Organization 83

KoMarketing Associates

MAY 6, 2020

Let’s explore the ways that social media marketing can be used to quickly and effectively shift strategy to increase attendance, participation, and awareness for your customers’ online events, webinars, and virtual happenings. Take Advantage of Organic Social Media Features. Social Media Stories.

Paid Content 283

Paid Content Social Media Promotion Media 283

Launch Marketing

NOVEMBER 15, 2023

As we strive towards 2024, the dynamics of B2B social media marketing strategy have witnessed profound changes, reshaping strategies and redefining norms. The strategies, tools and preferences of B2B marketers have shifted, charting new pathways in how businesses engage with their audience on various social platforms.

Social Media 127

Social Media Social Marketing Tactics B2B Marketing 127

Trade Press Services

JANUARY 15, 2024

With 77 percent of businesses using social media to reach their customers and more than 90 percent of users following at least one brand on social media, marketers cannot underestimate the importance of social media marketing. In fact, the opposite is true. First, it’s possible to post too much content.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Brandwatch Marketing

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Organic isn’t a dead end and you can still do very well with it.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures.

Social Media 107

Social Media Advertisements Advertising Tools 107

Brandwatch Marketing

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Organic isn’t a dead end and you can still do very well with it.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. Nevertheless, your SEO efforts with social media are still valuable.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

Social Media 140

Social Media Media Privacy Transparency 140

Search Engine Journal

OCTOBER 20, 2022

How do you stay organized? What tools should you use to manage social media accounts? The post The Top 19 Tools For Managing Social Media Accounts appeared first on Search Engine Journal. Check out our top 19 favorites.

Social Media 145

Social Media Tools Media Organization 145

Biznology

APRIL 24, 2017

Organic vs paid social media. Social media is the most genuine form of marketing. Organic social media posts come from you and go directly to your page or your company’s page. 86% of marketers now combine paid and organic tactics as part of their social media strategies.

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Top Rank Marketing

DECEMBER 20, 2023

These are just a few statistics to get you to start considering this channel for your social media content calendar. Let’s take a look at the advantages and changes that are making pinning a thing that social media savvy organizations should be doing regularly. Trendspotting What will we be searching for in 2024?

Paid Content 114

Paid Content Search Marketing Promotion Advertising Agencies 114

Webbiquity

MAY 17, 2022

The evolving work environment has especially impacted business-to-business (B2B) organizations, as in-person interactions are often pivotal to success. You also need to expand your marketing outreach through social media and other platforms that put the customer in the driver’s seat. Image credit: Helena Lopes on Unsplash.

Organization 305

Organization B2B B2B Sales Training 305

Sprout Social

FEBRUARY 5, 2024

Cassandra Blackburn , the Director of Diversity, Equity and Inclusion at Sprout Social points to several reasons. She explains there’s a proven business case around concerted DEI efforts and the value add it brings to an organization. She’s also a committee member of Black@, a Sprout community resource group.

Social Media 112

Social Media Practices Media Best Practices 112

SocialPilot

JANUARY 4, 2024

Social media holidays, you ask? They’re special days celebrated on social media, from global events like Earth Day to fun ones like National Pizza Day. Engaging in these holidays allows businesses to flaunt their brand personality, connect over shared interests, and ramp up their social media presence.

Social Media 98

Social Media Media Planning Social Marketing 98

Excelsior Research

SEPTEMBER 16, 2022

Why organic search marketing is better? Don’t you think you are wasting expensive charges on social media and still not receiving the response you want? This blog explains Why organic search marketing is better above all, so that this practice can be adopted in real life. What is organic search marketing?

Search Marketing 52

Search Marketing Organization Mobile Advertising Paid Search Agency 52

Contently

FEBRUARY 14, 2023

Every second, more than 40,000 queries hit Google’s search engine. With that kind of search volume, how is a business supposed to get its content to rank high, let alone rank on page one? What is search intent? What is search intent? Or are they searching for a specific individual or business?

Intent 194

Intent Optimization Google SERP 194

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. billion active social media users On average, people have 5.54

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

Viral Marketing 129

Viral Marketing Social Media Video Marketing Media 129

SocialPilot

JANUARY 9, 2024

Asking where AI is in social media is like asking where sprinkles are on a sundae – it is everywhere. With the growing ability of AI, its usability is also rising, and the domain of social media marketing is not untouched by it. What is AI in social media? How is AI used in Social Media?

Marketing AI 90

Marketing AI Social Media Media Ethics 90

Martech

MARCH 15, 2024

Dig deeper: The B2B CEO’s social media checklist Why we care. Once logged in, search for a person (by name) who is a 1st or 2nd-degree connection, or input the URL of the content you want to sponsor. The search results will display a list of posts from that member that the brand can sponsor. How it works.

Linkedin 90

Linkedin Organization B2B Thought Leadership Brand Identity 90