Marketing Insider Group

MARCH 11, 2024

To make video content more effective, it’s crucial to know your audience, set clear objectives, focus on quality, optimize for SEO, encourage engagement, and analyze performance. Leveraging SEO through optimized titles, descriptions, transcripts, and social sharing is key to increasing the visibility and effectiveness of video content.

Fulfillment 233

Fulfillment Video Marketing Content CTR 233

Webbiquity

MARCH 1, 2016

Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. When asked what methods they use to find local businesses, products and services, 65% of consumers mention desktop search. This was post #7 of Winter Wonderland of Marketing Stats on Webbiquity. #1:

SEM 100

SEM Paid Content Stats SEO 100

Sana Commerce

AUGUST 24, 2023

As more B2B businesses embrace e-commerce, having an optimized returns strategy becomes crucial in ensuring customer satisfaction and long-term profitability. That sounds logical enough, but the hard stats tell us it’s also idealistic. Why is it important to prioritize e-commerce returns management?

Optimization 98

Optimization Customer Satisfaction B2B Terms and Conditions 98

Sprout Social

MAY 5, 2020

Eventually, you should carve out time to dig into all of the data in this latest Index report, but in the meantime, here are eight key stats to start a conversation with your team about the importance of social data. Action item: Social media is often the first place where customers will turn to for product and service information.

Stats 129

Stats Business Lead Scoring Lead Ranking 129

Metadata

FEBRUARY 7, 2024

status—the Greatest of All Time—in SaaS rests largely on your ability to achieve one thing: product adoption. Product adoption is the lifeblood of your business and your bottom line. It also serves as a constant reminder that keeping your customers happy—largely via product adoption—can seriously impact your bottom line.

Product 52

Product Marketing Strategy Marketing & Strategy Planning 52

Sharpspring

NOVEMBER 17, 2021

They can get your products noticed by a wider audience, build your brand awareness and bring in sales. Additionally, video carousels are an important part of organic search results giving publishers additional opportunities to quickly bring their products in front of their target customers. Videos are becoming major marketing assets.

Video Marketing 127

Video Marketing SEO Optimization Youtube 127

Huptech Web

FEBRUARY 23, 2024

How do you optimize your Google Business profile? Some stats reveal that! Practical Tips to Optimize Your Google Business Profile An optimized Google Business listing receives, on average, 7x more clicks than an incomplete one. So, let’s look at some practical tips to optimize your Google Business Profile.

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling Optimization Google 52

Unbounce

DECEMBER 10, 2018

If we asked you to describe an effective digital marketing campaign, you might tout the value of strong design, ad targeting, or the benefits of conversion optimization. To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. your key messaging. It’s time to make speed a priority.

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111

Lead Forensics

DECEMBER 12, 2023

A properly optimized website should see a conversion rate of 1-5%, so if you’re receiving 3,000 visits a day, you could convert as many as 30-150 of your daily visitors into inquiries or warm leads. Now you know why website optimization is so important, but what does it all mean? How can you do it? Content layout – get it right!

Optimization 52

Optimization Marketing Websites Tips B2B 52

ClearVoice

SEPTEMBER 23, 2021

When you optimize an already-existing piece of content that’s proven valuable in the past, you extend its useful life and reap greater rewards as a result. . Here’s a step-by-step guide to optimizing your already published content so that users keep coming back for more. . Optimize already published content for even greater results.

Optimization 101

Optimization Content Lead Scoring Lead Ranking 101

Scoop.it

DECEMBER 30, 2021

Sales productivity is a critical element of your company’s performance. Sales team productivity can be defined as a measurement of how well a sales team meets the demands of their customers, achieves their goals, and satisfies their expected outcome from working with the company they have chosen. What is Sales Productivity?

Ideal Customer Profiles 93

Ideal Customer Profiles Top of Funnel Product Lead Ranking 93

Sprout Social

OCTOBER 10, 2016

Companies now strive for different and new Instagram stats to understand how they engage and communicate with customers. But effective social and community managers go beyond that by researching and capitalizing on lesser-known Instagram stats. New Instagram stats pop up every day. 7 out of 10 Hashtags on Instagram Are Branded.

Stats 112

Stats Social Media User-Generated Content Acquisitions 112

KoMarketing Associates

OCTOBER 15, 2019

This is due to the optimal targeting features and user-base on LinkedIn, as it is the professional platform used by 600+ million executives and professionals from a variety of industries. Let’s take a look at 5 ways B2Bs can and should optimize their LinkedIn advertising strategy. Perfect the Copy. Image from Sprout Social.

Linkedin 141

Linkedin Advertisements Advertising B2B Marketing 141

Optinmonster

NOVEMBER 27, 2019

eCommerce Abandonment Stats: Shopping Cart Abandonment. As you can see, these eCommerce stats show a steady increase in the popularity of online shopping—so much so that estimates say that consumers will make 95% of purchases online by 2040. As previously mentioned, shoppers use social media to research products.

eCommerce 80

eCommerce Stats Statistics Amazon 80

Vidyard

SEPTEMBER 27, 2018

Demand creation is about generating demand for a product or service when no demand exists. It involves providing information to customers that pique their interest and educates them about what problem your product solves. Only 4% of marketers aren’t acting on creating demand for their product.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

KoMarketing Associates

SEPTEMBER 22, 2021

Why This Stat is Important: In the wake of COVID-19, many aspects of B2B marketing had to shift – this includes content. Why This Stat is Important: Digital marketing and related initiatives are continuing to grow at a fast pace given the ever-evolving world of digital opportunities.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

Hubspot

SEPTEMBER 10, 2020

As 2019 came to a close, entrepreneurs and small business owners held a strong sense of optimism. Though the future of entrepreneurship feels uncertain, there are also remarkable opportunities to continue evolving the way business owners create, buy, and sell products. Stats About Entrepreneurship. Entrepreneurship Landscape.

Stats 97

Stats Small Business Marketing Work Management Statistics 97

AccuData

NOVEMBER 19, 2018

As we busily prepare, design, and execute client holiday campaigns, we thought we’d share some stats and tips for making this your most successful holiday season yet! Consider this stat: More than 1 billion people access Facebook from mobile devices daily! Optimize for Mobile. Cyber Monday/Cyber Week/Cyber Weekend Stats.

Stats 68

Stats Conversion Advertising Agencies Planning 68

Convert

NOVEMBER 13, 2023

Growing a successful product means constantly adapting to your users’ needs. Product experimentation is key to this. It’s a tool for testing and improving your product while you continuously develop it. Why Is Product Experimentation Essential in Today’s Climate? Let’s get started!

Product 52

Product Lead Ranking A/B testing Sample 52

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. For someone who doesn’t have a lot of extra time to go out and find those, it’s a fantastic resource.

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. TikTok today is what cigarettes were in the 1970s; a dangerous product positioned as “cool” to attract and addict adolescent and teen users. ” Only 29%?! ” Strange.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

seo.co

FEBRUARY 14, 2022

Site navigation seems like something you shouldn’t have to think about, but its importance to search engine optimization (SEO) is often underestimated. Google Search Console (GSC) can provide craw stats on your site, letting you know areas that could use improvement. The Importance of Sitemaps and Crawlers. Structuring Your URLs.

SEO 98

SEO Optimization CMS Development Lead Scoring 98

Outgrow

MAY 20, 2020

9 Must-Have Conversion Rate Optimization Tools In 2020. Ever thought of conversion rate optimization tools? Hence, Conversion Rate Optimization is a serious concept you can’t afford to miss. In fact, top converting companies allocate more than 5% of their marketing budgets on optimization. Don’t believe us?

Conversion Rate 105

Conversion Rate Budget Programs Optimization Conversion 105

Marketing Insider Group

APRIL 12, 2021

Paid Media Stats and ROI. Owned Media Stats and ROI. Brands “earn” these rankings by delivering high-quality content that’s optimized and has backlinks. Higher rankings on Google when you have optimized owned media. Earned Media Stats and ROI. Fast lead generation and traffic to owned media. You set the strategy.

Paid Content 360

Paid Content ROI Paid Search Agency Media 360

Convert

JULY 7, 2021

Here are the top 10 split testing tools recommended to us by CRO experts (in alphabetical order): AB Tasty Adobe Target Convert Experiences Convertize Google Optimize Kameleoon Optimizely SiteSpect VWO Testing Webtrends Optimize. Use Google Optimize, otherwise if limiting, use Convert Experiences. They are just tools.

Budget Programs 105

Budget Programs A/B testing Optimization Tools 105

Conductor

JANUARY 6, 2022

Translated into stats you can take straight to your execs: 61% of B2B decision-makers start their customer journey with a web search, while 87% of retail shoppers do the same. These reasons and more led us to develop another robust set of innovative and compelling product feature updates to Conductor. Reach o ut today for a live demo.

Product 98

Product Enterprise Management Template Keywords 98

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. So today, I’m showing you what you need to know about optimizing X to help you present a trustworthy and knowledgeable front to your audience.

Twitter 68

Twitter Optimization Tips Display 68

Convince & Convert

JUNE 25, 2013

Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. This same stat was less than 10% in 2002. Even more astonishing is the fact that 52% of Americans user their devices while browsing in-store in order to research the product online.

Mobile Marketing 167

Mobile Marketing Stats Planning Marketing Management 167

Biznology

MAY 25, 2015

Search Engine Optimization (SEO) is the ongoing process of uncovering and discovering non-branded keywords that are driving organic search traffic and conversions, then publishing content optimized for those keywords. Here are 31 stats on SEO that show what Ricky Bobby knows. #1 Do these stats show you what drives SEO?

Stats 80

Stats SEO Paid Search Agency Click Rate 80

Sharpspring

JULY 23, 2020

Effective businesses consistently optimize email campaigns; emails sent just for the sake of having an email marketing campaign can end up with poor user engagement or worse — your emails could be sent straight to spam folders. Optimizing your emails is a crucial step to better understanding and generating more leads.

Email Campaigns 52

Email Campaigns Optimization Campaigns Top of Funnel 52

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Voicebot) Marketing Analytics Stats Only 1.9%

Paid Content 218

Paid Content Stats Marketing Budget Webinar Metrics 218

Webbiquity

MARCH 1, 2022

B2B tech buyers most highly value product demos, factual product information, and free trials. ” For B2B marketers, it means focusing on conversion rate optimization (CRO) in order to turn more anonymous visitors into known contacts, and continuing to create compelling content for all stages of the buying funnel.

Research 351

Research B2B Marketing Marketing Automation Services Top of Funnel 351

Mailmunch

JULY 9, 2021

Optimizing your landing page for mobile traffic is no longer negotiable as more Internet users browse the web using mobile devices than with any other device. These stats illustrate how critically important it is to optimize your landing pages for mobile traffic. Mobile devices are the future. Source: Statcounter.

Landing Pages 75

Landing Pages Traffic Optimization Tips 75

Marketing Insider Group

JANUARY 4, 2021

Creating optimized, quality content consistently is the way to win with SEO. Let’s look at some stats from Brightedge Research. Search rank tools: You’ll need a platform like SEMRush to derive the stats on keywords, track rank changes, and to help you discover new keywords that may be trending. Image: Brightedge Research.

Growth Marketing 358

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 358

Marketing Insider Group

MAY 10, 2023

Your hard work providing an excellent product or service goes to waste if no one knows about it. As the name suggests, a digital agency focuses on marketing with digital content , pay-per-click ads, email, search engine optimization, social media, logos, branding, or web design. True Believers Hold up! Image Source: McKinsey 7.

Marketing Agencies 2 262

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 262

Webbiquity

AUGUST 13, 2019

But it’s often difficult for marketing to track user journeys and personalize content , due to reliance on stats that don’t tell us much about the individual. Consider that stat mentioned at the top of this piece—that more than three-fourths of the research on audience needs is coming from the sales team. Cross-team collaboration.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Porch Group Media

OCTOBER 29, 2019

Email Marketing Stats and Trends. Consumers who purchase products through email spend 138% more than those that don’t receive email offers. Many brands underestimate the importance of optimizing emails for mobile. However, nearly 1 in 5 email campaigns aren’t optimized for mobile (Super Office). WordStream ).

Stats 45

Stats Email Marketing Trends Trigger Marketing 45