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Seven Ways to Amplify Your Thought Leadership with Professional Awards

Trade Press Services Newsletter

Share the Award News with Your Existing Network. As an existing or aspiring thought leader , you likely already have a robust LinkedIn network of connections. Add the award to your LinkedIn profile, then click “share with your network.” Add the Award Logo to Marketing Materials. Congratulations—you just received an award!

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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Video marketing has become a vital and productive tool for businesses in almost every sector. This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1 Guest post by Nina Petrov.

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Use of social networks in B2B marketing (1) – Oh, LinkedIn, what a «chou-chou» !

Exo B2B

As we know, the pandemic has increased the use of social networks and the Internet. The information overload generated by the use of social networks has reached a staggering level. Looking for a solution for your business, you live in a perpetual FOMO that promotes totally ineffective behavior on said social networks.

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Challenger Sale Challenges According to Co-Author Brent Adamson

Heinz Marketing

By Sheena McKinney , Business Operations & Marketing Assistant at Heinz Marketing Most marketers are familiar with the best-selling, industry changing The Challenger Sale and The Challenger Customer. Why marketers solve for who’s willing to buy, and why of those willing to buy , only half are willing to fight for it.

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How to Deliver a Great B2B Sales Experience

Webbiquity

Affiliate sales support independent publishing For instance, many B2B decision-makers use Facebook for research and networking. Lack of Sales and Marketing Alignment When sales and marketing teams operate in silos, it’s a recipe for inefficiency. This post aims to help you understand and tackle those challenges.

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High Growth Study 2022: AEC Firms Go Digital

Hinge Marketing

This year’s study showed that while marketing budgets have stabilized after a rapid ascent last year, high growth AEC firms are introducing new digital techniques into their repertoire to help stimulate growth. They also use technology to track their marketing and business development activities more frequently than their counterparts. .

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Learn, Connect, and Have Fun at Trailblazer Community Conferences

Salesforce Marketing Cloud

Whether you’re a Salesforce newbie eager to learn and network with the Trailblazer Community or a longtime Trailblazer ready for a boost of inspiration, Trailblazer Community Conferences are for you, and there’s a good chance one is happening in your area! Check out this calendar of Community Conferences happening right now!