Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Twitter 62

Twitter Brand Identity Branding Social Media 62

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Twitter 62

Twitter Brand Identity Branding Social Media 62

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? What platforms offer social media stories?

Social Media 137

Social Media Media Curation Twitter 137

Convince & Convert

OCTOBER 5, 2015

According to a press release from earlier this week, “the offer will last until March, 2 2016 and will only be available on planes equipped with the airline’s new ViaSat WiFi, which Virgin America claims delivers Internet speeds up to ten times faster than other Wi-Fi systems provided by competing airlines.” Can you hear me now?

Twitter 140

Twitter Relevance Media Press 140

illumin

JANUARY 9, 2024

As an integral part of a full-funnel marketing experience, retail media aims to target consumers at or near the place of purchase, encouraging conversion. Before marketers can take full advantage of retail media’s recent growth, they first need to understand what it is and why it works. What is retail media?

Top of Funnel 105

Top of Funnel Advertising Agencies Funnel Advertising Emarketing 105

ClearVoice

AUGUST 9, 2021

As a freelancer or client manager, you have clear intentions for your social media presence. While social media is one of the most effective marketing mediums for gaining, retaining, and converting your audience, hashtags are the key to organic growth. Have you ever wondered, “who started using hashtags for social media?”

Case Studies 105

Case Studies Case Study Twitter Studies 105

Bannerflow

JUNE 1, 2023

META Meta To Launch New Twitter Like App in June Meta is poised to launch a new microblogging platform this summer, aiming to challenge Twitter’s dominance. Consequently, TikTok does not plan to release Tako to younger users and has a warning screen in the app to alert users. Time will tell.

Social Media 98

Social Media Media Youtube Paid Search Agency 98

Webbiquity

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Social Media Marketing (SMM) Supports SEO Efforts , especially Off Page SEO or Link Building. In short, social media helps with link building, which is critical for SEO. Blogging Supports Social Media Marketing.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Martech

JUNE 10, 2022

Social media creation and scheduling tools received efficiency improvements. Social media tool improvements. HubSpot’s social media publishing tools for creating posts now have a full-screen experience instead of only using the right-side sidebar. Easily tailoring the messaging and media for different audiences.

Enterprise Management 106

Enterprise Management Hubspot Features Ideal Customer Profiles 106

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 61

Twitter Optimization Tips Display 61

KoMarketing Associates

JULY 27, 2021

B2B marketers use a wide range of social media platforms these days to reach out to their prospects and customers. Now, new research indicates that the one they use most often also tops the list of most important platforms among social media marketers. In terms of importance, Facebook (40%) topped the list among B2B marketers.

Social Networks 295

Social Networks Network Marketing Facebook B2B Marketing 295

Webbiquity

NOVEMBER 9, 2021

Affiliate sales support independent media. News Release Boilerplate. Every news release (and it really should be a “news” release that announces something consequential, not just a “press release” designed to produce cheap backlinks and annoy busy journalists) ends with an about-the-company paragraph.

Ideal Customer Profiles 352

Ideal Customer Profiles Brand Identity Branding Differentiation 352

Sprout Social

FEBRUARY 1, 2024

Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Tuning into the social media conversation helped Notion act on customer feedback and work on their product issues.

Social Media 110

Social Media Ideal Customer Profiles Media Customer Satisfaction 110

Search Engine Journal

AUGUST 1, 2021

The ACSI has released their annual report ranking e-businesses across social media, search engines and information, and news and opinion sites. The post Twitter Comes Bottom While Google Maintains Lead in Yearly Customer Experience Report appeared first on Search Engine Journal.

Twitter 93

Twitter Lead Ranking Lead Scoring Google 93

Hubspot

JUNE 13, 2019

Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). But if nobody sees your release, you won’t get very far. Why is press release distribution important? How to distribute your press release. What is Press Release Distribution?

Press 100

Press Distribution PR Public Relations 100

Contently

NOVEMBER 14, 2019

Marketers love to talk about being leaders, but on social media, brands are usually two steps behind. They’re on Twitter because everyone says they’re supposed to be there. That’s what makes the R/GA Twitter account worth following on a daily basis. That was the early days for Twitter. That was a joke.

Twitter 118

Twitter Advertising Agencies Paid Search Agency Best Practices 118

Search Engine Journal

AUGUST 1, 2021

The ACSI has released their annual report ranking e-businesses across social media, search engines and information, and news and opinion sites. The post Twitter Comes Bottom While Google Maintains Lead in Yearly Customer Experience Report appeared first on Search Engine Journal.

Twitter 90

Twitter Lead Ranking Lead Scoring Google 90

Convince & Convert

OCTOBER 20, 2015

For years, Twitter has rolled out new features to make its service more like Facebook. It’s as if the Twitter board of directors has spent the last two years pining to be as big as Facebook, and has consistently concluded that mimicking elements of that platform will unlock that secret code. Twitter rolls out Vine.

Twitter 167

Twitter Facebook Advertising Mediums Lock-In 167

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 109

Twitter Marketing Strategy Marketing & Strategy Tips 109

Webbiquity

JULY 13, 2021

billion) are active social media users. Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. While the world’s population grew just 1% in 2020, the number of social media users increased 13.2%. Twitter has 353 million users.

Internet Marketing 317

Internet Marketing Mobile Marketing Social Media Google 317

Sword and the Script | B2B

APRIL 19, 2022

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. It’s no secret that media relations gets harder every year. Because Twitter offers PR advantages for brands willing to put in the effort.

PR 69

PR Twitter Brand Identity Branding 69

Webbiquity

JULY 18, 2023

Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. Per the new HubSpot report, “Video is the most popular and effective media format for the fourth year in a row.” 50% of marketers say video is one of their top six media formats.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.” The shorter the better, please!

Buzz 156

Buzz Social Media Media Conference 156

Convince & Convert

NOVEMBER 6, 2014

photo credit: Indiana Public Media via cc What does Hoosier Nation mean to you? In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. There are no Twitter graphics, usernames, or quotes called out until the ending credits. to their network as well.

Twitter 155

Twitter Case Study Case Studies Budget Programs 155

illumin

OCTOBER 4, 2023

Programmatic advertising is a critical tool for marketers, letting them optimize digital campaigns and create efficiency in their ad buying process and social media marketing shouldn’t be an exception to this. In April of 2019, eMarketer released a forecast for programmatic social. How is social media programmatic?

Social Media 52

Social Media Allocation Emarketing Media 52

Champion Communications

JUNE 7, 2023

Enter social media. Here’s our rundown of the trends we expect to see emerging: Welcome to the new age of social media! “Ding dong the old social media is dead, which old social? Enter the new wave of social channels. No matter how advanced technology becomes, writing skills will always be needed.

PR 62

PR Social Media Media Public Relations 62

Digilant

MAY 6, 2020

Twitter is facing a similar situation. These were released either in an effort to keep users connected with friends and family or provide timely, fact-checked information in regard to coronavirus. 22% of adults in the US use Twitter (44% of those ages 18-24). 66% of Twitter users are male. Twitter users spend 3.39

Social Media 52

Social Media Twitter Media Advertising Agencies 52

Digilant

MAY 6, 2020

Twitter is facing a similar situation. These were released either in an effort to keep users connected with friends and family or provide timely, fact-checked information in regard to coronavirus. 22% of adults in the US use Twitter (44% of those ages 18-24). 66% of Twitter users are male. Twitter users spend 3.39

Social Media 52

Social Media Twitter Media Advertising Agencies 52

Webbiquity

AUGUST 24, 2021

Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Twitter Facts and Stats. Twitter advertising reaches 353 million people, or just about 6% of all adults and teenagers on earth. Other Social Media Platforms.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

Contently

JUNE 13, 2018

So before you delete that tweet that only got one like from a super-fan, here are four social media misconceptions that could affect your engagement. It’s easy to see likes as the currency for social media value and popularity. Brands should at least have a Twitter, LinkedIn, and Facebook page. Overvaluing vanity metrics.

Social Media 158

Social Media Paid Search Agency Companies Media 158

QuanticMind

AUGUST 16, 2023

This proposed cage match between Elon Musk and Mark Zuckerberg is a news story that’s just too bizarre to ignore—and given that it would take place between two social media titans, it got us thinking about who social media marketers are currently in the ring with. Shots fired!

Social Media 85

Social Media Advertisements Advertising Brand Identity 85

Walker Sands

DECEMBER 12, 2023

Like any good reporter, Kyle looks for a press release that contains specifics, not just lofty language that’s scant on details. “I I find that a lot of releases just say what the top-level significance is,” he said. These articles are released monthly, typically during the first week of the month.

Enterprise Management 64

Enterprise Management Media Bandwidth PR 64

Convince & Convert

SEPTEMBER 19, 2013

The latest example comes from Airbnb, which recently released the first short film, “Hollywood & Vines,” created by crowdsourced Vines. The concept was simple, yet clever – invite Airbnb fans from all over the world to participate by releasing a storyboard filled with shots created via Vine.

Advertising Agencies 141

Advertising Agencies Social Media Communities Paper 141

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. Siemens suffers negative comments on Twitter with regard to environmental issues. Is it working?

Twitter 152

Twitter Marketing Strategy Marketing & Strategy Planning 152

Brandwatch Marketing

OCTOBER 5, 2020

Marketing always has to adapt to new technology and although we can hardly call social media new anymore, a lot of businesses still haven’t caught up or got to grips with it. What is social media marketing? Social media marketing is any marketing that takes place on social media platforms.

Social Media 105

Social Media Social Marketing Media Planning 105

Brandpoint

JANUARY 29, 2020

Ryan Sweeney is the Director of Analytics at Ignite Social Media and has been in the industry of social analytics since “ before the major networks released official analytics platforms.” What are some tips you have for social media marketers who want to add analytics to their daily routine and resume?

Social Media 130

Social Media Analytics Media Paid Search Agency 130

Oktopost

DECEMBER 19, 2023

We’re thrilled to announce the launch of our latest feature, X (Twitter) Threads, designed to make scheduling X Threads from the Oktopost platform easy and intuitive. Our X (Twitter) Threads is natively supported giving you the ability to create, publish, manage, and measure Threads all within one platform.

B2B Thought Leadership 69

B2B Thought Leadership Thought Leadership Work Management Twitter 69