SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. Your marketing strategy should be planned in such a way that it propels maximum people to complete their sales journey and be converted into your customers. A killer social media CTA can help you achieve all of these goals and maximize return.

Social Media 119

Social Media Examples Media Urgency Marketing 119

Champion Communications

JULY 6, 2023

In the world of social media, B2B marketers are constantly seeking innovative ways to engage their audience and drive meaningful conversations. Enter Threads, a platform that promises to offer a refreshing alternative to Twitter, allowing marketers to take their messaging to the next level.

PR 62

PR Twitter B2B Marketing B2B Thought Leadership 62

Webbiquity

MARCH 10, 2020

Guest post by Victor Blasco. If you are wondering what all this has to do with effective digital marketing , the answer is: quite a bit! If you are wondering what all this has to do with effective digital marketing , the answer is: quite a bit! All in all, outbound marketing is not what it once was. Explainer Videos.

Sales Qualified Leads 305

Sales Qualified Leads Video Marketing Lead Ranking Lead Scoring 305

Martech

JANUARY 24, 2024

Generative AI, automated intelligence that can help you create new marketing assets, represents a huge leap forward in marketing technology. Some tools can only generate art without text or limited text. How much dynamic media do you need and are you satisfied with this tool’s quality?

Digital Asset Management 104

Digital Asset Management Work Management Marketing AI Marketing Management 104

SocialPilot

JANUARY 26, 2024

In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started!

Examples 78

Examples ROI Planning Work Management 78

Martech

NOVEMBER 27, 2023

Stretch your resources with generative AI blog posts, subject lines and more (beta) If your team and budget have shrunk, these generative AI capabilities enable you to do more with less and make sure you spend your time on the tasks that matter most. Edit marketing emails. Enroll contacts in sequences (beta).

Enterprise Management 86

Enterprise Management Hubspot Paid Search Agency Work Management 86

Oktopost

MAY 23, 2023

Say, a blog post that performed well on your website reinvented for LinkedIn or condensed into a few key points for a tweet. The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. This difference is key.

Social Media 91

Social Media Social Marketing Media Content 91

Webbiquity

SEPTEMBER 27, 2019

Guest post by Emily Johnson. Perhaps it’s time to put your email marketing through an audit. What is an Email Marketing Audit? An email audit is extensive examination of email marketing processes to evaluate their effectiveness. An email marketing audit is performed for several purposes. Subject Line.

Email Campaigns 269

Email Campaigns Campaigns Deliverability Allocation 269

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? B2B marketing can be complicated; buyer journeys are messy. You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

SocialPilot

FEBRUARY 26, 2024

When we talk about AI in marketing terms, it means AI can enhance the work of marketers by providing insights and automating tasks, allowing for more creativity and personalized customer engagement. But there’s more to AI marketing than just the strategies and the tools. What is AI Marketing?

Marketing AI 71

Marketing AI Work Management Marketing Budget Marketing Management 71

Walker Sands

OCTOBER 19, 2023

Savvy marketers are realizing that smart video marketing goes a long way. In 2023, 96% of marketers report video marketing to be an “important part” of their strategy, and in 2021, 93% of businesses surveyed said they landed a new customer after sharing a video on social media.

Paid Search Agency 52

Paid Search Agency Design B2B Marketing Advertising Agencies 52

Sprout Social

FEBRUARY 24, 2021

YouTube SEO is quite similar in concept to how you would write for a blog post or website page: titles are important but so are the details. The video title has about 75 characters where you can instantly grab a viewer’s attention. Make those first 200 characters count. Make your video description match your video title.

Youtube 132

Youtube Tips Keywords Copywriting 132

Webbiquity

MAY 22, 2018

A huge proportion of brand promotion is now done online, particularly through social media. If you create online solutions for your clients but have poorly designed and managed social media accounts, it doesn’t make a great impression. 2. Use Consistent Branding Assets Across Social Media.

Social Media 215

Social Media Tips Media Ideal Customer Profiles 215

Martech

JULY 12, 2023

Threads has become the fastest-growing social media platform in history since it launched on July 5. The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US.

Paid Content 98

Paid Content Paid Search Agency Planning Privacy Policies 98

ClearVoice

JULY 15, 2022

Marketing to Baby Boomers is more lucrative than you think. In this guide, we’ll talk about the nuts and bolts of marketing to Baby Boomers. The Baby Boomer market is individuals born between 1946 and 1964. Why do you need to market to Baby Boomers? Marketing to boomers on social media is more profitable than ever.

Planning 118

Planning Content Marketing & Strategy Youtube 118

Marketing Insider Group

MAY 22, 2023

If we weren’t testing out the best ChatGPT prompts for digital marketing, could we really call ourselves digital marketing experts in 2023? More specifically, we understand the importance of crafting effective ChatGPT prompts for digital marketing to receive a well-rounded, quality response. Specify your copy limits.

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

SmartBrief - Marketing

OCTOBER 9, 2023

By comparison, X (the social platform formerly known as Twitter) will have 56.1 The two most common questions marketers are asking are, “Is Threads going to survive?” Despite the struggles, Threads may still become a major player in the social media ecosystem. million monthly active users.

Twitter 52

Twitter Phishing Domain Privacy 52

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Why is social media essential for financial services? billion in 2020.

Social Media 84

Social Media Work Management Marketing Management Service 84

ClearVoice

MARCH 7, 2020

In the industry of social media marketing, jargon is used loosely and things can change quickly. Social media is the thing that every brand acknowledges they need, yet many companies struggle to crack the code of success or lead conversions on the platforms. General social media marketing terms.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Content Standard

JULY 26, 2023

As the popularity of generative AI tools such as ChatGPT has grown, inboxes and social feeds across the globe have seen an influx of ‘cheat sheets’ for writing effective prompts. Deciding where to start can be overwhelming for even the most seasoned content marketer. It makes sense—prompt writing is hard.

Generation 82

Generation Lead Ranking Sales Qualified Leads Paid Search Agency 82

Heinz Marketing

NOVEMBER 24, 2021

Cameron Katoozi , Marketing Consultant at Heinz Marketing . Your writing should convince the reader to take action, by either engaging with your social media post, increasing click-through rates on ads, or encouraging them to buy your product/service. Are your writing copy for a blog? Social media?

Ideal Customer Profiles 120

Ideal Customer Profiles Copywriting Paid Search Agency Top of Funnel 120

Buffer

AUGUST 19, 2019

Copywriting is one of the most essential skills for a marketer to have. Websites, advertisements, blog posts, and especially on social media. We want to give you the tools to write exceptional copy for even the tiniest of things on social: captions, tweets, Stories, and more. Good copy is everywhere!

Social Media 74

Social Media Course Copywriting Media 74

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. Social listening. Give your social presence some personality.

Branding 131

Branding Brand Identity Marketing & Strategy Eye-Tracking 131

Tomorrow People

OCTOBER 3, 2017

How to build meaningful competitive advantage with your content marketing agency to differentiate your offering and stand out from the crowd. In the world of content marketing , as in current affairs, big changes were afoot. In the world of content marketing , as in current affairs, big changes were afoot. Remember 2010?

Advertising Agencies 239

Advertising Agencies Paid Search Agency Ad Agencies Content Marketing 239

Hubspot

MAY 15, 2017

Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92% of marketers say that social media is important to their business. That’s understandable -- there are many moving parts to a successful social media strategy. As it turns out -- no.

Social Media 101

Social Media Advertising Channels Copywriting Media 101

Contently

AUGUST 19, 2020

It ensures that healthcare content is rooted in specifics that marketing teams may not be able to come up with on their own. Online advocates can also offer feedback on everything from products and services to marketing messaging. Many advocates have developed sizable followings on social media.

Terms and Conditions 179

Terms and Conditions Work Management Content Marketing Paid Search Agency 179

Scoop.it

JANUARY 20, 2022

They are the company’s partners who use word-of-mouth marketing to promote a product or service. And this type of marketing influences 92% of consumers to purchase. Their photos, blogs, or videos captivate and encourage people to buy anything from high-end jewelry to a natural fruit snack. You can attract more targeted buyers.

eCommerce 84

eCommerce Branding Brand Identity Word of Mouth 84

Hubspot

DECEMBER 21, 2020

Ask any marketer who's responsible for copywriting about their writing process, and you'll quickly find out that there's no specific process to follow. Additionally, copywriting varies depending on your audience, purpose, and format — copywriting for an Instagram post, for instance, is entirely different than copywriting for a press release.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

Sage Marketing

OCTOBER 27, 2020

There are grandmasters of all things related to B2B start-up marketing out there – you just need to find them. Wanna know the secret to finding the best marketing tradesman and mastering your company’s brand awareness? Look for a B2B marketing agency. The In-House Marketing Team Challenges. Limited resources.

Work Management 98

Work Management Marketing Management Paid Search Agency Advertising Agencies 98

Vision6

JANUARY 16, 2023

Looking to grow your marketing strategy effectively? So it’s no wonder SMS marketing strategies are a popular way for marketers to connect with customers. Here are some ideas to get you thinking about how to combine email and SMS marketing activities so you can grow, maintain and engage your customer base.

SMS 52

SMS Email Marketing Campaigns Webinar Metrics 52

Online Marketing Institute

AUGUST 7, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The

Social Media 52

Social Media Work Management Marketing Management Class 52

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. That’s exactly what we’ll be covering in this post. But, what’s the “much more”?

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Oktopost

JUNE 14, 2021

It takes intelligent targeting, a gentle approach, and calculated marketing strategies to embrace a new client into the sales funnel. It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . Thus, it takes market demand and converts it into actionable solutions. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Hubspot

JANUARY 13, 2020

Since TikTok launched in 2017 , marketers have been trying to wrap their minds around the odd-ball video platform. There are a few great reasons why influencer marketing can be beneficial on a new or niche app like TikTok. Additionally, this strategy also might limit the time and resources needed to create your own videos.

Examples 87

Examples Paid Search Agency Marketing & Strategy Video Marketing 87

Convince & Convert

FEBRUARY 1, 2016

There’s no shortage of how-to articles and blog posts on leveraging the power of social media. And with this endless sea of social media-touting commentary, it’s natural to think you’ve got to jump headfirst into the social sphere to keep your brand from getting left in the dust.

Marketing & Strategy 167

Marketing & Strategy Business Social Media Domain 167

seo.co

APRIL 6, 2021

Social timing is one of the most important aspects of digital marketing. Now before you start thinking that social timing means knowing when it’s time to show off your fresh dance moves at a party. As marketers, it is important to understand this shift towards content and adapt to it. Social Media Content.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Marketing Insider Group

MAY 27, 2015

Confining storytelling strictly to the brand or PR teams limits the value and impact that can be had. Starting with the marketing ecosystem. For brands to complete their transition into true media companies they need to recognize the need for citizen storytellers and nurture their ideas, creativity and ability to activate a message.

Storytelling 100

Storytelling Content Marketing PR Content 100