Writing on the Web

MAY 30, 2016

Share your contact info and networks – Twitter, Facebook, LinkedIN, etc. Typical clients page: who do you work with? Testimonials , showing social proof of what happens as a result of working with you. And of course, if you have any questions, send me an email or contact me on LinkedIN. Include a photo (or video).

Business Blogging 100

Business Blogging Banners Business Design 100

Writing on the Web

MAY 14, 2014

The danger of sites like Twitter , Facebook and LinkedIn is that they can suck you in and spit you out hours later… and time is money. I must be doing something right: these tips have resulted in new clients directly from Twitter, Facebook and LinkedIn. Time-saving tip: Create and/or join groups in LinkedIn.

Social Media 100

Social Media Tips Media Ideal Customer Profiles 100

Writing on the Web

MAY 12, 2016

But if it does, or if you are considering starting a blog, please allow me to share this story… Several years ago, I took up needle work, you know, cross-stitching designs on canvas with yarn. I looked down at my needle work and like a shock, it hit me. I put down my work and never went back to that hobby ever again.

Business Blogging 100

Business Blogging Linkedin Twitter Facebook 100

Writing on the Web

AUGUST 8, 2012

The same goes for other social media sites – ( Facebook , LinkedIn , Google+ ) the number of them growing by the day. In other words, for some companies, Twitter may be for the birds but an industry-specific social network may work wonders. 3 Networking Tips with LinkedIn Groups for Business. Image: FreeDigitalPhotos.net ).

Business 100

Business Social Media Social Networks Linkedin 100

Writing on the Web

AUGUST 29, 2012

Here’s a quick list of survey questions to ask your target audience to help define what they want to read: What are the five top web sites you visit frequently in your work? Do you use social media like Facebook , Twitter or LinkedIn ? Some days I’m spending not as much time on LinkedIn or Facebook or Twitter.

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

JULY 16, 2015

I was working with a client who – now that he owned his own business – didn’t feel comfortable using testimonials he had acquired when he was part of a team effort, working for someone else. Ask clients to write a testimonial for you and suggest they add a few results from working with you. What do you think?

Ethics 100

Ethics Trust Marketing Focus Group Consulting 100

Writing on the Web

JANUARY 21, 2015

Typical clients page : who do you work with? Testimonials, showing social proof of what happens as a result of working with you. Your other accounts, Twitter, Facebook, LinkedIn, etc. ‘How Can I Help You’ page, clearly giving options for hiring or buying. A way to see and hear you with a video clip.

Design 100

Design Banners RSS Opinions 100

Writing on the Web

DECEMBER 15, 2010

Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? Do you use social media like Facebook , Twitter or LinkedIn ? I’m interested in knowing your top 5 web sites you visit regularly for work (besides your own, of course).

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

MARCH 30, 2016

Let me know how it works for you: connect with me on LinkedIn. You see, it doesn’t matter what industry you’re in, or what you’re selling, or whether it’s a product or an experience. You’ve got to connect with readers in emotional ways. . In my next post I’ll share tips on creating assets your readers will love.

Content 100

Content Banners Newsletter Validation 100

Writing on the Web

FEBRUARY 18, 2011

Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work. It works the same way for both profiles and fan pages. Share this on LinkedIn. How to Automatically Link Blog Posts to Facebook. Tweet This!

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

JUNE 26, 2015

Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? Does social validation work for businesses selling services and experiences? Contact me here and on LinkedIn. Yet when I see a customer rave review and 5 stars, I’m all in. Do you regularly update them? Got questions?

Trigger Marketing 100

Trigger Marketing Amazon Validation Click Rate 100

Writing on the Web

JULY 4, 2012

First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? I always advise clients and colleagues to stick to the major social media site icons, such as Facebook, Twitter, LinkedIn and Pinterest. Each tool has a purpose and if used correctly, they all work together.

Social Media 100

Social Media Blogger Business Media 100

Writing on the Web

JUNE 9, 2010

The big danger of sites like Twitter, Facebook and LinkedIn is that they can suck you in and spit you out hours later. I will tell you I’ve gotten clients directly from Twitter, Facebook and LinkedIn, so I must be doing something right. Related posts: Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Social Media 100

Social Media Social Marketing Tips Media 100

Writing on the Web

FEBRUARY 5, 2014

Don’t skip researching your readers simply because you already have 20-30 years of working with people like them. Do you think Daniel Kahnemann rests on his ground-breaking work in Behavioral Economics ? LinkedIn : Use the LI search bar to locate people in your area of expertise and research what others are writing.

Research 100

Research Aggregators Press Social Networks 100

Writing on the Web

SEPTEMBER 7, 2010

The big 3: Facebook , Twitter and LinkedIn. You HAVE to join LinkedIn and participate in groups. Take the time to interview your current clients, as well as any clients whom you’ve met with but aren’t working with yet. Share this on LinkedIn. Everybody who’s anybody has a profile in each.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Writing on the Web

MARCH 27, 2013

As for LinkedIn and Facebook , they’re baffled why people don’t interact with them. Here’s how online content marketing works for small businesses: Relationships : Whenever you write content (blog posts, e-newsletter articles, emails), keep the focus on what problems you can solve for your customers.

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

JANUARY 12, 2011

It doesn’t get much more personal and public than updating your Facebook page, LinkedIn profile, or your blog, does it? You can’t write good stories that inspire without working on the stories you tell yourself, about your work, about your business. Share this on LinkedIn. Share this on Facebook.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

JANUARY 29, 2014

Even if you’re working with a publishing house, make sure your own ‘house’ is in order. Share your video on your YouTube channel, with a post on Facebook, LinkedIn and tweet the link. Publishing a book is a dream come true for every author so if you have finally finished your book, remember there is more work to do!

Social Media 100

Social Media Promotion Media Tips 100

Writing on the Web

MAY 17, 2011

For example, although I live and work from Mexico, I do almost all my business and shopping in the US, in English. Share this on LinkedIn. Do you ever wonder what Google , Facebook , and other sites record about your online viewing habits? They know more about you than you realize. That doesn’t interest me. Email this via Gmail.

Facebook 100

Facebook Google Digg Buzz 100

Writing on the Web

JULY 31, 2013

The solutions: The systems I’ve found to work best with the clients I serve involves a combination of learning to write quick posts, getting contributions from qualified guest authors, and using an appropriate content subscription service. There has to be some reward for them, so find what works, or consider paying them.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

OCTOBER 30, 2014

However, it ended up working in my favor. Contact me here or on LinkedIn. Both professions allowed me to spend time doing what I love: research and write. As a psychologist/executive coach, what I didn’t like was the amount of time I was spending in traveling and stuck in airports. It’s not as scary as you might think.

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Writing on the Web

MARCH 13, 2013

Freelance writers are professional writers who work on a contract basis. Either way, by working with a professional freelance writer , you’ll ensure that your site will be filled with well written, relevant and SEO optimized content that will help maximize the impact of your online presence. One more tip?

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

JULY 9, 2010

will work with Dow Jones Local Media Group to make an exclusive online reputation management plan. Bio: Robert Stretch works in marketing for VA Mortgage Center. Share this on LinkedIn. Why Use Twitter, Facebook & LinkedIn for Content Marketing? The company, Marchex Inc., Share this on Bebo. Blog this on Blogger.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

SEPTEMBER 2, 2010

I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. Share this on LinkedIn. What do you think? It keeps me on my toes with reading Harvard Business Review and the best business books around. Post on Google Buzz.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

MARCH 14, 2011

I don’t really, but for content marketing to work you need as much content as you can, in all forms. Most of the time, I find there is a natural tendency for professionals to write from their own perspectives, i.e., how their services really work. Share this on LinkedIn. This is key for content marketing.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

APRIL 28, 2011

Content marketing can’t work well without unique and personalized copy. I get frustrated because people use canned articles ‘as is’ They don’t take the time to add their own stories, to explain how it is for them in the work they do. Tell them about the work you do with your clients. Email this via Gmail.

Content Marketing 100

Content Marketing Digg Tips Content 100

Writing on the Web

JUNE 15, 2010

from The Wharton School and is co-founder of the social media marketing company Miller Mosaic Power Marketing that works with clients to effectively use social media marketing for their businesses. Share this on LinkedIn. Related posts: Why Use Twitter, Facebook & LinkedIn for Content Marketing? Her main blog is at [link].

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

FEBRUARY 19, 2014

Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well? Clients can be reached through Facebook, LinkedIn, Google+, Twitter – the list goes on. Publishing a quality blog requires time and effort. Communication is possible everywhere.

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Writing on the Web

JUNE 18, 2010

I’m reading Tony Schwartz new book “ The Way We’re Working Isn’t Working.&#. Share this on LinkedIn. While routine and structure keep us on track, we need to “get out of our own yard&# and get out of the office for renewal and regeneration. Share this on Facebook. Share this on FriendFeed.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

MARCH 17, 2011

I learn more about my client’s work and their content marketing needs. I’ve worked with other professionals who cringe at the idea of even answering questions from prospects… because that would be giving away free consulting. They “don’t work for free.&#. Share this on LinkedIn. We both win.

Consulting 100

Consulting Digg Buzz Blogger 100

Writing on the Web

JULY 27, 2010

At least a few times a week I get an email from a smart professional who struggles with making their web marketing work to get found, get known and get clients. Then he goes over to LinkedIn , where he is a member of 15 specialty groups in his industry. About 75% of the comments left on his blog posts come from LinkedIn group members.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

AUGUST 3, 2010

If you’re doing any kind of coaching, you know it’s great work and you bring valuable help to people. Share this on LinkedIn. They make over 100 coaching sales each year, and Kim has personally increased her coaching fees from $1,200 to over $6,000. I think she has valuable information to share with you.

Digg 100

Digg Buzz Blogger Tagging 100

Writing on the Web

SEPTEMBER 4, 2013

Facebook , Google+, Twitter , LinkedIn are some names that come to your mind when thinking about content marketing for your website. She has years of experience working with website content writers. Social media has become an ever-present phenomenon now. But these are only a few among the vast resources available online.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

DECEMBER 13, 2010

It works like a magnet for drawing people to you, creating credibility and potential working relationships. Instead of avoiding because of the work and stress involved, I’ve reached a point where I now seek out speaking opportunities. Share this on LinkedIn. You have to persist at things in order to learn them.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

APRIL 19, 2011

When I asked her why she went into coaching, she told me her story of the many years she spent working for a large telecom corporation. She became a coach because she is driven to help people find more satisfaction and meaning through work. Share this on LinkedIn. People are inspired by the why. Share this on Facebook.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

JUNE 23, 2011

Bonus question: How does doing this actually work to market your business? Share this on LinkedIn. . … … … Okay, now it’s your turn. What methods do you use? How can you write blog posts that stimulate readers to think and even actively participate? Blog this on Blogger. Subscribe to the comments for this post?

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

MARCH 7, 2011

Since search engine spiders are nothing but algorithms, I don’t understand how they work, but Scribe sure does. I use Scribe for my own blog and won’t work on a client blog who doesn’t have it. Share this on LinkedIn. I just follow what the Scribe report on each post tells me. Share this on Facebook.

SEO 100

SEO Tips Digg Blogger 100