WebMarketCentral

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Which is Better for Driving B2B Blog Traffic - Twitter or LinkedIn?

WebMarketCentral

I recently did a little test to determine whether Twitter or LinkedIn was more effective at driving traffic to a few specific posts on this blog. Various posts were promoted on Twitter (with retweeting encouraged) and to three relevant and popular LinkedIn Groups focused on social media, PR and b2b lead generation. Social Tagging.

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LinkedIn B2B Surveys - Will They be Social?

WebMarketCentral

Essentially, companies that want to conduct market research among difficult-to-reach B2B and IT decision makers will now be able to slice and dice profiles of LinkedIn's large member base to reach groups with very specific attributes. But it seems to me there may be an opportunity missed here.

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Web 2.0 Social Tagging Sites, Part 3: Special-Purpose Sites

WebMarketCentral

Here are eight special-purpose social tagging sites that aren't applicable for general purpose use, but fill specific niches. indiamarks I didn't evaluate this site as a general-purpose social tagging tool for two reasons. indiamarks I didn't evaluate this site as a general-purpose social tagging tool for two reasons.

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Best of 2009 (So Far): Social Media Marketing, Part 2

WebMarketCentral

How can you maximize the business value of tools like LinkedIn and Twitter? How to be a LinkedIn superstar by iMedia Connection Larry Weintraub explains how to get the most out of LinkedIn, from creating the right kind of profile, building connections and soliciting recommendations to working with LinkedIn groups.

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Social Media - Expertise Without Experience?

WebMarketCentral

I was recently part of a LinkedIn discussion about what constitutes social media expertise. Social Tagging. Tags: Web 2.0 This was confirmed in MarketingSherpa’s Social Media Marketing and PR study where we found that the 'lack of knowledgeable staff' was the most significant barrier to social media adoption.A

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

How can you optimize your use of social networking tools like Twitter and LinkedIn? 5 Ways to Maximize Your LinkedIn Profile by Social Media Musings Tom Humbarger offers helpful tips for those who aren't yet experts in social networking, such as "LinkedIn lets you add up to 3 links to your profile. Social Tagging.

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Social Media Ostriches

WebMarketCentral

We're only allowed to use Facebook and LinkedIn for one hour each day, from noon to 1:00, and we're not supposed to say anything about the company." "Our Social Tagging. Tags: Web 2.0 My company blocks all access to social media sites." Our network blocks access to any website with 'blog' in the URL." "The