Remove Linkedin Remove Promotion Remove RSS Remove Twitter
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Should B2B Companies Invest in Content Marketing Tools?

Launch Marketing

Below is a list of resources that can help you create more effective content and cut down on the time it takes to create and promote it. Feedly – RSS feeds are still one of the best ways to monitor your industry for news and content. Content Promotion Tools. Research and Discovery Tools.

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An Introduction to Twitter Lead Generation with Lead Generation Cards

NuSpark Consulting

On August 28, 2013, Twitter officially rolled out their new Lead Generation Card. This card is available to any company with a Twitter Ads account. For example, a coffee shop can promote giveaways and specials through a sign-up link embedded within the tweet. Keep Using Twitter Outside of Your Lead Generation Card.

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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. These sites are also places where your followers will promote your content and where someone else might find your content and link to it. This is a very successful company.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

However, YouTube or LinkedIn users prefer slightly longer form content. RSS feeds offer an easy way to stay updated with every piece of content a site has published. If a website offers an RSS feed, then you will be notified whenever a post goes up. Promote your content on internal and external company channels.

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Social Selling: A Day In The Life of A Social Sales Person

Marketing Insider Group

Social selling is not just about starting the sales process with social tools like Linkedin, Facebook or Twitter. Personal branding means you are not wasting your time because you are on Facebook, Twitter or Linkedin during company time. On Linkedin, always use personalized email introductions based on something personal.

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Can we really trust Google 2014?

Biznology

Neither is Facebook, Twitter, or LinkedIn (I’ll get to these guys in a minute). And, to a degree, took RSS with it. Again, in the spirit of fairness, RSS may have been dying (see here and here ) whether Google kept Reader or not. Twitter is growing its Promoted Accounts and Promoted Tweets products.