Webbiquity

APRIL 13, 2021

An Android version is in the works. One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Breaking the rules can work. But here are three reasons for skepticism. It’s ephemeral.

Spyware 303

Spyware Lead Scoring Lead Ranking Twitter 303

Webbiquity

MAY 16, 2023

It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work).

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Webbiquity

JULY 18, 2023

It’s also inconsistent with findings elsewhere in this study, such as blogs (a prime driver of organic search traffic) are identified as one of the top three marketing channels in terms of ROI, and that “88% of marketers who already do SEO work plan to increase or maintain their investment this year.” ” Strange.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Webbiquity

FEBRUARY 28, 2023

Today, B2B sales prospects turn to the Internet not just for product research but also purchasing. Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Accurately measuring your social media ROI will help you determine if your marketing strategy is working. Source: Pixabay.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

SEPTEMBER 28, 2022

These lists help the brands group recipients by important attributes (age, location, work role, preferences, etc.). Subject lines can be personalized based on a person’s lifestyle, hobbies, work role, or interests. For example, a business may use different email tools to promote its products and provide customer service.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

Webbiquity

MARCH 31, 2022

They must manage multiple campaigns simultaneously, while working effectively with partners across the globe. So, before pitching your product, your first step should be to establish your unique value proposition. What makes your product or service more valuable than your competitors? So is every new product launch thereafter.).

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Webbiquity

FEBRUARY 17, 2022

At a minimum, that includes LinkedIn, Facebook, and Twitter. If you’re producing any kind of video content, you’ll need a YouTube channel. If you have original visual content to share, Instagram can be a productive platform. Get creative with your marketing campaigns and new product launches. Keep an Eye on Trends.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Webbiquity

MAY 4, 2021

The Product. And then recognizing it could help anyone doing influencer marketing, they launched Paladin to build a software product to streamline the process. Tom: What inspired you to work on a solution to this particular problem? Can we validate product-market fit and that people will pay for this? The Company.

Work Management 289

Work Management Marketing Management Paid Search Agency Peer-to-peer 289

Webbiquity

JUNE 1, 2021

What worked yesterday might not work today. This means if your audience is primarily on LinkedIn, go for text posts. If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). Keeping posts short (less than 400 characters on LinkedIn) can increase your response rate by 16%.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Webbiquity

AUGUST 18, 2020

A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. Best known as the premier provider of enterprise-class live event production and management platforms, G2Planet also provides a virtual event platform designed for larger organizations with sophisticated needs.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

APRIL 30, 2020

Here’s why you need various tools to support your Instagram marketing efforts, along with guidance to help you determine which tools are likely to work best for you. Many people use social media to search for their favorite products/services/brands. For example, LinkedIn is a platform for professionals, employees, and companies.

Tools 232

Tools Social Media Social Networks Work Management 232

Webbiquity

SEPTEMBER 15, 2020

There are so many platforms for marketing your business with videos , including Facebook, Vimeo, Instagram, Twitter, and LinkedIn. But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. That will give you a better idea of what works on YouTube.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Webbiquity

FEBRUARY 16, 2016

Although nearly two-thirds of B2B marketers say they plan to spend more money on programmatic advertising in 2016, 44% admit they either don’t know how it works or have only a small amount of knowledge about it. B2B product marketing budgets are expected to increase on average 3.1% LinkedIn Pulse ). eMarketer ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Webbiquity

SEPTEMBER 6, 2022

Videos tell stories; and for your brand, product, and services to make an impression with potential customers, those stories must be succinct and compelling. Persuasion and high-quality video production complement each other. What are product videos? Product videos are one of several types of videos needed for marketing.

Video Marketing 304

Video Marketing Product Generation Lead Scoring 304

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Ever feel frustrated and less productive than you’d like to be at work, even though you’re working hard and putting in a ton of hours? e-Strategy Trends ). Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

DECEMBER 20, 2011

Six LinkedIn Metrics. Recommendations on products or services. Page views (of LinkedIn company overview). Click-throughs (on product links). Ten YouTube Metrics. regular YouTube page, company channel, mobile device, etc.). • . • Brand and mention tracking (e.g., Number of company followers. Unique visitors.

Social Media 100

Social Media Media Lead Scoring Lead Ranking 100

Webbiquity

JUNE 11, 2013

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services. It’s work, but well worthwhile.

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Webbiquity

MARCH 28, 2011

B2B products and services don’t generally make the same kind of emotional connection with buyers that consumer brands do, and tactics that work for b2c marketers (e.g. Buyers thwarted from using these tools at work (e.g., YouTube reaches 36% of all business decision-makers—more than 10X the figure for Forbes.com. •

Social Media 100

Social Media Vendors Media B2B 100

Webbiquity

SEPTEMBER 22, 2012

You’re smart, hard-working, and loyal as a dog. Care about your company and industry and show it in your work and speech. There is no such thing as a “boring product” or service only bored employees. New products typically account for as much as 25% of revenue and an even higher percentage of profit.

Work Management 100

Work Management Marketing Management Social Media PR 100

Webbiquity

SEPTEMBER 24, 2012

You’re smart, hard-working, and loyal as a dog. Care about your company and industry and show it in your work and speech. There is no such thing as a “boring product” or service only bored employees. New products typically account for as much as 25% of revenue and an even higher percentage of profit.

Work Management 100

Work Management Marketing Management Lead Scoring Lead Ranking 100

Webbiquity

FEBRUARY 14, 2010

He shows up on the first page alright, but several of the links are to dot-com-meltdown era news articles about a company he worked with that had some of the typical problems of tech companies at the time (collapsing stock price, low on cash, disgruntled shareholders etc.). Another executive acquaintance has things a bit worse.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Webbiquity

JULY 23, 2013

Another is to work with journalists directly, or hire an agency to help you. Announce a new product, get your executives or other subject matter experts quoted, help out a local charity, speak at an industry event—all are great sources of potential media coverage and links. News and media coverage. Social media.

Link Building 100

Link Building Advertising Agencies Ad Building SEO 100

Webbiquity

OCTOBER 4, 2013

Which sources of traffic should you work to increase? To drive more repeat (bookmarked) direct visits, offer resources, additional products/services, support and other reasons, including regularly updated content, for customers to keep returning to your site. Product reviews. All of them! Industry and local business directories.

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

OCTOBER 4, 2013

Which sources of traffic should you work to increase? To drive more repeat (bookmarked) direct visits, offer resources, additional products/services, support and other reasons, including regularly updated content, for customers to keep returning to your site. Product reviews. All of them! Industry and local business directories.

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

JANUARY 14, 2011

Anyone can record an event with a Flip and upload it to YouTube. It’s not dip-your-toe-in-the-water—that doesn’t work with social media. It can fundamentally change the way companies market their products and communicate with customers. Share this on LinkedIn. And it will for many businesses. Tweet This!

Social Media 100

Social Media Media Business Digg 100

Webbiquity

MAY 30, 2010

Mostly safe for work. Billy Mays’ Resurrectifier Commercial – YouTube. Jimmy Kimmel explains how late pitchman Billy Mays is able to keep selling products even after his untimely passing. If you’ve ever worked in a marketing agency, you’ll find this video hilariously familiar. Social Media.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Webbiquity

MARCH 16, 2021

Image credit: Product School on Unsplash. B2B marketers focus on LinkedIn; B2C marketers make more use of platforms like Pinterest and TikTok. B2B marketers focus on LinkedIn; B2C marketers make more use of platforms like Pinterest and TikTok. Both use Facebook and YouTube. Both disciplines make heavy use of social media.

B2B Marketing 358

B2B Marketing Enterprise Management Work Management B2B Thought Leadership 358

Webbiquity

JULY 9, 2019

To maximize results from your video production and promotion efforts, consider how and when to use these seven types of business videos. They are short videos that explain your business, service, or product simply and clearly. That’s because they engage people who are looking for a solution to a problem your product can solve.

Top of Funnel 278

Top of Funnel Video Marketing FAQ Planning 278

Webbiquity

JULY 28, 2010

Author Dave Evans ( @evansdave ) once worked as a systems analyst for the Voyager deep space exploration program with the Jet Propulsion Laboratories/NASA. Research shows that two out of three word-of-mouth conversations reference a brand, product or service—and these conversations are increasingly moving online through social media.

Social Media 100

Social Media Social Marketing Planning Media 100

Webbiquity

NOVEMBER 2, 2010

This hard work behind the scenes makes the ‘overnight’ successes seem so easy.&#. You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Share this on LinkedIn. Tweet This!

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

OCTOBER 4, 2022

There could be so many possible answers to this question, within at least four broad areas: Product: lack of features, quality issues, competitive moves, difficulty of use, etc. Organic social media: Traffic to your site from links in your social media profiles and posts on LinkedIn, Twitter, Facebook, Pinterest, and other social networks.

Paid Content 325

Paid Content Paid Search Agency Advertising Agencies Planning 325

Webbiquity

MARCH 22, 2022

For example, if you are currently only creating content for your blog, you can repurpose these posts to be promoted on: YouTube via video. If there’s a lot of data to share, a lot of facts and figures, an infographic will work better than a podcast. Make the final product something more than just an amalgamation of your blog posts.

Examples 311

Examples Case Study Case Studies Content 311

Webbiquity

JANUARY 26, 2021

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. Web Presence Optimization: The Evolution.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Webbiquity

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads.

Linkedin 100

Linkedin Tactics Tips Best Practices 100

Webbiquity

DECEMBER 1, 2020

This presentation from Twin Cities Startup Week starts with clarification of how B2B influencer marketing works (and how it differs from the B2C type), ends with a case study, and in between details a dozen key do’s and don’ts for achieving success. They enjoy working with big companies because of the credibility that confers.

Enterprise Management 274

Enterprise Management B2B Marketing Work Management Marketing Management 274

Webbiquity

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. and LinkedIn is the “oldest” network, with 79% of users age 35 and older. 26% are on LinkedIn, 8% have a Facebook page and just 4% use Twitter. MediaPost ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100