B2B Memes

JANUARY 10, 2011

But the overall effect of such outlets, in which writers bid against one another, is undeniably to lower writing fees. Try writing for Demand Media and you will quickly learn the harsh economics of content oversupply.”. We may not like it, but behind this trend is the force of economic law. And that means the price falls.

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B2B Memes

MAY 26, 2010

A while back, I lamented how social media seem to lead inevitably to the decline of editing and proofreading. Tags: Editing Writing collaboration Cory Doctorow publishing models Social Media. Doctorow: Make money with typos. I was given new hope this weekend, though, while listening to Leo Laporte’s podcast “ This Week in Tech.”

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B2B Memes

MARCH 19, 2010

Thanks to a Twitter lead from @TomPick , I came across an article by Devin Sugameli offering “ 5 Tips for More ReTweets.&# Tags: Writing blogging Metrics Twitter. My lizard brain , always scanning the horizon for reasons not to publish, got very excited yesterday. Don’t let the timing of your posts be another.

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B2B Memes

JULY 13, 2010

Tags: Content Marketing Writing content corporate journalism Ethics.

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B2B Memes

JUNE 21, 2010

Writing on Foliomag.com earlier this month, blogger Josh Gordon spun a comment heard at the Folio: show into a bullish prediction for print magazines. The reason for this, he said, is that “his magazines are most often the first point of contact leading to the sale of all the other services he is now selling.”.

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B2B Memes

SEPTEMBER 19, 2011

But what journalist hasn’t thought at some point or another about going long-form and writing a book? Will it make them a lot of money or lead to a more traditional book contract? For print journalists, the ultra-short-form concept of publishing tiny bursts of copy over the course of a day was completely alien. Probably not.

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B2B Memes

OCTOBER 8, 2010

For B2B journalists and editors, the transition to the social-media era can be daunting, especially if they rely on their employers to lead the way. Today, though, he works entirely for commercial concerns, creating, as he puts it elsewhere , “pure editorial that is, in and of itself, a lead-gen tool&#. Be an entrepreneur.

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Social Media Media Lead Ranking Blogger 100

B2B Memes

JANUARY 31, 2012

As I wrote last week , I wouldn’t be surprised if self-publishing leads to a modest revival in print. It wasn’t until I made a fairly detailed writing and publishing schedule and committed myself to it that I was able to produce the book. Even then, I ran about a month late. Your schedule should be realistic but also fairly tight.

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B2B Memes

APRIL 29, 2011

Sometimes the urge for a good lead makes you say things you don’t quite mean. Writing can tell a story just as powerfully as a photo. But that’s only true if the writer learns to see and write in a visual way. They just have to recognize their value and put them in their writing. But writers can see those same details.

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B2B Memes

SEPTEMBER 9, 2010

However, as the business progresses there will be a greater emphasis on subscription content, advertising and lead generation, training, reports, and consultancy. A key part of the editor’s role is to find and commission a combination of regular columnists and thought leaders from that industry to write for us.

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B2B Memes

DECEMBER 2, 2010

I may have to cut and paste a few sentences from the beginning, middle, and end of the piece to indicate the main point, or, in the worst cases, write my own summary statement. Many writers have been exposed to the 5 Ws of the news-lede approach to news writing, and the related inverted-pyramid structure of news stories.

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Blogger Design B2B Leads 100

B2B Memes

JULY 29, 2010

Writing on B2Bbloggers.com, he argued that “one person’s gobbledygook is another person’s precise, and often technical or professional term.” The value lies not in the judgments, but in making us think about our writing and about the specific words we use. Tags: Writing. Even on this point, however, Parker demurs.

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B2B Memes

MAY 31, 2013

If you’re wondering why it’s been deathly silent on this blog for the last six months, there’s a good reason: Last fall, I crossed over into the penumbral land of print, on a mission to lead lost souls into the light of new media. It is a question I will be thinking and writing about in coming days here on B2B Memes.

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B2B Memes

NOVEMBER 4, 2011

Rather than focus their lead on the story, they focus it on the attribution. He blanched, then told me he’d taken the quotes from various sources on the Internet. Needless to say, he rewrote the story with proper attribution. Some writers have the opposite problem, and turn guidelines into fetishes.

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