Webbiquity

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Every social media service has its pros and cons.

Tools 230

Tools Social Media Social Networks Work Management 230

Martech

FEBRUARY 8, 2024

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. Let’s delve into how we turned our agency’s SEO strategy upside down and generated revenue as a result. It works great when someone googles a TOFU keyword and then downloads your lead magnet. Get more leads.

Top of Funnel 121

Top of Funnel SEO B2B Paid Search Agency 121

Zoominfo

DECEMBER 4, 2019

In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

Valasys

FEBRUARY 20, 2023

Social media platforms are witnessing an increase in users year after year. Approximately 59% of people worldwide use social media, and the average daily usage of social media is 2 hours 31 minutes, as reported by a survey. However, there is no auto-posting, social inbox, or influencer search.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Marketing Insider Group

FEBRUARY 23, 2021

They’ll also gain valuable and memorable insights into your business strategies. 13% of marketers say case studies are a primary form of media in their content marketing strategy. Let’s say you’re considering signing up for a subscription to a keyword research tool. Quick Takeaways. Source: HubSpot.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Convince & Convert

MARCH 19, 2013

Do you find that the daily demands of social media promotion are increasing? Our time is our most precious asset and social media is great at eating into it! Here are 9 social media tools that will help you save time and improve your productivity. allows you to automate blog post delivery to social networks.

Social Media 167

Social Media Tools Product Media 167

Webbiquity

MARCH 31, 2022

For B2B marketers, staying on top of the latest digital marketing strategies is not just a job requirement, but a matter of corporate survival. Fortunately, there are some strategies that are so effective they’ve become, or remained, relevant and useful across industries. People won’t buy what they don’t understand.

Marketing Budget 287

Marketing Budget Enterprise Management Sales Management Work Management 287

Pam Didner

MARCH 17, 2021

Use SEO tools to understand your competitors’ domain authority, types of keywords they tend to use, types of content they create, and content ranking. Here is a quick template that you can use to create a summary of requests and gap. Many marketers tend to look for a standard template and copy the template as it is.

Template 97

Template Top of Funnel Planning Enterprise Management 97

Sprout Social

MARCH 24, 2020

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.” Why do a SWOT analysis on social media?

SWOT 88

SWOT Paid Content Analysis Social Media 88

SocialPilot

JANUARY 26, 2024

From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. This list of AI prompt examples covers a wide range of marketing roles and tasks, helping marketers leverage AI to generate social media copies, campaign planning, and more.

Examples 78

Examples ROI Planning Work Management 78

Sharpspring

NOVEMBER 10, 2020

As a marketer, you have numerous ways to reach your target audience: from product research to social media posts and pay-per-click (PPC) advertisements to blog articles and everything in between. It can include all forms of digital marketing such as email campaigns , social media, PPC ads, mobile and anything else that happens online.

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

TrustRadius Marketing

JANUARY 17, 2023

If you have an online business, eCommerce strategies can help you maximize your potential. An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Here are some of the best strategies to consider for eCommerce success in 2023. . Activate Your Potential on Social Media.

eCommerce 80

eCommerce Digital Asset Management Paid Content Marketing Automation Services 80

Optinmonster

APRIL 11, 2024

Do you want to get more email leads from your social media platforms? Want to know how to convert your social media following into potential leads? Social media is a great tool to attract an online following. In this post, I’ll share 9 ways that you can use social media to grow your email list.

Social Media 93

Social Media Media Ideal Customer Profiles Lock-In 93

Sprout Social

MARCH 7, 2022

This information can help you determine the perceived threat of a crisis, making it foundational to your response strategy. Now, social media and review sites have empowered consumers to speak their minds whenever the inspiration strikes. LinkedIn Brand Lift Tests. Facebook Brand Survey Tests.

Customer Surveys 93

Customer Surveys Branding Brand Identity Paid Search Agency 93

Sprout Social

OCTOBER 4, 2021

Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now. When assessing your social data, you need to evaluate the full spectrum of earned and owned data. While your owned data serves as a critical input for your social strategy, it’s not telling you the whole story.

Advertising Agencies 124

Advertising Agencies Business Ideal Customer Profiles Advertising Benchmark 124

Scoop.it

JUNE 15, 2021

You can use pre-designed PowerPoint templates to put across your message convincingly and save precious time. . All you need to do is create the presentation content incorporating the keywords relevant to your business and upload the presentation on the right platforms. . Allows You to Establish Yourself as a Thought Leader.

Top of Funnel 103

Top of Funnel Tools Planning Content Marketing 103

Sprout Social

MARCH 30, 2021

Social listening is a social media superpower. Sprout Social’s Listening solution lets you create highly customized Topics that surface conversations that matter most to your brand and answers to your burning questions. Sprout’s own Chris Long, a social listening pro, decided to investigate. haarper. ,

Marketing Management 124

Marketing Management Paid Search Agency Social Media Keywords 124

Oktopost

MARCH 7, 2022

Like actual listening, social listening can be the glue that holds your marketing strategy together. In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. What is Social Listening?

Marketing AI 155

Marketing AI B2B Work Management Marketing Management 155

Optinmonster

FEBRUARY 21, 2024

In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Case Study #1: How We Grew OptinMonster Blog to 600k+ Monthly Visits The blog traffic strategy we are about to share with you is simple. This 5-step strategy has grown the OptinMonster blog very quickly.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. What matters most is sticking to a social media content calendar that’s reasonable long-term. For example, you can test different formats, messaging and keyword phrases to see what hits.

Youtube 100

Youtube Work Management Social Networks Eye-Tracking 100

Zoominfo

DECEMBER 4, 2019

In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).

High Quality Lead 100

High Quality Lead Outreach Social Media Linkedin 100

Adobe Experience Cloud Blog

JANUARY 15, 2020

These testimonials should be posted on your website and used in social media campaigns as well. Engaging customers on social media once they leave your store or buy your product online, to keep your product on their minds and have them come back next time. LinkedIn offers 80% of social media B2B leads , for example.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

ClearVoice

FEBRUARY 2, 2024

The Role of Creativity in Content Strategy If your content is a meal, creativity is the seasoning. Challenges of Relying Solely on Creativity Even the most creative content strategy can fail if it isn’t balanced with analytics. It turns bland information into an appetizing feast that keeps your audience coming back for seconds.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

TrustRadius Marketing

JANUARY 17, 2023

If you have an online business, eCommerce strategies can help you maximize your potential. An effective eCommerce marketing strategy can help you boost revenue and expand your market share. This software includes essential features like template-based web builders and shopping cart software.

eCommerce 52

eCommerce Digital Asset Management Paid Content Marketing Automation Services 52

TrustRadius Marketing

JANUARY 17, 2023

If you have an online business, eCommerce strategies can help you maximize your potential. An effective eCommerce marketing strategy can help you boost revenue and expand your market share. This software includes essential features like template-based web builders and shopping cart software.

eCommerce 52

eCommerce Digital Asset Management Paid Content Marketing Automation Services 52

Outgrow

MAY 21, 2021

They can help reduce the burden of different tasks under your e-commerce marketing strategy. Moreover, interactive content is a marketing strategy taking the world by the storm. In other words, Selz enables a brand to present and manage their store on social media & Google Smart Shopping. Additionally.

Marketing Automation Services 139

Marketing Automation Services Paid Content Budget Programs Enterprise Management 139

Anyword

JANUARY 21, 2022

Content marketing is a strategy that helps businesses connect with their audience through content creation, distribution and promotion. These tools are built specifically for small businesses and organizations looking to implement a successful content marketing strategy. What Is Content Marketing — and Why Do We Need It?

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Hubspot

MAY 25, 2016

One of the most daunting things about social media advertising is the fact that you are dropping cold hard cash on your campaigns. Before launching your ad campaigns, align your marketing objectives with your advertising strategy. LinkedIn is an obvious choice for B2B companies due to its professional user base.

Paid Content 73

Paid Content Cost Per Click Social Media Top of Funnel 73

Sprout Social

JANUARY 18, 2022

If you think of all your corporate communications skills as ingredients for a recipe, then social media expertise is the seasoning. Today, it’s a critical focus for executive leadership teams as they reconsider how they want to tell their growth story to employees, media, investors and more. . Social listening.

Social Media 128

Social Media Ideal Customer Profiles Paid Search Agency Press 128

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. You can use keyword research to identify terms that your audience is searching for to guide your content creation. Unlike your social media audience, your email list belongs to you.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Outgrow

NOVEMBER 20, 2022

Next, click on ‘Select a Template’ or ‘Build from Scratch’. Once you’ve found the right template, simply click on ‘Use Template’ to start creating a lead funnel of your own. Start customizing your template. Explore Different Lead Generation Strategies. Select ‘Outcome Quiz’ from your Outgrow Dashboard.

Top of Funnel 52

Top of Funnel Lead Ranking Lead Scoring Sales Qualified Leads 52

Sprout Social

JULY 20, 2020

Conduct keyword research to uncover in-demand video ideas. Simply type a keyword or term into YouTube’s search bar and you’ll see a slew of keywords from actual viewers. Simply type a keyword or term into YouTube’s search bar and you’ll see a slew of keywords from actual viewers.

Youtube 135

Youtube SEO Video Marketing Keywords 135

The Marketing Blender

APRIL 5, 2022

Before deciding what avenues to explore in B2B digital marketing, let’s break down what B2B marketing is, how it’s different from consumer marketing, and what elements can be included in a B2B digital marketing strategy. This is especially important for backlinks, email marketing, and B2B heavy platforms (like LinkedIn ).

Paid Content 52

Paid Content CMO Marketing Automation Services Advertising Agencies 52

Hubspot

AUGUST 7, 2018

Internet marketing leverages digital channels, including email, social media, websites, and search engines, to reach your ideal audience. But with all the gimmicks and tricks, it can be difficult to distinguish short-term wins from effective long-term strategies, which is why we’ve created an ultimate guide.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

The Marketing Blender

MAY 17, 2022

Build a Successful B2B Content Marketing Strategy in 5 Steps. A B2B content marketing strategy is absolutely necessary in order to connect with potential customers, prove your expertise, demonstrate value, and grow your brand. Reading reviews, researching topics, skimming online articles, and browsing social media content. .

B2B Marketing 52

B2B Marketing Marketing & Strategy Marketing Strategy Content Marketing 52

Outgrow

FEBRUARY 14, 2023

A Guide to SaaS Lead Generation- 11 Strategies + 4 Tools Generating leads is one of the foremost needs for any SaaS business. Hence, in this blog, we will look into a bunch of strategies, tips, and tools that will make the SaaS lead generation process a lot smoother for you. How Is Lead Generation Different from SaaS? Set S.M.A.R.T

Lead Generation 52

Lead Generation Webinar Metrics Paid Content Lead Ranking 52

Only B2B

JULY 15, 2021

Content is the very first thing to any of your marketing strategies, may it be for your brand reputation or customer retention, attracting a new audience, or even for your Email Marketing Campaign. But, you are also missing one of the very important points, that is – your email template ‘Must’ be visually appealing.

Email Marketing 118

Email Marketing Planning Content Marketing Content 118