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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

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Knowledge management in the age of social media

Biznology

Realizing that user or customer engagement can ensure success, businesses worldwide recognized it as a lucrative opportunity to extend reach and clientele base. Efficient handling of these resources within an organization can be ensure by the use of knowledge base. The benefits of having a knowledge base are many.

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Eight Common SEO Myths Busted [Infographic]

Webbiquity

SEO, when done properly , can be the most cost-effective marketing tactic in your arsenal. Just like the various kinds of diet advice freely available on the internet, there are numerous articles that purport to provide SEO guidance. But of course, not everything you see on the Internet is true.

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Wix Email Marketing Vs Mailchimp: Which Is Best For Your Business? [2020]

SendX

Source: Exabytes Digital Email marketing solutions help you develop, plan, and execute your email marketing campaigns. Millions of businesses use email marketing software as an easy and cost-effective way to reach a large number of customers. Email marketing generates $42 for every $1 you spend on your email campaign.

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Artificial Intelligence in Digital Marketing: Beat the Jargon…

Inbox Insight

Artificial Intelligence in digital marketing is a concept many B2B marketers struggle to get their heads around. However according to our latest research Full Disclosure; The B2B Content Intelligence Report , 67% of senior B2B marketers perceiving a high threat level from new market entrants leveraging AI.

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Connecting 2 the World: Is constructing knowledge based on analysis a work literacy skill?

Buzz Marketing for Technology

Is constructing knowledge based on analysis a work literacy skill? Is constructing knowledge based on analysis a work. Knowledge and Meaning Making. Hanzel and Gretel through the internet. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Blog Archive.

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Marketing to C-suite Executives

Hinge Marketing

That’s what marketing to C-suite executives looks like today. Download The Marketing Planning Guide. Because we specialize in professional services marketing, many of our clients target C-suite executives. This knowledge base gives us a unique vantage point to view the evolution of C-suite marketing and sales.