KoMarketing Associates

OCTOBER 25, 2016

To better explain the keyword intent of users as they move down the funnel, here is an example of each type of search query: Search Query: Awareness. This tool finds long tail variations from a root keyword while analyzing popular queries across Google, Youtube, Amazon Bing and other search engines. keyword.io.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

SmartBug Media

JULY 16, 2021

Determine what search intent you’re targeting before recording your video, and use those terms in your video. Some SEO experts prefer to plan their content around keywords , but I think it’s best to strategize around the search intent behind keywords. That last bit is their intent. Open the YouTube video.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

Adobe Experience Cloud Blog

JANUARY 25, 2018

First of all, Google owns YouTube so it’s in their own interest to promote video content. When writing a blog post, for instance, go to YouTube, find a video that accurately describes your topic, and embed it in the blog post you’re writing. To prepare for that, target long-tail keyword phrases that sound more conversational.

Lead Scoring 134

Lead Scoring Lead Ranking SEO Long Tail Marketing 134

Single Grain

JANUARY 26, 2024

To that end, we’re noticing distinct patterns surrounding SEO keyword strategy as we enter 2024 — and one of them is the growing importance of long-tail keywords. In this article, we’ll walk you through exactly why long tail keywords are important for SEO success. Work With Us Why Long Tail Keywords?

Long Tail Marketing 52

Long Tail Marketing Keywords SEO Lead Scoring 52

Kevin Indig

MAY 29, 2023

When someone searches “Youtube” in Google (one of the most popular queries), Google does not re-run that search query. For product queries (transactional intent) like “summer shirts for men”, Google shows two rows of 7 products on desktop and 2 products on mobile.

Lead Ranking 139

Lead Ranking Generation Lead Scoring Forecasting 139

B2B Marketing Insights - WE

JUNE 8, 2022

Keyword research tips: Research your Competition Use Google related terms in search results for keyword ideas Use SEO tools to help you research keywords Identify long-tail keywords Prioritize your keywords. If the top ten organic search results are YouTube videos versus a blog post, you may want to rethink your target keyword.

Optimization 52

Optimization SEO Tips Long Tail Marketing 52

Hubspot

APRIL 4, 2019

SEMRush is a fantastic tool for finding opportunities to rank for long-tail keywords organically, but additionally, you can use the tool for various SEM efforts. lets you generate up to 750 long-tail keywords and keyword suggestions for every search term. Keywordtool.Io. One of the most helpful features of Keywordtool.Io

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing SERP 100

Hubspot

JANUARY 29, 2020

It's still a useful column because if people are bidding on a keyword, that means there's commercial intent that's more likely to convert. Analyze search intent. Once you've gathered a list of keyword ideas, you'll want to understand the search intent before you begin writing a piece of content or drafting ad copy.

Keywords 96

Keywords Paid Search Agency Google Ads 96

Marketing Insider Group

MAY 22, 2023

Write a 10-minute YouTube video script about [product, blog, company, etc.]. Write 11 YouTube headlines about [topic] that contain the following keywords: [keywords]. Brainstorm 10 ideas for YouTube videos about [topic, industry, company, service, product, etc.]. How should companies optimize website content for user intent?

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

Moz

MARCH 21, 2019

If you don't know which words and phrases people type into Google or YouTube or Amazon or Bing, whatever search engine you're optimizing for, you're not going to be able to know how to structure your content. The long-tail: millions of keyword terms and phrases, low number of monthly searches. What do I mean by broader intent?

Keywords 64

Keywords Research SEO Long Tail Marketing 64

Hubspot

OCTOBER 10, 2018

To dig a bit deeper into the results, let's think about user intent. But here's the thing: On Amazon -- a site essentially dedicated to online shopping -- it's more likely that I'm searching for something like "best dog food" with the intention to buy it. indicated they did so because of an ad they saw on Amazon. Source: eMarketer.

Amazon 69

Amazon Paid Search Agency Ads Emarketing 69

DAGMAR Marketing

NOVEMBER 17, 2021

Most users performing high-intent searches on Google have probably already made up their minds about two things–they are interested in a product or service your business offers and they are exclusively interested in finding it in your service area. Instream ads can be found in videos on platforms like YouTube, or Facebook.

Work Management 105

Work Management Paid Search Agency Marketing Management Service 105

EMagine B2B Blog

DECEMBER 3, 2018

Long-Tail Keywords Continue to Grow. To respond to the growth in long-tail keywords, Google had advanced its technology and can easily provide quality answers to these longer searches. Watch Search Intent. Since Google pays close attention to the user’s search intent, you should too.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

EMagine B2B Blog

DECEMBER 3, 2018

Long-Tail Keywords Continue to Grow. To respond to the growth in long-tail keywords, Google had advanced its technology and can easily provide quality answers to these longer searches. Watch Search Intent. Since Google pays close attention to the user’s search intent, you should too.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

Moz

FEBRUARY 24, 2021

Social media stars might be the first people who come to mind when you think of Gen Z (also affectionately called Zoomers), but this age group is more than just TikTokers and YouTubers. This is especially true when it comes to video content on sites like YouTube and TikTok. of the total population. How does Gen Z use search?

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

seo.co

MARCH 8, 2021

Finally, video snippets are video segment previews taken directly from YouTube. Target long-tail keywords of at least six words. So if you target long-tail keywords and follow good SEO principles, you might rank as the premier answer to a common question. . They just want to satisfy search intent.

Positioning 64

Positioning Lead Scoring Lead Ranking Long Tail Marketing 64

KoMarketing Associates

OCTOBER 18, 2016

The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. Whether it’s intentional or not, duplicate content can be devastating to a website’s credibility. SlideShare.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Webbiquity

JANUARY 28, 2013

relevance, intent and level of competition) and more. Keyword Research Guides and Tools. Be Careful Using AdWords for Keyword Research by The Daily SEO Blog. 7 Tips for Developing a Killer Keyword Strategy by ClickZ. measures of success, keyword-landing page mapping, selection criteria beyond search volume (e.g.,

Keywords 100

Keywords Research SEO Tools 100

Unbounce

SEPTEMBER 16, 2021

Across social platforms like Facebook, Instagram, Twitter, LinkedIn, and Youtube, standard placements for display ads are: Stories Timelines Video feeds Right column (Facebook) Marketplace (Instagram) Explore section Messenger inbox and sponsored messages. Google, Facebook, Youtube, Bing, LinkedIn). Image courtesy of Bloomberg Wealth.

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Outbrain

JUNE 18, 2018

4 YouTube featured snippets. Getting YouTube featured snippets is a great way to answer the user’s questions in the channel they’re most likely to engage with. Optimize the description box with some relevant long tail keywords. Target a keyword, but optimize for intent. 5 Multifaceted featured snippets.

CTR 50

CTR Features Organization SERP 50

Directive Agency

NOVEMBER 2, 2016

It should include variations and synonyms for your primary keywords as well as the long-tail modifications of the keywords you are targeting. You can use this to tailor the syntax of your keyword phrasing to better account for user search intentions. Account Structure and Setup.

Paid Content 49

Paid Content Work Management Marketing Management Service 49

Buzz Marketing for Technology

JUNE 27, 2008

" They intend to allow the intent of the network to be emergent , so it is intentionally vague about what they want to do. Long Tail. (1). One aim however is clearly to help raise awareness of the latest eLearning thinking amongst knowledge workers, and not just their learning managers/corporate trainers. HipsterPDA. (1).

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Single Grain

OCTOBER 25, 2023

These pages are generally designed to target middle-of-the-funnel and bottom-of-the-funnel queries, which have higher intent and are more likely to drive conversions. The core components of programmatic SEO include: Keyword Research: Identifying a list of long-tail keywords that have high search intent but lower competition.

Long Tail Marketing 52

Long Tail Marketing SEO Examples Top of Funnel 52

Hubspot

AUGUST 27, 2015

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you're up against the giants. Keywordtool.io

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28

Outbrain

APRIL 20, 2020

The best practices for doing so include focusing on long-tail keywords and using natural voice instead of intellectual speak. Thanks to social media platforms like Instagram and YouTube, engaging video content is easy to create and share. Typing and tapping on keyboards and screens might soon be a thing of the past.

Paid Content 32

Paid Content Marketing & Strategy Marketing Strategy Buyer Personas 32

Single Grain

DECEMBER 30, 2019

In order to maintain the flow of traffic to your website, you'll need to think outside the answer box and diversify, which includes implementing omnichannel marketing as well as long-tail keywords. The Complete Guide to YouTube SEO. How Intent Data Can Improve Your B2B Marketing. Dive Deeper: . Will Be Rewarded by Google.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

Directive Agency

JULY 7, 2017

In the B2B space there’s a good chance that your end customers aren’t necessarily searching your primary or even long tail keywords. Youtube channels work for many hands on marketers working in the trenches of campaign set up and optimization. But, take a moment to consider, how Google-savvy are your end-customers?

Ideal Customer Profiles 49

Ideal Customer Profiles Top of Funnel Sales Management Content Marketing 49

Single Grain

DECEMBER 22, 2023

Improves Long-Tail Keyword Ranking : Ecommerce sites can benefit from ranking for specific, long-tail keywords relevant to their niche products, and pSEO can optimize pages for these detailed searches. Work With Us For more insights and lessons about marketing, check out our Marketing School podcast on YouTube.

eCommerce 52

eCommerce SEO Long Tail Marketing CMS Development 52

Single Grain

JUNE 26, 2020

Take Advantage of YouTube SEO. Here are a couple of other points worth bearing in mind when optimizing for voice search: A) Use Long-Tail Keywords. Why You Should Use Long-Tail Keywords in Your SEO Campaign. Also referred to as “ user intent ,” you must pay attention to what your users are looking for.

Traffic 145

Traffic Paid Content SEO Organization 145

Buzz Marketing for Technology

JUNE 27, 2008

Innovation. innovator interviews. Innovator's Dilemma. Intelligence Services. interaction. Interviews. IT Department. Jeff Jarvis. Jeremiah Owyang. Jevon MacDonald. John Hagel. John Proffitt. John Wallace. Lee Lefever. Les Siegel. Management Theory. Measurement. Messy World. University. User Revolution. Web Advertising. Web Services.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Blue Flame Thinking

NOVEMBER 15, 2023

Streaming services: Netflix, Spotify, Hulu, YouTube. Lean into optimizing for long-tail, conversational search rather than a single keyword. This involves using natural language and targeting specific user intent vs. broad keywords and subjects. GPS-based navigation apps: Apple & Google Maps, Waze.

Marketing AI 77

Marketing AI Paid Search Agency Companies Long Tail Marketing 77

Single Grain

FEBRUARY 19, 2020

Google’s most recent algorithm update, BERT , takes that idea a step further by trying to understand the intent of the searcher and focusing on concepts, rather than keywords. In other words, you have to hit those long-tail queries and, most importantly, ensure that your content is ranked in the top three spots for those queries.

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

Single Grain

DECEMBER 26, 2023

1) Narrow in on Search Intent Using AI writing tools to address search intent is a valuable strategy for optimizing your content for search engines and delivering what users seek. For instance, link to recent YouTube or podcast content related to the page’s theme. appeared first on Single Grain.

High Quality Lead 52

High Quality Lead Marketing AI Long Tail Marketing Content 52

Top Rank Marketing

DECEMBER 4, 2023

By leveraging data, marketers can fine-tune their SEO strategies to align with search intent, ensuring brand content not only reaches but engages their target audience effectively. Additionally, this trend underscores the importance of digital accessibility.

Marketing AI 128

Marketing AI Trends B2B Marketing Content Marketing 128

Unbounce

MAY 24, 2021

With a combination of intentional design and crystal clear copy , you can optimize that first impression and increase the chances of driving relevant traffic to your website and learning more about your unique customer journey. The winning strategy here, when you’re optimizing for conversion, is to address user intent. Paid social ads.

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Inbox Insight

APRIL 23, 2019

Think about all that digital buyer intent data and micro-signals each user leaves behind – how can piecing that knowledge together help improve the performance of your B2B Content Marketing and Demand Generation activities? Here are 5 types of buyer intent data to investigate: Searching (keyword & queries). Reading time: 4 minutes.

Buyer Intent 49

Buyer Intent Intent Data Demand Generation Intent 49

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Go for the relevant, long-tail keywords instead.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101