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How to Use Long Tail Keywords to Boost PPC Search Traffic

QuanticMind

But it’s also possible to attract more traffic and optimize your ad spend by targeting long tail keywords in Adwords. Here’s everything you need to know about using long tail keywords effectively to improve PPC performance. What are Long Tail Keywords? Very few will search for “wireless router with USB 3.0.”

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

And of course, keyword stuffing, as an SEO tactic, is long dead. But keywords (more precisely, keyword phrases) still matter in the sense they reveal searcher intent. Type in any keyword or phrase and see the top related search terms on Google, Wikipedia, Answers.com, YouTube, Bing, Yahoo!, 9) Long Tail Platinum.

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Local Services Ads vs. Pay-Per-Click

DAGMAR Marketing

Most users performing high-intent searches on Google have probably already made up their minds about two things–they are interested in a product or service your business offers and they are exclusively interested in finding it in your service area. Instream ads can be found in videos on platforms like YouTube, or Facebook.

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12 Best PPC Strategies to Easily Maximize Your ROAS

Single Grain

This type of PPC ads appear in search engine results pages when users search for specific products , showcasing relevant products from various online retailers: Video Ads : Video ads appear within video content on platforms such as YouTube or other ad networks. Work With Us PPC Advertising FAQs What are CPC, CTR and CPA in PPC strategy?

ROAS 52
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The 10 Best Keyword Research Tools to Find the Right Keywords for SEO

Hubspot

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Go for the relevant, long-tail keywords instead.

Keywords 101
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PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

And not every channel has the exact audience plus intent combo that matches your brand, price range, and offers. For example, you don’t want to advertise Halloween costumes on a social media platform like LinkedIn, or your DTC brand may not be ready for YouTube ads yet: The same holds true in PPC. Intent rules all.

PPC 59
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31 Paid & Free SEO Tools That Will Improve Your Ranking

Single Grain

Keyword Research – Access Ahrefs’ enormous keyword database to find thousands of keyword ideas with data-driven metrics like search volume, keyword difficulty, SERP overview and CPC. AI Content Tools – Quickly generate everything from titles and meta data to YouTube video transcriptions, FAQs, and other content elements.