Convince & Convert

MARCH 5, 2024

Competitive platforms = Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, LinkedIn, YouTube. Embracing transparency, detailed information, and active community engagement can set the foundation for lasting relationships in an era defined by choice and change. Footnotes: Reddit Custom Survey, U.S.,

Research 145

Research Loyalty Case Studies Communities 145

Marketing Insider Group

NOVEMBER 10, 2020

As I discussed earlier this year in my BLOG “ Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde ”, I was very fortunate to work with some tremendous partners during my nearly 19 year tenure with SAP Global Marketing. Fred, what are your thoughts on this?

Planning 322

Planning Analytics Enterprise Management Work Management 322

Brandwatch Marketing

JULY 6, 2022

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. You can plenty of this with Twitter search. But if you’re looking for a free Twitter analytics tool that can do more, this list will come in handy. 1) Twitter Analytics – Boost your impact on Twitter.

Twitter 139

Twitter Analytics Tools Best Practices 139

Webbiquity

JANUARY 5, 2021

Following on the recent roundup here of the top 130 Minnesota tech companies on Twitter , here’s a look at some top individuals in Minnesota’s tech scene. While anyone who tweets on behalf of a business Twitter account should seek to maximize the company’s relevant following, it’s different for individuals.

Twitter 259

Twitter Startups Work Management Marketing Management 259

Sprout Social

SEPTEMBER 30, 2020

Twitter is one of the top platforms to keep up with the latest trends and conversations. You may already be using Twitter on a daily basis to follow your favorite brands and take part in trending conversations. But what about using Twitter for your business? But what about using Twitter for your business?

Twitter 141

Twitter Business Paid Search Agency Communities 141

Walker Sands

OCTOBER 25, 2023

For the next installment of our media insights blog series , I caught up with Lindsey Wilkinson from CIO Dive to discuss how PR professionals can capture tech reporters’ attention. As a younger reporter, do you prefer Twitter over email or do you like everything being on email? How do you prefer being pitched?

PR 98

PR Media Case Studies Vendors 98

Marketing Insider Group

JANUARY 4, 2021

Join him online: Twitter , Facebook , LinkedIn. The post Executive Insights: Leveraging the Power of Webinars for Virtual Learning appeared first on Marketing Insider Group.

Webinar Metrics 331

Webinar Metrics Webcast Digital Transformation Peer-to-peer 331

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. Were you in favor of X's rebrand of Twitter?

Twitter 78

Twitter Social Media Touchpoints Domain 78

Marketing Insider Group

AUGUST 10, 2020

Follow him on Twitter @myfavemartin. Join him online: Twitter , Facebook , LinkedIn. The post Executive Insights: Account-Based Marketing (ABM) with Eric Martin of SAP Marketing appeared first on Marketing Insider Group.

Account Based Marketing 328

Account Based Marketing ABM Work Management Marketing Management 328

Marketing Insider Group

JUNE 8, 2020

Q: As someone who was with Howard Dresner (the “father of BI”) over thirty years ago when he coined the term “ Business Intelligence ” (BI), I’ve been a long-time proponent of analytics and insights-driven marketing, all critical to “modern marketing”. Michael, thank you for your great insights. It is just accelerating.

Thought Leadership 244

Thought Leadership Content Marketing Work Management Marketing Management 244

Search Engine Journal

DECEMBER 22, 2022

Elon Musk announced today that Twitter will now display view counts on tweets, giving users more insight into the reach of other users' content. The post Twitter Adds Public View Counts To Tweets appeared first on Search Engine Journal.

Twitter 92

Twitter Display Content 92

Champion Communications

MAY 16, 2023

Social media Social media has seamlessly integrated itself into journalism, especially Twitter with 90% of journalists using the platform. 78% of reporters find Twitter the most valuable for their work. In fact, Twitter is the second most favoured place for journalists to get their news after online newspapers.

PR 62

PR Ideal Customer Profiles Blast Campaigns Press 62

Martech

APRIL 18, 2022

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketing leader. By the time this newsletter drops into your inbox he may have changed his mind three more times about his intentions toward Twitter. If Musk buys Twitter he’s going to be in a similar impregnable position.

Twitter 98

Twitter Banner Ads Banners Click Rate 98

Launch Marketing

APRIL 20, 2022

Twitter is a useful resource for keeping up to date on the latest news and trends that are going on in the marketing world. Following the right people on Twitter is an easy way to stay on top of trends and learn valuable information all in one place. On Twitter, you get nuggets of information from all his ventures. .

Twitter 118

Twitter B2B Marketing B2B Thought Leadership DemandBase 118

Sprout Social

OCTOBER 18, 2023

Social insights that give you a glimpse into the minds of your audience are often the hardest to access by traditional means. Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level.

Social Media 123

Social Media Examples Work Management Media 123

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. But there’s a good reason for it.

Twitter 105

Twitter Analytics Work Management Marketing Management 105

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 61

Twitter Optimization Tips Display 61

Sprout Social

AUGUST 15, 2023

not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. Add to that, tight budgets and limited manpower.

Marketing AI 85

Marketing AI Brand Identity Branding Planning 85

Convince & Convert

SEPTEMBER 6, 2017

Would it just be easier to quit Twitter? Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. No doubt, Twitter remains a conversation platform for media and influencers. Every action but clicks.

Twitter 167

Twitter Banner Ads Banners Click Rate 167

Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work. Personalize your trend page.

Paid Content 130

Paid Content Twitter Trends Mobile Advertising 130

Marketing Insider Group

JULY 13, 2020

Their “outside in” perspective is critical, with the ability to keep a pulse on the marketplace with regular insights and research from experts with deep expertise in specific areas of focus. Kathleen, thank you very much for your insights. Join him online: Twitter, Facebook, LinkedIn. Creative jobs will also expand.

CMO 203

CMO Marketing AI Paid Search Agency Work Management 203

Heinz Marketing

JANUARY 15, 2022

Thank you, Stephanie Stoll , for these great insights. Thank you for the helpful insight, Monica Koedel. Thank you, Colleen Francis , for the great insight. 5 Reasons Business-to-Business Companies Should Not Ignore Twitter. Six Rules For Building Phenomenal B2B Customer Experiences.

Twitter 108

Twitter B2B Thought Leadership Ad Building B2B 108

Launch Marketing

JUNE 22, 2022

Recent reports show that 96% of B2B marketers use LinkedIn for content marketing and 82% use Twitter. Using social media as a way to reach target audiences can seem challenging, but with the five insights above, your team can stay focused on key marketing goals. Contact us today or request a free marketing consultation.

Social Media 118

Social Media Media B2B Thought Leadership Trade Show 118

Full Circle Insights

FEBRUARY 24, 2022

Full Circle Insights’ customers can now benefit from new capabilities in Lead and Contact reporting. 22, 2022 /PRNewswire/ — Full Circle Insights today announced the Report Extender for its Response Management application on Salesforce AppExchange. Follow Salesforce on Twitter: [link]. SAN MATEO, Calif. , Feb.

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Full Circle Insights Enterprise Management Marketing Management Multi-Touch Attribution 97

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Convince & Convert

SEPTEMBER 23, 2014

What if Twitter launched the most awesome analytics dashboard and no one really noticed? So here are some insights into Twitter’s new analytics platform: Twitter Analytics Dashboard. So here are some insights into Twitter’s new analytics platform: Twitter Analytics Dashboard.

Twitter 167

Twitter Analytics Impressions Social Media 167

Brandpoint

JUNE 5, 2023

Recently, I had the opportunity to sit down with her for an insightful interview ahead of her appearance at the Social Media Strategies Summit (SMSS), where she will be part of a panel discussing “Driving Engagement in Less-Than-Engaging Categories.” If so, you might consider Twitter. Charmin made Twitter relevant for them.

Advertising Agencies 62

Advertising Agencies Social Media Paid Search Agency Communities 62

KoMarketing Associates

APRIL 26, 2016

Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. In fact, Twitter is now the top social platform for B2B brand mentions , with 73% of them happening on the site.

Twitter 120

Twitter B2B Marketing B2B Planning 120

Champion Communications

JUNE 7, 2023

Social media platforms such as LinkedIn, Instagram and Twitter not only provide an opportunity to find out what pain points prospects are currently facing but also to communicate to a large-scale audience about how you and your clients are working to rectify those issues. Enter the new wave of social channels.

PR 62

PR Social Media Media Public Relations 62

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 109

Twitter Marketing Strategy Marketing & Strategy Tips 109

Hubspot

MAY 8, 2020

Following the success and buzz around Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories , Twitter is experimenting with its own ephemeral content feature. In March, Twitter announced it had begun testing a new feature called "fleets," short for "fleeting tweets" in Brazil. How Brands Could Use Twitter Fleets.

Twitter 101

Twitter Features Urgency Marketing Custom Publishing 101

Valasys

JANUARY 5, 2024

Social media platforms like Twitter have become prevalent and essential for communication and marketing in the digital age. With its 280-character tweets, Twitter provides a unique platform for individuals and businesses to establish a robust online presence. Your tweets should capture attention and provide value to your followers.

Twitter 40

Twitter Practices Best Practices Eye-Tracking 40

Convince & Convert

SEPTEMBER 6, 2017

Would it just be easier to quit Twitter? Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. No doubt, Twitter remains a conversation platform for media and influencers. Every action but clicks.

Twitter 113

Twitter Banner Ads Banners Click Rate 113

Optinmonster

MAY 18, 2021

Do you want to set up a dedicated page for visitors who come from Twitter? By sending your Twitter crowd to a generic homepage, they’re less likely to be engaged. Instead, you can boost conversions, traffic, and followers by creating a Twitter landing page that shows who you are and what you do. And much more.

Landing Pages 79

Landing Pages Twitter Optimization Template 79

Biznology

APRIL 20, 2017

Collecting customer data and analyzing it to gain customer experience insights is something only big businesses do, right? A small business can gain insight into customer behavior and buying preferences which can improve marketing communication. First, you need to know which social media platforms your customers use most.

Privacy Policies 143

Privacy Policies Ideal Customer Profiles Marketing Analytics Tools Terms and Conditions 143

Convince & Convert

DECEMBER 31, 2015

I thought it would be useful to create a Twitter list of these people ( which you can access and follow here ); but even more interesting to see how they are connected and interconnected. Among this group, the top 10 people with the highest Insider Score (meaning that other people in the group follow them on Twitter) are: 1.

Twitter 164

Twitter Peer-to-peer Marketing Management Social Media 164

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. Siemens suffers negative comments on Twitter with regard to environmental issues. Is it working?

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Twitter Marketing Strategy Marketing & Strategy Planning 152