Biznology

JULY 8, 2014

It just occurred to me, after spending a week deep-diving into Google+ , that Plus is not a social network — or even a social layer — it’s a global reboot of the message board. There are cooler, smarter, funnier people on Google+ than we have in our own lives now. Google Plus is a Forum and Not a Social Network.

Google 80

Google Social Networks Network Marketing Communities 80

Kevin Indig

JUNE 19, 2023

SGE is not ready to go live Avram Piltch, editor-in-chief at Tom’s Hardware, makes several good points (and a few less good ones) about the potential impact of SGE (bolding mine): If Google were to roll its SGE experience out of beta and make it the default, it would be detonating a 50-megaton bomb on the free and open web.

Lead Ranking 103

Lead Ranking Content Lead Scoring API 103

Biznology

DECEMBER 12, 2011

Image via Wikipedia. Some kinds of social media (Wikipedia) couldn’t exist without editing while others (Twitter) do not even allow editing. Twitter) but it also shows an ambivalence over what we expect social media to be. How about YouTube? Facebook and Twitter allow no editing at all. What gives?

Social Media 80

Social Media Wikipedia Media Transparency 80

Biznology

JULY 28, 2015

Bringing SDL SM2, Inkybee, and Google Search into GroupHigh. SDL SM2 , Inkybee , Google Search, and especially GroupHigh serve very particular purposes to me. The next day, I go in and collect big nets of blogs that I can later slice and dice using a much more efficient tool: Excel or Google Apps Sheets.

Research 80

Research Process Long Tail Marketing Blogger 80

Method and Metric

OCTOBER 2, 2019

In the world of search engines, Google is the undisputed big kid on campus, boasting 89% of searches in North America. Assuming your site is already optimized for search with Google, with some small simple changes, you can be a Bing & DDG superstar as well. Generally less tech-savvy than their Google-favoring counterparts.

Optimization 88

Optimization Wikipedia Amazon Domain 88

Hubspot

OCTOBER 29, 2019

When I searched for "dress pant yoga pants" on Google, I found the brand Betabrand. Deciding I wanted to look into it further, I searched for Betabrand on Google and found their social media pages, a Wikipedia page, their website, their Amazon store, and reviews. Amazingly, the company dominated the top four search results.

CMS Development 100

CMS Development Ad Building Effectiveness Buyer Personas 100

Webbiquity

FEBRUARY 14, 2010

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Yet he owns the first five pages of Google for his identity. Start Twittering. A few examples.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

KoMarketing Associates

OCTOBER 25, 2016

Note: Google has become much better at understanding these types of searches and now serves the Google Answer Box to address them. Typically when conducting keyword research, search marketers will turn to Google Keyword Planner. This one might seem obvious but, Google is smarter than ever and we should be taking advantage of it.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

Biznology

FEBRUARY 8, 2013

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source.

Enterprise Management 80

Enterprise Management Wikipedia Wiki Work Management 80

Heinz Marketing

AUGUST 22, 2019

On weekends, Twitter. Slack, Google Hangouts, Skype for Business, etc.). Google Sheets for OKR tracking, Asana for project management, Notes for to-do lists, and Google Calendar for time management are all key contributors. G Suite (Gmail, Google Calendar, Google Docs, etc.), Work email – 5.

Demand Generation 84

Demand Generation Work Management Demand Enterprise Management 84

Biznology

OCTOBER 26, 2011

Image via Wikipedia. If someone uses your trademark as their Twitter handle, you need to work with Twitter to get that corrected. Same for Facebook, YouTube, and any other social media service that you are using. Twitter does not promise to release user names that match your trademarks just because they are trademarked.

Domain 80

Domain Privacy Policies Paid Search Agency Terms and Conditions 80

Biznology

JANUARY 17, 2012

Image via Wikipedia. No matter how much money you spend on a graphic designer, a social media expert, and a community manager, you may very well not find the kind of success you want and expect from your investment in social media and social networks such as Facebook , Twitter , Google +, YouTube , and Pinterest.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

MARCH 15, 2016

LinkedIn and Twitter has made this even easier. According to Wikipedia, “Influencer marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

SEPTEMBER 23, 2013

Photo credit: Wikipedia. APPLE : Intended to give Google Maps a run for the money; instead, Apple Maps was a failure from the start. The CEO apologized on YouTube with an equally snarky but appropriate response. It nullified the attack, generated PR and brand awareness to the tune of 5,320,375 views on YouTube.

Brand Identity 80

Brand Identity Branding Business Amazon 80

Hubspot

AUGUST 7, 2018

Consider hosting a Twitter chat, posting surveys on Instagram, or creating fun contests on Facebook. They were able to outrank SalesManagement.org, InsightSquared, and even US News and Wikipedia. SEO: Brian Dean’s YouTube strategy. Initially, Dean admits his YouTube account struggled to get any views.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Heinz Marketing

AUGUST 22, 2019

On weekends, Twitter. Slack, Google Hangouts, Skype for Business, etc.). Google Sheets for OKR tracking, Asana for project management, Notes for to-do lists, and Google Calendar for time management are all key contributors. G Suite (Gmail, Google Calendar, Google Docs, etc.), Work email – 5.

Demand Generation 55

Demand Generation Work Management Demand Enterprise Management 55

Biznology

FEBRUARY 29, 2012

Along with a Google search, this is how you will be found in the marketplace. You can set up a listening post using tools like Radian6, or simply set up an RSS feed from sources like blogs, Twitter, LinkedIn, Focus, Quora, YouTube and Wikipedia, so you can keep current with what’s being said in your field.

B to B 80

B to B Social Media Media Thought Leadership 80

Webbiquity

MARCH 30, 2012

do they have a blog, how prominently is it featured, social bookmarking links, social media account links, etc.). • Twitter metrics (followers, following, frequency of tweets, general level of interactivity). Facebook / LinkedIn / Google Plus metrics (i.e. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). .

PageRank 100

PageRank Budget Programs Social Media Blogger 100

Biznology

FEBRUARY 23, 2012

Image via Wikipedia. source: Wikipedia ). became clearly inappropriate, and it was eventually replaced by a more scalable probabilistic model developed by Google, where algorithms, not people, would index the immense amount of information available out there.

Wikipedia 80

Wikipedia Business Terms and Conditions Social Media 80

Moz

FEBRUARY 25, 2020

Posted by Dr-Pete Being #1 on Google isn't what it used to be. Is the #1 listing on Google being pushed even farther down the page? Note that this page shows the older ad and organic design, which Google is still testing, so the position is measured as just above the link. It feels like the plight of #1 is only getting worse.

SERP 72

SERP Case Studies Verticals Lead Scoring 72

Convince & Convert

MARCH 4, 2016

If you can’t, check out Google Trends , and learn about what topics are receiving the most search inquiries right now. Google Trends is great for demonstrating the growing interest in a particular subject, and The Census has some really interesting data about the population of America. Trending Topics. Social Media.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Biznology

JANUARY 26, 2011

Image via Wikipedia. First, it was Google. This clearly the thought process of a bygone era, now that we are in the age of Google, but I still sometimes hear well-meaning people provide this advice. Google can turn up any story on you, even years later. But Google isn't the only factor in this changed world.

Public Relations 80

Public Relations PR Wikipedia Press 80

Wondering Out Loud

APRIL 5, 2010

So, with name in hand I set off for the Google to do a little research. What I found was a website, LinkedIn and Facebook pages, and YouTube video. Wikipedia. Tags: Communications Marketing Social Media Caveat Emptor Google Internet Twitter Web 2.0 In the world of Web 2.0, So let me distill what I learned.

Social Media 40

Social Media Web 2.0 Wikipedia Media 40

Biznology

AUGUST 26, 2014

According to Wikipedia , the Ice Bucket Challenge is an activity involving dumping a bucket of ice water on someone’s head to promote awareness of the disease amyotrophic lateral sclerosis (ALS) and encourage donations to research. This is why I have been getting up at 5 to run and go to the gym — totally worth it!

Viral Marketing 80

Viral Marketing Wikipedia Youtube Social Media 80

Customer Experience Matrix

JULY 16, 2009

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. microblogs (Twitter, Friendfeed , etc.), There's even a Google Maps mash-up to show author locations.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Biznology

JULY 16, 2013

The best thing about this is allowing your friends and followers to know you and your business a little better: in context, in texture, in richness, and in detail; the secondary benefit is search: the more content you have about yourself online, the more Google, Bing, and Yahoo! know about you.

Social Media 80

Social Media Media Internet Marketing Google 80

Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. Google currently indexes more than 10 billion sites.) Post on Google Buzz. One million websites. Share this on Bebo.

Social Media 100

Social Media Social Marketing Planning Media 100

Moz

JANUARY 28, 2019

Google has confirmed that links and quality content (which we covered back in Chapter 4) are two of the three most important ranking factors for SEO. A high amount of internal links pointing to a particular page on your site will provide a signal to Google that the page is important, so long as it's done naturally and not in a spammy way.

Link Building 51

Link Building Paid Content SEO Lead Scoring 51

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Sharing (YouTube, Flickr, SlideShare, etc.). Wikis (Wikipedia, hundreds of specific topic-focused wikis). Rich Meyer.

Social Media 100

Social Media Social Marketing Media Planning 100

Tony Zambito

JULY 24, 2011

Image via Wikipedia. With Google Plus, circles are suddenly the new rage.    The implications are that the Social Buyer – from a B2B prism – is active on the likes of Twitter, LinkedIn, and Facebook daily.  From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution. 

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Buzz Marketing for Technology

JUNE 27, 2008

Wikipedia. (4). follow me on Twitter. Google Developer Day 2008 (Sydney). Om's got the wrong business model for Twitter. eLearning. (1). Enterprise 2.0. (5). entrepreneurship. (6). gapingvoid. (2). global warming. (12). government. (8). HipsterPDA. (1). innovation. (4). inspiration. (5). knowledge. (2). Paid Links.

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Paul Gillin

JUNE 4, 2010

Google is about scale. That’s unsettling, because Facebook is to the social Web what Google is to the Web. For example, on Wikipedia you can always find out why an item of information is there. The most popular stuff on YouTube is about humans screwing up. The only difference with Web 2.0 Apple is about art.

Web 2.0 50

Web 2.0 Wikipedia Transparency Advertising Mediums 50

Hubspot

AUGUST 31, 2011

20 percent of searches on Google each day have NEVER been searched for before. 53 percent of people on Twitter recommend companies or their products in their tweets. 35 hours of video footage is uploaded to YouTube every minute. 13 Mind-Bending Social Media Marketing Statistics. Source ) Tweet This Stat! There are more than 3.5

Social Media 28

Social Media Statistics Social Marketing Media 28

WebMarketCentral

MARCH 10, 2009

Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Facebook 5 73,787,766 +159.0% Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Facebook 5 73,787,766 +159.0% 8 LinkedIn 14 11,246,726 +137.4% 7 Naymz 12,476 522,953 +93.2%

Social Media 20

Social Media PageRank Digg Wikipedia 20

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

WebMarketCentral

JANUARY 5, 2009

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Yet he owns the first five pages of Google for his identity. Start Twittering. A few examples.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Hubspot

JUNE 23, 2010

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28