Navigate the Channel

OCTOBER 20, 2023

Keyword Frequency Matters But Not as Much as Most Think Plenty of people are unaware that littering web content with important keywords and key phrases can backfire. Keywords must be used at a limited frequency and placed in captivating content. Aim for a keyword frequency between 1.5 Does keyword frequency still matter for SEO?

SEO 65

SEO Ad Frequency Keywords CAN-SPAM 65

Martech

DECEMBER 5, 2022

There are so many moving parts — personalization, permissions, frequency, readability, mail transfer agents, engagement, sender reputation, segmentation and much, much more. Twitter : @JenCapstraw (3.9K followers) LinkedIn : JenCapstraw (4.3K Company: Postmark Website: JustineJ Twitter: @meladorri (10.6K followers).

Email Marketing 123

Email Marketing Advertising Agencies Paid Social Agency Paid Search Agency 123

Webbiquity

JANUARY 24, 2019

First, success with social media marketing comes with frequency (plus quality). Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. Content that works on a platform like Instagram may not necessarily work on Twitter, and vice versa.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Navigate the Channel

JANUARY 19, 2024

Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers. LinkedIn suits professional or business-oriented blogs, while Twitter is great for quick updates, news, or tech blogs. Also, consider the frequency of your posts.

Social Media 65

Social Media Media Blogger Demographics 65

KoMarketing Associates

FEBRUARY 18, 2020

Only 36% of marketers measure the frequency of shares and interactions on social media, and 34% measure search volumes. Most marketers are directing their funds toward Facebook (34%), followed by Instagram (14%), YouTube (13%) and Twitter (13%). LinkedIn (12%) and Snapchat (6%) were also popular platforms among digital marketers.

Social Media 157

Social Media Social Marketing Ad Frequency Media 157

Launch Marketing

DECEMBER 1, 2021

At What Frequency Do My Competitors Post? Hand in hand with the size of a competitor’s target audience is the frequency of their posting. You don’t need to catalog every post a competitor has made since they joined Facebook, Twitter or LinkedIn, but try to get a general idea of their schedule.

Social Media 127

Social Media Analysis Media Ad Frequency 127

KoMarketing Associates

JUNE 13, 2013

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. In this post, we’ll focus on LinkedIn and identify which professional groups are the most essential for B2B marketers to join via the LinkedIn network.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Writing on the Web

MARCH 7, 2012

If you’ve noticed, LinkedIn is quickly becoming the social networking site for professionals to connect and do business. Just wondering… I’ve invited Chris Buffaloe of SerenityVA.com to share tips on using the LinkedIn recommendations feature. Recommendations in LinkedIn are social proof.

Linkedin 100

Linkedin Tips Ideal Customer Profiles Webinar Metrics 100

Content Standard

OCTOBER 8, 2019

And with retargeting added to the mix—one of the most powerful LinkedIn ad targeting tactics —brands can better reach people who’ve engaged with their content or ads but have not yet converted, as well as those who are already in the sales process. Here’s how to target LinkedIn ads to drive conversions and build your audience.

Linkedin 50

Linkedin Tactics Paid Search Agency Ads 50

Oktopost

AUGUST 27, 2020

The frequency and “freshness” of posts. Her Twitter feed is also a great place to glean her favorite insights and tips from the MarketingProfs blog , with her own online events and musings mixed in as well. . You can follow Ann on Twitter | Instagram | LinkedIn | Blog . Engagement with followers. Seth Godin.

B2B 125

B2B Guerilla Marketing Social Media Linkedin 125

Biznology

FEBRUARY 17, 2017

LinkedIn Personal Profile – because I get a lot of requests to connect from potential business partners. Have I noticed any correlation to posting frequency and how my audience grows? I could start posting status updates on LinkedIn. Example: Update your LinkedIn header to match your Twitter header. Be tactical.

Social Media 144

Social Media Business Media Profiling 144

Oktopost

SEPTEMBER 22, 2021

With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips. Conquer LinkedIn. LinkedIn is the golden child of social media marketing for B2B marketers. Twitter Ads.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

ClickDimensions

AUGUST 10, 2021

Have you ever wanted to tweet at a company only to find that they don’t have a Twitter account? So, if LinkedIn suits your audience more than Twitter – as LinkedIn often does for B2B businesses – dedicate more time to your efforts on LinkedIn. It’s frustrating, right?

Social Media 105

Social Media Social Marketing B2B Marketing Tips 105

ClickZ

SEPTEMBER 23, 2022

It is a programmed sledgehammer of frequency, designed to systematically bombard key targets with content and respond to inquiries. That is because the technologists have trained users to believe that the solution IS the technology and frequency, rather than the content. Join the conversation with us on LinkedIn and Twitter.

Marketing Management 116

Marketing Management Advertising Agencies Planning Paid Search Agency 116

Sprout Social

MARCH 16, 2022

Essential LinkedIn video metrics . Like Facebook, LinkedIn counts a view after three seconds, and your video view count doesn’t display publicly on your post until your video has reached 500 views. LinkedIn prefers native content that keeps users on the platform. Helpful Twitter video metrics. Click-through rate.

Video Marketing 123

Video Marketing Youtube Click Rate Allocation 123

Atomic Reach

JANUARY 30, 2019

Find her on Twitter & LinkedIn. Frequency and quality is the key. Frequency and quality is the key. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Michael Brenner.

Budget Programs 101

Budget Programs Content Marketing Planning Advertising Agencies 101

PureB2B

AUGUST 25, 2021

The obvious social media choice here is LinkedIn, given it is the market’s best business-oriented site, but social selling may potentially be done on Facebook, Instagram, and Twitter as well. Another mistake people make is thinking that social selling is usually associated with LinkedIn. That is not true.

Lead Ranking 118

Lead Ranking Linkedin Network Marketing Social Media 118

ConvertKit

AUGUST 4, 2021

Your newsletters main topics, focus, and frequency. The frequency and general topics. Announcing the frequency and structure of the newsletter. Announcing the newsletter frequency. The goal of the newsletter, with a link to a LinkedIn profile. The newsletter focus and frequency. Your backstory/about you.

Examples 145

Examples Newsletter Template Landing Pages 145

Hinge Marketing

DECEMBER 16, 2020

Growth of organization by research frequency. Profitability of organizations by research frequency. Post on social media: LinkedIn and Twitter : Especially if you have licensed existing research, social media postings are a great way to build visibility, trust, and followers. As shown in Figure 2., As shown in Figure 3.,

Lead Scoring 119

Lead Scoring Lead Ranking Generation B2B 119

Launch Marketing

SEPTEMBER 30, 2020

Wordle takes the text that you provide to it and then generates a word-based image based on word frequency. LinkedIn – While there are several social media channels available to promote your content, LinkedIn is one of the primary channels for B2B marketers. Wordle – Word clouds are a great way to add context for a reader.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

Pam Didner

SEPTEMBER 13, 2022

Once published, you can (and should) promote it through various outbound channels, such as Facebook, Twitter, email campaigns, paid media, and more. Total users and frequency. Content is vital in B2B marketing, especially in a long purchase cycle. The value continues to grow this way! Purchase stages. Expiration dates. Sales feedback.

ROI 91

ROI Effectiveness Planning Content Marketing 91

Biznology

APRIL 13, 2021

But after watching Clubhouse explode in popularity to the point where other major social media platforms like LinkedIn and Twitter are basically creating their own versions, it’s time to discuss the safety of audio-only platforms. These systems are absolutely hackable, and they are hacked with increasing frequency.

Phishing 104

Phishing Social Media Rules Impressions 104

Webbiquity

APRIL 30, 2020

For example, LinkedIn is a platform for professionals, employees, and companies. Crowdfire is one of the most useful social media management tools covering top networks such as Twitter, Pinterest, Instagram, Facebook, and LinkedIn. Why Instagram? Every social media service has its pros and cons.

Tools 232

Tools Social Media Social Networks Work Management 232

Valasys

JULY 31, 2023

It allows easy management of social media campaigns on various platforms, including Instagram, Facebook, Twitter, LinkedIn, Pinterest, and GoogleMyBusiness. It allows users to schedule and publish posts on popular social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and Pinterest.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Pam Didner

NOVEMBER 5, 2022

If they cannot make mistake-free content at a high frequency, you might be hiring two people. The hiring process can be a drag. Hiring is very similar to looking for clues to discover your customers’ buyer intent. Purposefully misspelled – “your” to test if they will catch it and mention it). Details, details, details.

Social Media 108

Social Media Work Management Social Marketing Planning 108

Webbiquity

AUGUST 22, 2017

Once you have great content, you can amplify it across social networks like Facebook Twitter, Pinterest, and LinkedIn. By putting it everywhere that I am online, I’ve used frequency and reach to power home that the avatar is me. If you have an app as well as a website, ensure that both have a consistent look and feel.

Ad Building 273

Ad Building Branding Brand Identity Enterprise Management 273

SmartBug Media

MAY 6, 2020

As a marketer, be cautious that you are not overwhelming your website visitors with remarketing by capping the frequency on the amount of times you are retargeting ads to avoid annoying your audience. Let us know @smartbugmedia on Twitter and Instagram. Social Ads. Social media ads were a gold rush for marketers in 2015.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Valasys

AUGUST 1, 2019

Users sign up to LinkedIn but then have no clear plan in mind how they will use it.”. Steve Phillip, Leading Coach, and Expert on LinkedIn best practices. According to a survey conducted by oktopost.com, more than 80% of the total leads generated via diverse social media platforms come from LinkedIn.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Oktopost

JANUARY 9, 2023

Your engagement rate is affected by a variety of factors, including, but not limited to: Posting time/frequencies Format Platform Audience size Locations Demographics Engagement rates also differ depending on whether you are driving traffic organically or with paid campaigns. In fact, LinkedIn earned 96.2%

Social Media 62

Social Media Media Demographics Conversion Rate 62

SocialPilot

MARCH 5, 2024

In addition to that, you can also monitor and export analytics of numerous social media platforms, such as Twitter, LinkedIn, Instagram, and Pinterest. Ad Frequency Ad frequency refers to the average number of times your targeted audience sees a specific ad on their Facebook feed. Yes, you heard that right!

Facebook 83

Facebook Cost Per Thousand Cost Per Click Ad Frequency 83

Webbiquity

DECEMBER 17, 2019

The top two social networks for B2B marketers, LinkedIn and Twitter, are different in several important ways. LinkedIn is more formal, more professional, more selective, and more about thought leadership and insights. Twitter is less formal, more wide-open, more newsy, and generally noisier. What impacts would that have?

Linkedin 312

Linkedin Twitter Research B2B Thought Leadership 312

Onalytica B2B

APRIL 4, 2017

There were also many celebrities and thought leaders presenting individual tracks on specific topics such as copywriting, split testing, virtual reality, artificial intelligence, content marketing, influencer marketing as well as channel specific tracks on Facebook, Instagram, Twitter, LinkedIn, YouTube, podcasts, Pinterest, Snapchat and live video.

Lead Scoring 0

Lead Scoring Lead Ranking Marketing AI Marketing Management 0

Parse.ly

JULY 25, 2023

If the frequency of views are rising, you’ve caught the topic at the perfect time to capitalize on its trending popularity. For example, a sudden spike in referrals from Facebook or Twitter may signal a piece of content gaining momentum. What are Parse.ly Smart Tags? Monitoring omnichannel referrers Parse.ly

Viral Marketing 52

Viral Marketing Analytics Content Eye-Tracking 52

KoMarketing Associates

JUNE 23, 2016

These include number of Twitter followers, last activity, domain authority, categories and location. If you are looking to gain social visibility around an industry topic, sorting by Twitter followers might make the most sense. LinkedIn’s Advanced People Search. Moz’s FollowerWonk App. What is it? How do I use it? What is it?

Online Marketing 129

Online Marketing B2B Marketing Campaigns B2B 129

illumin

DECEMBER 8, 2023

This option gives marketers better immediate control over their budgets, frequency, and creatives. To see more from illumin, be sure to follow us on Twitter and LinkedIn where we share interesting news and insights from the worlds of ad tech and advertising. Follow @illuminHQ

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

KoMarketing Associates

APRIL 23, 2019

For instance, if a B2B company is using LinkedIn to recruit new employees, then it would make sense for their tone to be more professional as that of an employer. Hashtags are used regularly on Twitter and Instagram, but LinkedIn has also stepped up the options that are available with hashtags. LinkedIn: 1 per day.

Paid Content 141

Paid Content Social Media Media B2B 141

Only B2B

DECEMBER 27, 2017

Increase the frequency of publishing the content. Focusing on the very fact creating and increasing the frequency of content publishing can give you a better visibility along with reliability. So, make sure this year you pitch your frequency right. You can’t skip video marketing on LinkedIn.

Ad Frequency 102

Ad Frequency Lead Generation Lead Scoring Lead Ranking 102