Exo B2B

MARCH 8, 2018

Each year, several personal blogs and websites list their top 50 or 100 influencers in marketing, social networks or even B2B marketing. Regular presence on a multitude of social platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, SnapChat, Google +, Quora, etc.). Active blog and other publications.

Advertising Agencies 105

Advertising Agencies B2B Thought Leadership Blogger Marketing & Strategy 105

markempa

NOVEMBER 29, 2016

I literally just had this question, being interviewed for a Forrester research report on social selling. There’s a woman who is an aspiring social seller, and I got an invite to connect with her on LinkedIn, and it was generic. She’s an aspiring social seller, and she sends me a generic invite to connect on LinkedIn.

Marketing AI 0

Marketing AI Linkedin Marketing Automation Services B2B Sales 0

seo.co

JANUARY 10, 2022

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Forrester also anticipates that, on average, the digital brand channels numbers will surge from 8 to 11. This is not merely restricted to YouTube. You need to know which channels work for your business.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

Digital B2B Marketing

OCTOBER 15, 2013

Forrester recently released a report pointing out the failure of most content marketers to plan for adequate content distribution. LinkedIn Sponsored Updates. Influencer Networks. Taboola has focused on building a network of the largest properties. If you use video, there is a good chance it is already on YouTube.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Heinz Marketing

MAY 16, 2022

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. If you’re watching this live on LinkedIn, we’re on LinkedIn and YouTube today, Alan, live. If you are participating live on LinkedIn right now, you have a chance to be part of the show.

Top of Funnel 93

Top of Funnel Lead Scoring Lead Ranking CMO 93

Vidyard

OCTOBER 19, 2016

YouTube and Vine personality Zach King headlines an impressive speakers list featuring industry analysts, video experts, marketing innovators and other business leaders. Video continues to be one of the fastest growing and most effective areas of modern digital marketing. Since that moment, he’s had the film bug in his blood.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Vidyard

OCTOBER 19, 2016

YouTube and Vine star Zach King, Forrester analysts Nick Barber and Laura Ramos, Solarwinds video director René Lego join top voices in video, marketing, content and customer success. Video continues to be one of the fastest growing and most effective areas of modern digital marketing. Media Contact: Brad Hem. Phone: (281) 543-0669.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Brandwatch Marketing

FEBRUARY 15, 2019

Furthermore, it is one of the best platforms to advertise on – a Forrester report has shown that engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and an astonishing 84 times higher than Twitter. Quintly is a dashboard tool that covers several social networks. Iconosquare.

Analytics 85

Analytics Tools Best Practices Tagging 85

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Just ask any seasoned social media manager how difficult it is to be on top of each network. Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Jump to LinkedIn. Jump to Twitter.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

seo.co

FEBRUARY 16, 2021

According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. This is not merely restricted to YouTube. It also allows you to expand your reach and build trust and credibility within your network. Know which channels work for you. Shoppable Posts.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Buzz Marketing for Technology

FEBRUARY 18, 2010

Share this on Linkedin. Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! Tweet This!

Social Media 100

Social Media Digg Media RSS 100

SnapApp

NOVEMBER 1, 2016

Facebook offers several different types of paid media opportunities, both within the feed and through its network of partners (including Instagram.) Twitter is another social network with paid media placements. For organizations looking to connect with a professional demographic, LinkedIn has a well-suited user base.

Paid Content 48

Paid Content Marketing Budget Advertising Channels Practices 48

Leadspace

FEBRUARY 19, 2018

According to research from Forrester , 74% of firms say they want to become more “data-driven,” but only 29% say they’re good at connecting analytics to action. You should use it in addition to other things like building brand awareness on sites like LinkedIn or emailing prospects from your prospective data analytics.

Lead Generation 99

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 99

MLT Creative

JANUARY 31, 2012

Acccording to a Forrester report released in March 2011, 30 percent of global manufacturers intended to increase social media investments in 2012. Start a YouTube Channel to Enrich Content YouTube can be a great tool that educates buyers while subtly marketing through video. That, however, appears to be changing.

Social Media 40

Social Media Top of Funnel Media B2B Thought Leadership 40

Digital Marketing World Forum

OCTOBER 4, 2019

Google and YouTube are still the first two ports of call for the overwhelming majority of searches – by some margin. In fact according to Forrester, 90% of a prospect’s journey may be complete before they reach out to a salesperson. We don’t switch off our ‘consumer’ heads just because we’ve opened Outlook and started work.

Brand Identity 40

Brand Identity Branding B2B Thought Leadership B2B 40

Directive Agency

FEBRUARY 22, 2019

Some notables include Google Ads, LinkedIn Ads, Facebook Ads, and Twitter Ads. In this article, we focus on tactics regarding Google Ads and LinkedIn Advertising, as they are two of the more prevalent solutions for most of our B2B clients. Similar strategies can be applied to other ad platforms and networks as well.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Linkedin and Twitter integrate. YouTube is routinely serving more than a billion video views per day. Microsoft announces Looking Glass to let marketers look into a real-time social stream aggregating feeds from Twitter, Facebook, Youtube, Flickr, and will connect with CRM’s and more. Top word of 2009: Twitter. technologies.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Paul Gillin

AUGUST 4, 2011

This Is despite the fact that numerous surveys have shown that Facebook is one of the least effective social networks for B2B marketing. In a survey of marketers conducted by BtoB magazine last year , Facebook was ranked last in usefulness among the top five social networks, trailing blogs, LinkedIn, YouTube and Twitter, in that order.

Facebook 50

Facebook B2B Marketing Rules Salesforce.com 50

Valasys

APRIL 10, 2020

According to Forrester, 75% of buying activity happens before a “hand raise” and thereby retargeting is a crucial part of the account-based marketing mix. When these accounts come across a website in the network of properties hosting the specific advertisements for a particular brand, they are served with vendor advertisements.

Account Based Marketing 52

Account Based Marketing Marketing & Strategy Webinar Metrics Marketing Strategy 52

Hubspot

JULY 20, 2011

The Forrester Blog - Market Insights ( Subscribe via RSS ): Geared toward market research, this Forrester blog features a roll-up of posts from analysts serving market insights professionals. Official YouTube Blog ( Subscribe via RSS ): Get a heads up on any new features or updates about YouTube.

RSS 28

RSS Marketing Websites Emarketing Forrester 28

KoMarketing Associates

NOVEMBER 10, 2021

It’s no secret that LinkedIn is one of the most socially powerful platforms for B2B marketers. Oberlo reports that half of all US adults with a degree use LinkedIn, and 25% of all LinkedIn users are senior-level influencers. . For B2B brands, LinkedIn remains the most effective platform. Content Formats and Types.

Social Media 276

Social Media Budget Programs Cost Per Thousand Statistics 276

Marketing Insider Group

JANUARY 6, 2020

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. SUPERWEEK is an annual five-day conference completely focused on digital analytics.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Industrial Marketing Today

AUGUST 3, 2010

Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. With the rising popularity of social media in B2B marketing, it is now more a method of tracking your friends or fans on Facebook, LinkedIn and/or Twitter. The trick is to learn how to use all its power.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Online Marketing Institute

DECEMBER 23, 2010

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. A Few Successful B2B Campaigns IBM, the technology and IT consulting giant, started using social media for B2B marketing before many were even on social networks.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Marketing Insider Group

FEBRUARY 5, 2024

LinkedIn) An ABM strategy can boost marketing revenue by 208%. LinkedIn) 72% of consumers who conducted a local search visited a business within 5 miles. Gitnux) YouTube mobile video consumption grows by 100% every year. Demand Sage) YouTube is the most widely used video marketing platform, with 90% of video marketers using it.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Industrial Marketing Today

JUNE 19, 2010

The chart below from a research study done by Forrester illustrates this point very clearly. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. And they use different sources to get their information.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Once your event is created, invite your connections to attend.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Convince & Convert

MARCH 8, 2012

This week, we’re going to talk a bit about a forth-coming report from Forrester Research. Forrester’s consulting division did a survey of over 100 V.P. It’s truly global in the sense as a network and all the countries. What is this week’s social media stat of the week, Eric? Jonathan: Yeah. Eric: Yeah.

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Hubspot

APRIL 3, 2012

Here's how they are doing it: 1) Utilize the nuanced features of LinkedIn. If you're a B2B marketer, LinkedIn should be an invaluable source of lead generation for your business. LinkedIn has made it easier than ever to be proactive about getting introduced to new opportunities. 5) Stay organized with a CRM.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Industrial Marketing Today

MAY 14, 2010

I’d like to produce research with some metrics but that too costs quite a bit, especially from someone reputable like Forrester. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Hubspot

DECEMBER 9, 2010

With almost 100 million European users, Facebook is the number one social network #1 in the UK, ranks as the second most visited site in France, after Google , and is growing in Germany and further east. I used Twitter as the basis for this post. Very solid!” ” “Dassault Systems - Facebook ads are cheap and effective in B2B.”

Inbound Marketing 28

Inbound Marketing Paid Search Agency CPC Cost Per Click 28

Hubspot

AUGUST 20, 2019

Each person spends an average of 2 hours and 22 minutes on social networks and messaging. LinkedIn Statistics. There over 530 million user profiles on LinkedIn. LinkedIn ). 80% of social media B2B leads come from LinkedIn. LinkedIn ). LinkedIn ). YouTube Statistics. Forrester ).

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

ClearVoice

JUNE 19, 2023

YouTube came at a close second with 2.5 During 2023, TikTok is forecast to become the third-largest social network , behind Facebook and Instagram. Four out of 10 LinkedIn users organically engage with a business page every week. In a Forrester report , Reels account for 30% of the time users spend on Instagram.

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52

Marketing Insider Group

SEPTEMBER 14, 2020

Nearly 48% of marketers are making YouTube video a top priority, while 46% plan to focus on Facebook video. Key channels that target older online users are Facebook and YouTube. People use YouTube primarily for solutions, entertainment, and learning new things. Forrester ). LinkedIn ). Optinmonster). Optinmonster).

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. Flowtown gives you the answer in seconds.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Vidyard

MARCH 23, 2021

LinkedIn Video Statistics 3.4 YouTube Statistics 3.7 Forrester blogs– Predictions 2021: Grounded Sellers Fly In The Face Of Old Norms, October 2020 Connect, Convert, and Close More Deals Easily create and share 1-to-1 videos. Social media, websites, and YouTube are the most popular places to distribute video content.

Stats 65

Stats Video Marketing Enterprise Management Planning 65