Sprout Social

MARCH 7, 2022

Seven out of 10 Twitter users even say that “Brand Twitter” is one of the best parts of being present on the network. Think of it as a real-time focus group that provides honest, unfiltered feedback. There are five Listening Topic templates you can use to tap into social insights at scale.

Customer Surveys 89

Customer Surveys Brand Identity Branding Paid Search Agency 89

Choozle

APRIL 9, 2024

Use inclusive language in meetings, emails, presentations, and informal conversations. We conducted employee surveys and held focus groups to gather input on language preferences and concerns. Lead by Example: Be mindful of your language in everyday interactions.

Peer-to-peer 65

Peer-to-peer Education Guidelines Lead Scoring 65

Seismic

OCTOBER 10, 2022

Collect feedback through informal check-ins, surveys, or focus groups, taking action when necessary to ensure that your sellers have the resources they need. If you want sellers to use fresher content, create templates that include areas for personalization, making seamless the process of tailoring content.

Tips 52

Tips Content Work Management Touchpoints 52

Sprout Social

JANUARY 12, 2023

We did this by sending an open invitation to the entire company and then whittling it down to a working group of 15 individuals. Among other responsibilities, the working group led department-based focus groups to harvest feedback from across the company. Gather feedback. Where are you today? Refine and communicate.

Lead Scoring 125

Lead Scoring Lead Ranking Effectiveness Brand Identity 125

Hubspot

JUNE 8, 2020

Sales call scripts and email templates. Product presentations and demos. Hold a focus group or run a survey asking for candid feedback on the impact and effectiveness of your sales enablement content. Prospects are ready to make a decision, and your sales collateral can serve as the final nudge towards purchase.

Work Management 74

Work Management Marketing Management Case Studies Case Study 74

Hubspot

NOVEMBER 23, 2020

Buying patterns are present in all of these types of consumer behavior, but they’re most prevalent and predictable through routine purchases. Here are some questions to ask in a customer survey or focus group: Why did you first purchase [product or service]? Limited decision-making purchases (e.g. a new car).

Buy 101

Buy Work Management Marketing Management Marketing Analytics Tools 101

Hubspot

MAY 12, 2016

Building your personas is part of this process (you can find free templates for that here ). Hold some focus groups with different stakeholders at your school to hear how they answer these questions. Which have a voice and tone that engage and present an identifiable perspective? They're the "who" you're talking to.

Focus Group 28

Focus Group Deliverability Keywords Communities 28

Hubspot

JANUARY 1, 2014

Our stance that inbound is the present and future of marketing only strengthens when we continually see the ineffectiveness outbound tactics have for brands and the incredible benefits inbound strategies bring marketers. 3) Ditch a lot of those outbound efforts. This post will help you get started with the former, and this one , the latter.

Planning 28

Planning Buyer Personas Work Management Mobile Marketing 28

Webbiquity

OCTOBER 20, 2020

Here are some methods to conduct an audit: Create a survey to ask existing clients for feedback on your plans; Host focus groups with potential clients; and. Present Your USP in the Marketing Communication Plan. Look at this SWOT template below. Brush up on marketing design trends before presenting your plan to clients.

Planning 241

Planning Ideal Customer Profiles SWOT Paid Search Agency 241

Webbiquity

MARCH 29, 2022

According to Blogging Wizard , 56% of B2B marketers use Quora to present their brands as thought leaders and customer-centric businesses. This is much more effective than trying to guess what people want, and far less expensive than running focus groups. To explain, here’s a dive with this Quora marketing guide. Conclusion).

Promotion 298

Promotion Marketing AI Work Management Marketing Management 298

Hubspot

APRIL 26, 2016

To get started with creating your personas, check out these free templates , as well as this helpful tool. You should always create a discussion guide -- whether you'll be conducting a focus group or a phone interview -- to make sure you cover all of the top-of-mind questions and use your time wisely.

Buyer's Journey 28

Buyer's Journey Research Planning Buyer Personas 28

Sprout Social

FEBRUARY 28, 2022

Look into the people, brands and media outlets that are present in the conversation. Think of it as a speedy alternative to a focus group. Brands wanted to get in on the conversation, but the cultural moment presented a complicated dilemma for marketers. If it’s scandal, outrage or negativity, you may want to steer clear.

Act-On 109

Act-On Branding Brand Identity Social Media 109

Litmus

AUGUST 7, 2020

We do surveys, and calls, and betas, and focus groups, and renewal discussions. They don’t work with the emails and templates that I already have today. Scott Epple: They’re creating the templates and the components that folks are going to build with, kind of creating the Lego blocks. I like that a lot.

Template 76

Template Work Management Enterprise Management Budget Programs 76

Single Grain

DECEMBER 5, 2023

AI’s list of uses for marketing is constantly expanding, but the main categories we’ve seen are: Customer segmentation and targeting: AI algorithms can analyze vast amounts of customer data to identify patterns and trends, allowing marketers to segment their target audience into more focused groups. Well, that’s somewhat correct.

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy Work Management 52

Kapost

MARCH 6, 2017

I dare you all to get out of your templates, canned responses, and business casual attire, and adapt a more human approach to B2B that still maintains professionalism and positions yourself as an expert. Put together focus groups, surveys, and user interviews to discover valuable information about your target audience.

Planning 75

Planning Marketing Plans B2B Marketing B2B Thought Leadership 75

Single Grain

JULY 6, 2021

Market research can be of two types, namely qualitative and quantitative research: Qualitative research involves conducting focus groups and one-on-one interviews. Example CMO Job Description Template. Excellent presentation skills and knowledge of a second or third language is an added advantage.

CMO 52

CMO Paid Content Paid Search Agency Work Management 52

Optinmonster

MARCH 30, 2020

Now, when some people hear the word “ market research ,” they think of small focus groups, expensive online surveys, and, for some reason, people in lab coats with clipboards. Powerpoint Presentations. 6 Email Marketing Templates You Need to Try Right Now. But that’s not the type of in-depth research we’re talking about.

Business 94

Business Paid Search Agency Budget Programs Social Media 94

Webbiquity

MARCH 27, 2013

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. Share what you’re reading, embed your SlideShare presentations, showcase your WordPress blog or add a poll.

Linkedin 100

Linkedin Paid Content Tactics Tips 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

We have guides, templates and checklists for just about everything we do. One of the main problems existing between these two groups is language. Don’t just treat your thank you page, the page that a new lead is presented with once they have submitted a form, as an afterthought. Focus Group (5). Conversion Doubler.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Heinz Marketing

JULY 22, 2019

And every episode of Sales Pipeline Radio is always available past, present, and future at salespipelineradio.com. We would hire a formal research firm, and we would spend a ton of money, and there’d be focus groups involved. So thank you so much for listening. Today is absolutely no different.

Top of Funnel 65

Top of Funnel Long Tail Marketing Statistics Customer Surveys 65

Hubspot

FEBRUARY 12, 2019

Need templates to help you create content for any online channel? Download our free library of over 195 visual marketing design templates. What type of content are you designing … a social media ad, email template header, or ebook? How do you visually present the personality of your brand and company? Anticipate mistakes.

Design 74

Design Work Management Marketing Management Verticals 74

Albacross

JULY 2, 2018

These folks can simply set up a series of templated post-purchase emails in their drip campaigns. If you’re working on a new feature for your product, it might also be helpful to get your brand advocates to sit down in a focus group session. For B2C companies such as eCommerce stores , doing this is easy.

Spending 40

Spending Lead Scoring Lead Ranking Budget Programs 40

Single Grain

AUGUST 9, 2019

Dive Deeper: Attract the Right Prospects With Buyer Personas (Includes Step-by-Step Templates!). Anonymous online surveys, questionnaires, interactive quizzes, chatbots, focus groups and social media polls are also an amazing way to collect reliable customer feedback and give your buyer personas a boost. Collect Customer Data.

Storytelling 102

Storytelling Buyer Personas Paid Search Agency Peer-to-peer 102

Unbounce

OCTOBER 1, 2018

Test changes across templates to more easily reach a large enough sample size to get valid results. And it doesn’t interfere with any other tests or present an opportunity cost? Bring out the heavy guns—user testing, prototyping, focus groups, whatever—because this is a case where you want to reduce as much uncertainty as possible.

Optimization 96

Optimization Conversion Multivariate analysis Tips 96