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The 22 Best Virtual Event Platforms

Webbiquity

A brandable virtual event platform for hosting client forums, team meetings, town halls, conferences, webinars, symposia, and online training. Pricing: $4,800/$16,000/$26,700 per event; enterprise pricing by quote. A video streaming platform for marketing webcasts, internal communications, training, and other virtual events.

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11 Proven Ways to Use Event Marketing for Lead Generation

Valasys

Event marketing has always been an impeccable way to fuel your branding endeavors. According to a study published on MarketingCharts.com , 68% of the respondents affirmed that with the help of event marketing they can generate top-of-the-funnel leads. Events work, whether taken offline or virtually.

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A Marketer’s Guide to Launching a Facebook Live Campaign

SmartBug Media

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live.

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Top 3 marketing use cases for the B2B metaverse

Martech

Meta (Facebook). Meta (Facebook). A few thoughts come to mind as I contemplate these lists from a B2B marketing perspective. This new dynamic creates many challenges for the event marketer that immersive technology can help tackle. Learning, education and training. Epic Games. ” Get MarTech!

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How to Effectively Plan and Manage a Large-Scale Tech Event

Pam Didner

We’ve all been to big tech events and trade shows and witnessed the good, the bad, and the ugly. Let’s start with the basics of tech event management. Bringing events to life is stressful and tedious work. However, I know many event managers thrive on managing complex events. Event management is teamwork.

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Executive Insights: A Marketing Transformation Conversation with CMO Advisor Kathleen Schaub

Marketing Insider Group

How do you see marketing using MarTech moving forward, and now that marketing controls more technology investment dollars than the traditional centralized IT department in many organizations, does that empower even greater marketing and digital transformation? Join him online: Twitter, Facebook, LinkedIn.

CMO 202
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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

The biggest benefit of digital marketing is that everything is trackable. The biggest downfall of digital marketing is that everything is trackable. VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing.