Litmus

MAY 13, 2021

Creating that many emails, while staying on-brand and error-free, can be a challenge. In this webinar, Kelsey Doyle, a Customer Success Manager at Litmus, and Scott Epple, a Principal Product Manager at Litmus, share how the latest updates help your team quickly build brand-compliant emails—regardless of technical coding abilities.

Webinar Metrics 59

Webinar Metrics Eloqua Template Hubspot 59

The Point

DECEMBER 3, 2013

The impact that Oracle’s acquisition of Eloqua will have on that company’s ability to compete effectively in the marketing automation space is fodder for debate. What is more clear, based on the Webcast invitation I received this week (below), is that it hasn’t done much for Eloqua’s own email marketing.

Webcast 100

Webcast Eloqua B2B Thought Leadership Webinar Metrics 100

LeadSloth

OCTOBER 20, 2010

This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. Here is a preview: Eloqua 10 Campaign Builder (click to enlarge). They are raving about Eloqua 10.

Eloqua 100

Eloqua Jigsaw Salesforce.com Work Management 100

SnapApp

APRIL 19, 2013

Join us for a free MarketingProfs webinar on Tuesday, April 23rd at 1pm ET as we present How to Increase Engagement and Drive Conversions with Interactive Content.

Eloqua 48

Eloqua Webinar Metrics Conversion Content 48

Customer Experience Matrix

JUNE 29, 2011

You probably saw ExactTarget ’s June 13 announcement of its strategic partnership with Marketo and Eloqua ’s June 21 announcement of its new AppCloud marketplace for connectors with other systems. ExactTarget’s aspiration to a central role was less expected, since its original and still primary business is email delivery.

Eloqua 120

Eloqua Marketing Management Marketing Automation Services Lead Ranking 120

SnapApp

MAY 21, 2013

So you missed the "How to Increase Engagement and Drive Conversions with Interactive Content" webinar and have been waiting on pins and needles for the release of the replay? The webinar replay and slides are now available. Thanks to MarketingProfs , Eloqua and PBS for a successful webinar. Well, today is your lucky day!

Webinar Metrics 48

Webinar Metrics Conversion Webcast Eloqua 48

Allocadia

APRIL 8, 2019

Helena Lewis, senior group manager for global marketing operations and technology at National Instruments, joined me for How National Instruments Revamped Marketing Planning Using the SiriusDecisions Campaign Framework , the latest webinar in our #RunMarketing series.

Planning 40

Planning Marketing Plans Webinar Metrics Work Management 40

markempa

DECEMBER 29, 2011

This year’s B2B Lead Roundtable webinars are testament to that. In February , Paul Teshima, SVP of Product Management at Eloqua, set the tone for the webinar year. We are in the process of planning our 2012 webinar year. He defined the tenets of the new world of marketing in Revenue Performance Management.

Top of Funnel 120

Top of Funnel Webinar Metrics Lead Ranking Lead Scoring 120

SnapApp

SEPTEMBER 25, 2013

Join Product Manager Caitlin Geissler and other SnapApp customers for this 30-minute, hands-on session and you’ll: Explore our integrated partnerships with Eloqua, ExactTarget, Hubspot, and Marketo. The webinar is this Thursday, September 26th at 2pm. SnapApp Customer Webinar Series. Register now. Don't be shy.

Marketing Automation Services 48

Marketing Automation Services Webinar Metrics Marketing Automation Automation 48

SnapApp

FEBRUARY 5, 2014

SnapApp is the Oracle/Eloqua AppCloud Partner of the Month! We are proud to introduce SnapApp as the featured Oracle/ Eloqua AppCloud Partner of the month. We hope to highlight some of their success through webinars and case studies. Eloqua is featuring DDI in their “Soaring to Success” customer webinar series on March 6th.

Eloqua 48

Eloqua Advertising Agencies Case Study Case Studies 48

Smashmouth Marketing

JANUARY 17, 2010

Thursday I did a webinar with NetProspex (Slideshare below) and in it I referenced 10 experts that I rely on for B2B Demand Gen knowledge and insights. Webinar Tip of the Day: Other than the person speaking, make sure all Panelists and Moderators have their phones on Mute. We had an echo for the first 6 minutes.

Webinar Metrics 100

Webinar Metrics Demand Eloqua B2B 100

The Point

AUGUST 23, 2011

In a new, recorded Webinar, “ Marketing Automation: What Is It & Why Do I Care ,&# I explain the basics of marketing automation: what it is, what it does (and what it doesn’t), and why so many of your peers are rushing to make investments in the technology. You can access the Webinar here.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Marketing Management Webinar Metrics 100

Martech

DECEMBER 12, 2022

You can use these for resource downloads, for contact sales requests, for starter trial requests, registering for a webinar, or any other type of content that someone would access from your website. You use them for your offline events, sometimes use them for your webinars, etcetera. Offline list uploads. Get MarTech! In your inbox.

Marketing Automation Services 105

Marketing Automation Services Marketing Automation Automation Optimization 105

SnapApp

MAY 28, 2019

But if you want to see real results from your lead generation strategy, then focusing on the latter is how you’re going to get there. Say you host a webinar and 60 people sign up. The key to a solid lead generation strategy starts internally within your organization, and research proves it. Ready to get started?

Lead Ranking 75

Lead Ranking Top of Funnel Lead Generation Marketing Qualified Leads 75

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

markempa

FEBRUARY 21, 2011

In the free B2B Lead Roundtable webinar replay below, Paul Teshima, Senior Vice President of Customer Strategy and success for Eloqua, explains what revenue performance management is, and how the fastest-growing companies are using it to optimize return on marketing investment and achieve unprecedented competitive differentiation.

Demand Generation 120

Demand Generation Demand Eloqua Generation 120

ClickZ

JANUARY 22, 2020

Email marketing campaigns: scheduled and Automated email sending facility. Oracle Eloqua. Oracle Eloqua is a cloud-based cross-channel marketing solution that primarily helps marketers to target customers and track them across all phases of the buying cycle. Perfect for: Delivering personalized marketing campaigns.

Marketing Automation Services 144

Marketing Automation Services Budget Programs Marketing AI Enterprise Management 144

The Point

DECEMBER 6, 2010

7 Mistakes To Avoid In Your Next Webinar Invitation. Salesforce.com Webinar Invitation Gets It Right. Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. Help Our Client Choose a Logo (Poll). Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns.

Lead Gen 100

Lead Gen Webinar Metrics Salesforce.com Eloqua 100

Smarte

DECEMBER 9, 2021

Technology, strategy, and an optimized database should be at the top of your list to increase conversions and foster beneficial customer relationships. For example, let’s say a website visitor enters a name and email address, and you badly need their phone number, lead data enrichment can do that for you. Dirty data is expensive.

B2B 98

B2B API Eloqua B2B Sales 98

LeadSloth

JUNE 7, 2010

Genius Demand Gen Academy , series of 12 webinars, starting June 9th. MarketingSherpa Lead Management webinar , June 10th (sponsored by Eloqua). They are taking some steps towards lead management, and will be showing their email marketing and lead nurturing capabilities in this webinar. Hubspot Show & Tell.

Lead Management 100

Lead Management Marketing Management Co-Registration Leads 100

markempa

JANUARY 24, 2011

We had no more announced the subject of our last B2B Lead Generation Roundtable Webinar – 2011 Lead Generation Trends and Challenges , presented by our own selling expert and Director of Best Practices, Dave Green – when Eloqua posted this blog about the “next frontier of competitive advantage.”. View webinar here.

Demand Generation 120

Demand Generation Demand Peer-to-peer Generation 120

The Point

JANUARY 13, 2015

That likely means one of two options: • a marketing automation system like Eloqua , Marketo or Pardot that in turn integrates with a CRM database like Salesforce. Here then is a list of the types of metrics one can use to measure email campaign success. Think of these on a spectrum (from top to bottom). MQLs/Cost Per MQL.

Lead Ranking 100

Lead Ranking Marketing Qualified Leads ROI Sales Qualified Leads 100

Webbiquity

FEBRUARY 13, 2010

Marketing automation systems—from vendors like Eloqua , Marketo , Genoo , Manticore and others—are great tools for moving prospective buyers along the path from interest to desire to action. Without a solid content strategy to support that movement through the marketing and sales cycle, all you’ve got is a nice email system.

Emarketing 100

Emarketing Marketing Automation Services Manticore Marketing Management 100

markempa

JANUARY 24, 2011

We had no more announced the subject of our last B2B Lead Generation Roundtable Webinar – 2011 Lead Generation Trends and Challenges , presented by our own selling expert and Director of Best Practices, Dave Green – when Eloqua posted this blog about the “next frontier of competitive advantage.”.

Demand Generation 120

Demand Generation Demand Peer-to-peer Generation 120

Customer Experience Matrix

NOVEMBER 16, 2010

Summary: Eloqua10 provides much-needed update to Eloqua's user interface and a new reporting infrastructure for “revenue performance management”. Eloqua is slated to officially release its long-promised Eloqua10 system on November 21. Previous versions of Eloqua were very powerful but notoriously difficult to learn and use.

Eloqua 120

Eloqua Allocation Enterprise Management Lead Ranking 120

Ledger Bennett

MARCH 12, 2020

– Webinar. Plan a podcast strategy. Run a webinar on your event sub-theme and encourage people to register. Run a live event online. You can still be live, even without an event, there are so many channels available to do that now. – YouTube. – Facebook Live. – LinkedIn. – Live podcast recording.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

Onalytica B2B

JANUARY 8, 2019

In 2009 I dove headlong into working with Eloqua and Salesforce and at that point I was hooked on designing demand generation workflow and measuring results. For me, MPM is a strategy and process for B2B marketers to measure revenue results, budget performance, and to provide guidance to help the business succeed in the future.

Marketing Budget 108

Marketing Budget Budget Programs Demand Generation Agencies Work Management 108

ANNUITAS

JULY 30, 2015

There are many important things to focus on when starting to use a marketing automation platform such as Marketo or Eloqua. Once you’re in the world of marketing automation, it’s more important than ever to make connections, join user groups and attend webinars. Has anyone ever told you that networking is important? Get Logical -.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Lead Ranking Automation 100

Vidyard

AUGUST 7, 2015

If you’re unsure where to start or what to do next, you’re in luck: Recently, David Johnson, Director of Product Marketing of Oracle Eloqua within Oracle Marketing Cloud, and Mike Griebenow, our Revenue Operations Systems Manager here at Vidyard, put on an awesome show for their webinar audience.

Lead Ranking 53

Lead Ranking Lead Scoring Video Marketing Eloqua 53

The Effective Marketer

JULY 30, 2012

Not of basic marketing concepts like the 4 P’s , advertising , or branding but their utmost ignorance of modern marketing tactics and tools like webinars, marketing automation, and even CRM software. If you ever hired a recent college graduate for a marketing position at your company, odds are you were amazed at their lack of knowledge.

Education 100

Education Marketing Automation Services Work Management Planning 100

markempa

MAY 27, 2008

I participated in a webcast and podcast combo on the adding the human touch to marketing automation as part of the Marketing Mastery Series sponsored by Eloqua , MarketingExperiments and ON24. You can watch the webinar recording here.

Lead Nurturing 120

Lead Nurturing Marketing Automation Eloqua Automation 120

Televerde

JUNE 12, 2018

We covered this question in our webinar with SiriusDecisions, Demand Generation in the Age of GDPR and Data Privacy. How does it affect all the places of opt-out data, including a marketing database like Marketo or Eloqua vs. a sales database, like Salesforce or Sugar CRM? You can also v iew our webinar on-d emand to learn more.

Eloqua 59

Eloqua Opt-out Guidelines Opt-in 59

Vidyard

AUGUST 2, 2016

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success KITCHENER, Ontario – August 2, 2016 – Video has become the darling of the social media world, but modern businesses are proving that that there are real results to gain from online video content.

Bulldog Solutions 50

Bulldog Solutions Differentiation Eloqua Marketing Management 50

Vidyard

AUGUST 2, 2016

Lenovo, MongoDB, Bulldog Solutions and more than 100 Oracle Eloqua customers now use video content and analytics to fuel marketing success. Combining Vidyard with Oracle Eloqua, modern marketers use video viewing data to quickly identify their most engaged leads and better personalize their content experience.

Bulldog Solutions 50

Bulldog Solutions Differentiation Eloqua Marketing Management 50

Vidyard

MAY 12, 2015

Now marketers can easily create, publish and measure interactive videos to drive higher audience engagement and convert more leads into deals. The integration enables marketers to weave interactive experiences such as assessments, calculators, quizzes, polls, surveys and contests into their video content.

Interactive Marketing 65

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 65