Optinmonster

JULY 28, 2022

Are you wondering how to track marketing campaigns to see what’s actually working? It’s critical to understand just how well your marketing campaigns are converting. In this article, we’ll show you how to track marketing campaigns on your WordPress site using Google Analytics and UTM (Urchin Tracking Modules) tags.

Paid Content 83

Paid Content Campaigns Marketing Analytics Tools Planning 83

Unbounce

DECEMBER 1, 2021

A mobile ad platform is a network where you can publish digital ads that display on mobile websites and apps. These ads test different combos of copy and images with specific audiences, then display the highest-performing results to people who resonate with them. Google’s top advantage is its sheer scale.

Mobile Marketing 139

Mobile Marketing Cost Per Thousand Cost Per Click Marketing Strategy 139

Directive Agency

APRIL 14, 2022

But ever since 2014, that has changed with the rollout of Google Tag Manager. Google Tag Manager allows non-coders to track code, control complex rules, add heat map trackers, and many more. . But there’s more to the Google Tag Manager (GMT) than meets the eye and this article will explore that in detail. .

Marketing Analytics Tools 52

Marketing Analytics Tools Work Management Tagging Marketing Management 52

Optinmonster

FEBRUARY 23, 2022

Are you trying to find the best WordPress marketing plugins to help attract more customers and drive more sales? WordPress plugins are the key to unlocking the roadmap to your marketing goals. We’ve hand-picked the best WordPress marketing plugins that will help you out in 11 different areas. OptinMonster: Generate Leads.

Planning 75

Planning Best Practices Work Management Marketing Management 75

Optinmonster

JANUARY 9, 2021

Since there are hundreds of Magento extensions available on the market, it’s hard for store owners to choose the best ones for their needs. OptinMonster comes with eye-catching eCommerce templates that are easy to customize. Display exit popups to boost email subscribers. Magento 2 Google Analytics Extension.

Conversion 94

Conversion Best Practices eCommerce Marketing Analytics Tools 94

Optinmonster

MARCH 1, 2023

And email is an important digital marketing strategy you should pay attention to. Many smart marketers are now using splash pages to make their optin the first thing visitors see when they land on their homepage. Then, devote everything on your page to displaying your incentive to optin and email signup form.

Conversion 97

Conversion Landing Pages Opt-in Template 97

Optinmonster

MAY 10, 2021

An Instagram landing page is a dedicated page on your site where you send traffic from your Instagram account. You might wonder if you need a dedicated landing page just for traffic coming from Instagram. But by creating landing pages for channels that drive traffic to your site, you can drastically increase your sign-ups and sales.

Landing Pages 72

Landing Pages Optimization Template Marketing Analytics Tools 72

Hubspot

JUNE 25, 2019

For example, some platforms are specialized for specific functions like building a website or analyzing traffic, while others integrate multiple components into a one-stop shop. The point-of-sale web hosting platform offers a suite of tools for businesses to sell their products -- including branding, selling, and order management.

Enterprise Management 98

Enterprise Management Work Management eCommerce Marketing Management 98

Optinmonster

FEBRUARY 7, 2022

OptinMonster comes with 50+ beautiful prebuilt templates for 6 different campaign types like lightbox popup , floating bar, welcome mat, embedded forms, and more. With advanced page-level targeting, custom display rules, and dynamic text replacement, you can personalize your conversion campaigns even further. Google Analytics.

Conversion Rate 94

Conversion Rate A/B testing Optimization Conversion 94

Optinmonster

SEPTEMBER 6, 2023

Affiliate marketing programs can be an excellent way to create multiple income streams. And while many online “gurus” will tell you how easy it is, affiliate marketing can be tough–unless you have the right tools. Bonus content : What Is Affiliate Marketing? Link management. Key Features: QR code generator.

Budget Programs 57

Budget Programs Best Practices Work Management Marketing Management 57

SmartBug Media

FEBRUARY 27, 2023

HubSpot’s CMS is first and foremost marketing-focused. The platform streamlines efforts if you want to merge your website and your marketing efforts together. The back-end maintenance can become really technical, which is why HubSpot takes care of this for you so you can focus on your marketing efforts instead.

CMS Development 96

CMS Development SEO Enterprise Management Hubspot 96

Hubspot

OCTOBER 2, 2018

That includes viewing your referring domains, mobile site performance, rich search results, and highest-traffic queries and pages. It’s helpful on a macro and micro level -- both when I need to figure out what’s happened to a high-traffic blog post that suddenly dipped, and see how many impressions HubSpot is gaining month over month.

Marketing Analytics Tools 100

Marketing Analytics Tools Google CTR Domain 100

Hubspot

OCTOBER 1, 2021

At the center of all operations is a CRM to manage contacts, deals, and pipelines. You probably also have an email marketing app to engage your audience and a phone book so you can easily call your leads. Google Analytics - Website Analytics. Trello - Project Management. Ahrefs - SEO Software.

Marketing Automation Services 67

Marketing Automation Services Budget Programs Marketing Analytics Tools Best Practices 67

Optinmonster

DECEMBER 17, 2020

Well, the good news is you can add quizzes to your content marketing strategy, too. Boost your website traffic. With OptinMonster , you can create an eye-catching popup quickly without building it from scratch thanks to its wide variety of popup templates. Display Your Quiz at the Right Time. Get more social shares.

Generation 113

Generation Lead Scoring Lead Ranking Leads 113

Optinmonster

JANUARY 21, 2022

SeedProd is the best landing page builder plugin on the market. But, with 150+ landing page templates, you don’t even need to worry about designing responsive and mobile-ready pages. And if you want to customize the templates, SeedProd makes that just as easy. Multiple landing page templates by business type and need.

Landing Pages 83

Landing Pages Best Practices Eye-Tracking Pricing 83

B2B Marketing Traction

OCTOBER 16, 2015

Still on the fence about social media marketing? Here are actual results one of our clients got when we added social media to their marketing mix. In June of last year, I worked with one of my clients to improve their marketing. We decided to begin by optimizing their website and implementing a blog and social media marketing.

Case Study 100

Case Study Case Studies Social Media Social Marketing 100

Hubspot

MAY 14, 2019

Implementing a successful content marketing strategy for your business is a critical component for sustained growth -- and yet, 32% of B2B businesses rate their content creation workflow as fair or poor. Nowadays, with marketing pertaining to everything from SEO to social media to PPC, you can't do it alone. Image Source.

Small Business Marketing 78

Small Business Marketing Marketing Automation Services Enterprise Management Budget Programs 78

Optinmonster

NOVEMBER 5, 2020

It gives you instant access to your target audience, can be a consistent resource for boosting your site’s traffic, and helps you get more leads and sales. Smash Balloon lets you display social feeds from: Instagram. In the end, you have a stunning social media feed to inspire your site’s traffic to follow you.

Social Media 107

Social Media Media Best Practices Display 107

Optinmonster

SEPTEMBER 8, 2021

Email marketing is crucial to the success of any eCommerce business. By adding a stunning email signup form to your Shopify store, you can encourage users to subscribe to your list and market your brand through emails. Shopify offers a generic signup template that every Shopify user has. Every Shopify Store Has The Same Form.

Template 64

Template Newsletter Display Rules 64

Optinmonster

FEBRUARY 5, 2020

Are you feeling bogged down by some of the more tedious tasks in your marketing strategy? Managing and nurturing leads from email, SMS, social media, and landing page campaigns can start to feel…. Fortunately, when it comes to marketing automation tools, you’ve got options. We’re going to look at: What Is Marketing Automation ?

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Optinmonster

JUNE 10, 2021

And the best tool for creating this kind of campaign is hands down OptinMonster : OptinMonster is the #1 lead generation tool on the market. Here’s how it works: You start by selecting one of OptinMonster’s 50+ pre-made templates. For this holiday, choosing your template is even easier. Background color.

Promotion 69

Promotion Landing Pages Template eCommerce 69

NuSpark Consulting

JUNE 8, 2013

Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. As a digital marketing lead generation strategist and online media buyer, you just can’t have enough tools to help manage my clients’ online activities. So there are thousands of marketing tools; and am sure everyone has their favorites.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

Optinmonster

JUNE 22, 2021

You should have 2 goals with these campaigns: Capture your traffic’s email addresses. To get started, you can pick from any of OptinMonster’s 50+ pre-built templates. OptinMonster has a 4th of July template that’s ready to go out of the box: With this template, you’ll have a headstart in your campaign design.

Promotion 68

Promotion Landing Pages Template Budget Programs 68

Optinmonster

JUNE 5, 2022

Geotargeting is displaying personalized content on your website based on users’ geographical location. Display personalized ads. So using geotargeting to boost your local search position can increase your traffic, leads, and sales. Create culturally aware marketing campaigns that accommodate different holidays and customs.

Conversion 114

Conversion Click Rate Tagging Display 114

Optinmonster

SEPTEMBER 18, 2020

We’ll share gated content best practices and examples, so you can use the content gating strategy effectively to improve inbound marketing conversions, and boost lead generation and sales. Getting Started with Gated Content Marketing. That makes it easier to: Build a relationship with users through your marketing.

Lock-In 95

Lock-In Top of Funnel Conversion Marketing Automation Services 95

Optinmonster

APRIL 6, 2021

Facebook is one of the most popular resources for any new marketer or business owner. And while you can send Facebook traffic to a generic page on your site, wouldn’t it be even better to create a landing page that gets you even higher conversions? Step 2) Select Your Template. Why You Need a Facebook Landing Page.

Landing Pages 71

Landing Pages Paid Content Facebook Optimization 71

Hubspot

NOVEMBER 23, 2020

Buyers don't think like marketers or salespeople. Any product displays. Well, by understanding Robert’s buying pattern, Starbucks could better understand the buyer persona he represents, predict in-store traffic, and analyze how they could better market their products to similar customers. Google Analytics.

Buy 101

Buy Work Management Marketing Management Marketing Analytics Tools 101

Content Marketing Institute

APRIL 23, 2018

While it can be tempting to think about measurement only after all other tasks are complete, you should recognize by now how critical it is to have the right data on hand to inform every phase of your content marketing approach. Content Marketing Strategy Essentials. Tracking, measuring, and managing the data.

Lead Scoring 107

Lead Scoring Lead Ranking Enterprise Management Template 107

Convert

JANUARY 25, 2021

Examples of goals include making a purchase (for an ecommerce site), completing a game level (for a mobile gaming app), or submitting a contact information form (for a marketing or lead generation site). Defining goals is a fundamental component of any digital analytics attribution plan. How to Choose Goals that Matter to Your Testing.

Paid Search Agency 59

Paid Search Agency Marketing Analytics Tools Clickthrough Click Rate 59

Hubspot

JUNE 26, 2019

PPC, or pay-per-click, campaigns can be a great way to gain traffic, leads, and ROI. In fact, businesses make an average of $8 for every dollar they spend on Google Ads. If you’re a PPC marketer, you might know how time-consuming these campaigns can be. Integrations include: Google, Bing, and Yahoo ads programs.

Budget Programs 100

Budget Programs Enterprise Management PPC Paid Search Agency 100

Optinmonster

JULY 12, 2021

The more readers you have, the more money you can make through: Affiliate marketing. Convert that traffic into email subscribers. From there, your template will be in the OptinMonster editor. That’s because OptinMonster integrates with every email service provider (ESP) on the market. Selling ad space on your blog.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Circle Studio

OCTOBER 13, 2022

Marketers across all industries are facing an uphill climb in transitioning to GA4 for their analytics and reporting needs. The first step in this process is understanding what GA4 is, why Google is changing things up, and why you should care about the transition. What is GA4, and why is Google changing things?

Marketing Analytics Tools 60

Marketing Analytics Tools Analytics Google Work Management 60

Optinmonster

JULY 26, 2021

Do you want to integrate customer relationship management (CRM) apps with HubSpot to improve your workflow and increase sales? HubSpot offers powerful and seamless integrations to popular marketing, sales, and lead generation tools. There are 50+ templates and an intuitive drag and drop builder to create attention-grabbing campaigns.

Hubspot 86

Hubspot CRM Work Management Marketing Management 86

Hubspot

JUNE 26, 2019

Collecting high-quality leads is a major struggle for most marketers -- in fact, 61% of B2B marketers think generating high-quality leads is one of their biggest challenges. HubSpot All-In-One Marketing. HubSpot All-In-One Marketing gives you several options to capture leads on your WordPress site. Image Source.

Lead Generation 77

Lead Generation Sales Qualified Leads Tools Generation 77

Hubspot

APRIL 8, 2019

Are you confused — even intimidated — by Google Analytics? What is Google Analytics? GA is an analytics tool that gives you an extremely in-depth look at your website and/or app performance. Is Google Analytics free? There is a free and paid version of GA (the latter is called Analytics 360).

Marketing Analytics Tools 101

Marketing Analytics Tools Analytics Google Paid Search Agency 101

Single Grain

MAY 6, 2021

It is time-consuming, and this is where SEO report templates are so helpful. I have listed the top SEO report templates that you can use to showcase website SEO health to your clients in a faster and efficient manner than by creating your own reports from scratch. Template #1 – Simple Monthly SEO Report Template from Backlinko.

Template 145

Template SEO Lead Scoring Lead Ranking 145

Hubspot

APRIL 5, 2018

How to Market on Google. Use Google My Business (GMB) and claim free ad space for your business. Improve your website's SEO using Google Search Console. Buy ads on Google through Google Adwords. You may have heard of this little thing called Google. 17 Helpful Google Marketing Tools for Business.

Google 78

Google Adsense Tools Doubleclick 78