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3 predictions for online marketing in 2016

Biznology

I thought I was pretty clever when I realized that you can use regular expressions (regex) to do global search and replace across an entire website with either direct access to your back-end relational database or via a convenient plugin. 1) Adaptive Websites. Well, you know how it is, right?

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5 Minute Online Marketing: Daily Tasks to Improve your Digital Footprint – Webinar Recording and FAQs

LeadSquared

The webinar on “5 Minute Online Marketing: Daily Tasks to Improve your Digital Footprint”, presented by Nilesh Patel , CEO, LeadSquared and Rob Peck , Director of Client Services at O3M Directional Marketing was a success, thanks to the active participation and cooperation of the attendees. But it depends.

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What Is Direct-to Consumer (D2C)?

ClearVoice

What is direct-to-consumer (D2C)? This term describes a business model that has no retailers, brokers or other middlemen between the product or service provider and the consumer. It also describes the marketing approach used to reach, engage and convert potential customers through the company’s direct channels.

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Unica and Alterian Lead Database Marketers to the Digital Promised Land

Customer Experience Matrix

The gist of the argument is that traditional direct marketing agencies, marketing automation software vendors and marketing services providers have mostly remained focused on outbound campaigns. They did move from direct mail to email, but those are pretty much the same thing.

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The Importance of Having a Marketing Calendar (and keeping it up to date!)

Hinge Marketing

Your calendar should include content titles for guides or books you are publishing, blog titles, paid advertising, speaking events, email marketing efforts, and any other direct marketing efforts that will help to acquire new business. SEE ALSO: Why Your Professional Services Firm Needs an Editorial Calendar in 2016.

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Top 10 B2B Lead Generation Companies in the USA to watch out for in 2020

Valasys

This top B2B lead generation company in the USA has all the proficiency & essential products and services to make it qualify as the best-in-class amongst the lead generation companies for small businesses as well as the big ones. Valasys Media brands start-ups & other established businesses.

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Prove It: Building Credibility and Increasing Clarity in AEC Marketing

Hinge Marketing

And while the misconception that marketing is “fluff” and doesn’t contribute to bringing in business still remains, research has proven otherwise. Time, technology and increased adoption has allowed professional services marketing to become much more of a science and it’s destined to continue in that direction.