Writing on the Web

DECEMBER 9, 2010

Then associate the digital download with an autoresponder and write a series of messages that are appropriate, giving further tips and links to sales pages. Please hit the comment button and share your favorite tips to get more results from your relevant content. How many other ways can you use this same content? Blog this on Blogger.

Tips 100

Tips Content Marketing Autoresponders Digg 100

Webbiquity

MAY 4, 2010

Blogging and Twittering work together synergystically; writing quality blog content, then tweeting about it, can help increase both your relevant Twitter following and blog readership. Write compelling, relevant (i.e., Finally, include relevant page titles, a compelling description, and keywords with each post. SEO the blog.

RSS 100

RSS Digg Tagging Blogger 100

Writing on the Web

NOVEMBER 18, 2010

The ones that are thriving are customer magazines , designed to be helpful and relevant to consumers while delivering marketing messages and building brand loyalty. We build relationships, stimulate sales and promote loyalty. Print magazines are alive and well, but they’re in transition. Blog this on Blogger. Post on Google Buzz.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Webbiquity

FEBRUARY 25, 2011

SEM enables enterprises to rank for specific search terms immediately (including terms for which it would difficult to rank organically), target traffic to specific landing pages, test everything (keywords, bid levels, ad copy, landing page design), and precisely quantify ROI based on sales or leads generated. Share this on Bebo.

Search Engine Marketing 100

Search Engine Marketing Cost per Acquisition Search Marketing Cost Per Click 100

Webbiquity

JULY 25, 2011

Conversely, the more your name dominates for relevant searches, the more likely prospects are to buy from you, because you look like the expert, the “big dog&# in the industry (even if you’re really only a small dog). Then you can move on to whichever more advanced tactics are relevant to your business.

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

Conversely, the more your name dominates for relevant searches, the more likely prospects are to buy from you, because you look like the expert, the “big dog&# in the industry (even if you’re really only a small dog). Then you can move on to whichever more advanced tactics are relevant to your business.

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Writing on the Web

JANUARY 5, 2011

But they do want valuable, relevant information and opportunities to interact with professionals they like and trust. Content Sale: End of Year Discounts from Customized Newsletter Articles. This doesn’t entice people to act, there is no benefit in doing so. People don’t want to be on mailing lists. Blog this on Blogger.

Newsletter 100

Newsletter Digg Work Management Banners 100

Buzz Marketing for Technology

MARCH 18, 2010

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. Which media sources are relevant to your goals? In the last post we covered how to create a Social Media Lead Flow. Tweet This!

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

FEBRUARY 14, 2010

How can you efficiently nurture those long-term prospects, learning more about their interests in the process, until they are really ready to engage with sales? Most sales people still don’t. Buyers no longer rely on sales people for basic information or exploratory “consultation.&#

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Webbiquity

JANUARY 18, 2010

The book is written in case study fashion, taking the reader through a realistic scenario of a midsized company struggling to build on its past success and take sales to the next level. In the author’s parlance, the “sales moment&# is that key value proposition that makes a prospect say “yes.&# Brad Shorr. Tweet This!

Advertising Agencies 100

Advertising Agencies Paid Search Agency Marketing Management Digg 100

Convince & Convert

MARCH 4, 2016

Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Customer survey data, statistics from sales reports, and information about industry trends can all be used as sources to corroborate your infographic. Always use relevant hashtags when posting on Twitter to improve engagement.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Webbiquity

JANUARY 28, 2011

And here’s a little secret: As a consultant, you already have many of the skills you need to succeed in sales—all you need to do is learn how to apply them to your selling efforts. If you sell professional services or consulting and the thought of having to sell makes you anxious, distressed, and uneasy, you’re not alone. Share this on Bebo.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Writing on the Web

SEPTEMBER 9, 2010

And if you have a specialist or local blog, remember you can approach relevant businesses directly and ask them to advertise. Lulu also lets you sell books of your photos – maybe you’ve taken a great collection of photos of a special event in your town and you want to offer it for sale. 2) Putting ads in your RSS feed.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Webbiquity

JANUARY 10, 2010

million ), but Claire Cain Miller does an excellent job of outlining how Dell has generated, and continues to generate, significant sales through Twitter. She also notes that “Twitter made exactly $0 from those Dell sales, something that will very likely change.&#. 5 Twitter Tools to Help You Manage Unfollowers by WebProNews.

Twitter 100

Twitter Tactics Tools Tips 100

Online Marketing Institute

JUNE 25, 2009

Search the realtime web OneRiot: Fuel Your Search - Feed the Pulse Web Video Search Trending Topics: Ed McMahon , World Hunger , Dead Sea , Coma , King of Pop , Thriller , MJ's , P Michael , P Micheal Sort by: Pulse | Realtime Most relevant results: Refresh to see Are B2B Companies Ready for the Real Time Web? Social Medi.

B2B Marketing 40

B2B Marketing Digg Marketing Management Paid Search Agency 40

Webbiquity

FEBRUARY 7, 2010

Your goals—how many leads or sales are you planning to drive from search marketing? Third, decide if you want your ads to display only on the search engines or across their content partner networks as well (this blog is an example of a Google content partner—notice the relevant ads displayed at the top and bottom of this page).

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Webbiquity

FEBRUARY 16, 2011

What the best practices for professional networking, generating sales leads, connecting with potential business partners, sharing content and getting answers to tough business questions? A better practice: “In group discussions, don’t ask questions or make comments that are obvious sales pitches. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

Convert

NOVEMBER 13, 2023

If you deny it, I’ll refer you to Blockbuster and Digg. Depth of Analysis Web Experimentation Product Experimentation Usually involves marketing- and sales-level analysis of the business. Test different criteria for what defines a PQL to refine the sales team’s focus on the most promising leads.

Product 52

Product Lead Ranking A/B testing Sample 52

readwrite

DECEMBER 14, 2010

Trending topics and tweets both sit beside an open discourse about the advertiser themselves, and promoted accounts are only promoted when relevant. “Selling trending topics is like gaming Digg,” Falls said. Scaling its sales force to call the crush of people who fill out this form.

Twitter 40

Twitter Buy Paid Search Agency Trends 40

Buzz Marketing for Technology

JUNE 27, 2008

If so, Halliburton attacks the problem in a relevant COP. Comments Digg This. Enhancing Online Sales and Support: New Research Reveals What Works--and What Doesnt. Enhancing Online Sales and Support. "I go to the business VP of a unit and I say, Give me your top five issues. They should also evolve over time. (If

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

WebMarketCentral

APRIL 6, 2009

How can you maximize your results through social bookmarking sites like Digg? How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users. Why is online reputation management so important?

Social Media 20

Social Media Optimization Digg Web 2.0 20

Hubspot

DECEMBER 14, 2010

When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. Facebook, Twitter, LinkedIn, YouTube, Flickr, SlideShare, Vimeo, Digg, StumbleUpon, Reddit, Delicious… seems pretty overwhelming, right? You’re Using the Wrong Social Media Sites.

Social Media 28

Social Media Webinar Metrics Media Marketing & Strategy 28

Online Marketing Institute

NOVEMBER 8, 2010

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. “The efforts have resulted in huge increases to traffic on our website (142%) and blog (308%) resulting in over 1,400 leads coming in to our sales team.&#

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

NOVEMBER 17, 2008

Relevance: ideally, your viral campaign will actually have some relation to your product or service, so that it attracts people who are actually in your target market and reinforces your value proposition. Players choose web hosting options to maximize their pizza sales. That's fine, but ask only for the information you really need.

Viral Marketing 20

Viral Marketing Campaigns Digg Youtube 20

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. Commerce If you have done steps 1 and 2, in the Consideration phase of the Buyer's Journey, you will continue to be relevant i.e. short-listed among candidates to solve the buyer's problem. What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. I’m sure I forgot a few.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

JANUARY 23, 2009

Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo! Buzz , Digg and Photo.net. "A A link from one of these high Pagerank sites drives a lot of traffic and is worth hundreds of links from lesser sites."

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Customer Experience Matrix

NOVEMBER 29, 2010

A bit of background: Treehouse’s started in 1997 with the Sales View sales automation product. The messages will be sent under the recipient’s own identity in systems including Facebook, MySpace , Twitter , LinkedIn and Digg. All are features particularly relevant to larger or more sophisticated clients.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Webbiquity

FEBRUARY 14, 2010

downloading a file, clicking a link in an email) to provide relevant content; No limit on the size or number of visits permitted to microsites. downloading a file, clicking a link in an email) to provide relevant content; No limit on the size or number of visits permitted to microsites. per 1,000 emails sent. Share this on del.icio.us.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Microsite Salesforce.com 100

Online Marketing Institute

DECEMBER 23, 2010

For example, when the company wanted to promote the success of its recently launched Facebook shopping application, they simply posted a query on their page asking which customers had seen a boost in sales from the application and who would be willing to talk to the media. Just keep it relevant to your industry and safe-for-work.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

FEBRUARY 21, 2011

It’s direct, cost-efficient, and, done properly, still an effective channel for lead generation, nurturing and sales. Noting that “B2B marketers say that their internal e-mail lists are seven times more effective at generating quality sales leads than third-party lists. Share this on Bebo. Share this on del.icio.us.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

OCTOBER 27, 2010

Few marketers say that they can measure the impact of social activity on sales lead productivity&# reinforce the value of social media as more of a PR-like tool than a direct marketing channel. What’s the value of taking a call from an industry journalist who wants to include a quote from your company in a relevant news article?

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

MLT Creative

SEPTEMBER 16, 2010

Perhaps that’s one crazy basketball game, but with your website, it's one score after another; visits become leads, and leads become sales. By maintaining content that is remarkable, relevant and consistently updated, you can increase your site's inbound links, and everyone wins! You've drawn the whole crowd into your game.

Inbound Marketing 40

Inbound Marketing Advertising Agencies Lead Scoring Lead Ranking 40

Digital B2B Marketing

MARCH 24, 2011

Share this Post: LinkedIn Share Email Share Digg Reddit Print Filed under Content , Demand Generation Tagged with B2B marketing , lead generation , registration Like Be the first to like this post. Will you go all the way and remove your registration forms?

B2B Thought Leadership 100

B2B Thought Leadership Demand Generation Agencies Digg Demand Generation 100

Webbiquity

JANUARY 31, 2011

And that leads to questions, like: What are the best ways to attract more (relevant) followers? As Mark Schaefer explains, “There are MANY benefits to Twitter besides direct sales. As adoption skyrockets, marketers are striving to optimize their use of the world’s most popular microblogging platform. Related Post.

Twitter 100

Twitter Tools Tips Best Practices 100

Online Marketing Institute

MARCH 24, 2011

Solve Your Readers’ Problems Too many companies focus the company blog on promoting a product line and trying to make more sales rather than focusing on solving readers’ problems. Or is it the amount of business (leads/sales) the blog can create for the small business? Then address those concerns on the blog.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40