Remove customer mobile
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Mobile Optimization by Channel: Key Tips for Reaching Your Customers

Trade Press Services

With over half of your audiences interacting with your content on mobile devices , mobile optimization is essential for providing a seamless and enjoyable user experience. Hitting those marks can mean the difference between a converted customer and a missed opportunity. There is no one-size-fits-all solution.

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The ROI of personalized experiences: Process measurements

Martech

After examining how audiences and content are measured in terms of personalized experiences, let’s discuss how brands should approach the process that drives personalization. Process measurements require looking at the methods used to personalize, how efficiently they are performed and how they are improved over time.

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A marketer’s guide to natural language processing (NLP)

Sprout Social

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? What are the types of NLP categories?

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A Step-by-Step E-Commerce CRO Audit Process

SmartBug Media

So many factors impact whether or not customers make it to the finish line. If conversions aren’t growing, businesses should evaluate the nuances of their customer journeys. Anything from using higher-quality images to streamlining checkout to improving the mobile user experience (UX) can impact CRO.

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Master Your Sales Processes in Salesforce Lightning

InsightSquared

Making changes to your sales process requires planning, an understanding of the process-related features available, and some best practices for the transition. . Planning Process Changes. The most important step in making updates to your sales process in Salesforce is planning. Process Tools in Salesforce.

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What customers want from their mobile marketing experience

Kaon

Original article published on Mobile Marketer. According to multiple studies, 42 percent of those buyers are using their mobile devices during the B2B research process. According to multiple studies, 42 percent of those buyers are using their mobile devices during the B2B research process.

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Mobile customer lifecycle management in 2019: How to reach the hyperconnected

ClickZ

Customer lifecycle management (CLM) isn’t a new idea. But it is a useful tool for figuring out how to market to your mobile users in a way that keeps them engaged and, more importantly, wanting more. Today’s consumers are always plugged in, spending an average of three hours and 43 minutes a day on their mobile devices.