KoMarketing Associates
JULY 2, 2020
B2B advertising has a reputation for being dull, but it doesn’t have to be – especially when you’re advertising on social media. B2B social media advertising is also a bit less competitive than other marketing channels. There’s also a perception that most of B2B social media advertising is done on LinkedIn.
Directive Agency
JULY 23, 2020
Editor’s note: This article was originally published in March 2018. For many business-to-business (B2B) software organizations, paid advertising is essential to generating leads and driving revenue. What is B2B advertising? Full-funnel insights to fuel your B2B advertising strategy. Google Display ads.
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Brandpoint
APRIL 13, 2023
Start by brainstorming a frequent or common customer or client question to address. Here’s a fantastic example done by HubSpot that is both engaging and informative for a B2B audience. Saying Thanks Did you have a good fiscal year, a successful product or service launch or maybe a campaign that customers loved?
ClearVoice
JULY 22, 2022
This guide explains how to write an effective CTA and gives you 15 excellent CTA examples to consider as you create your own. Once you get users to your site, strong CTAs are an important part of nurturing your target audience through the sales funnel. Lead potential customers down the path to conversion with strong, decisive CTAs.
Sharpspring
JANUARY 26, 2021
The most effective, proven inbound marketing examples create a helpful brand experience for potential clients instead of making them feel they’re being sold to, and that’s the ultimate goal of good inbound marketing. It’s the strategy of connecting to customers through experiences, tips and content that they find useful.
Rev
MARCH 8, 2023
In fact, all departments—including marketing, customer success, revenue operations and even finance—play a role in driving the growth of your business. And how do you improve your revenue generation process without sacrificing the customer experience? Good questions!
Webbiquity
MARCH 10, 2022
Building a strong brand creates awareness and credibility, making your company top of mind when your customers and prospects think about the types of products and services you offer. For B2B companies, it’s likely that many of your prospective customers find you by searching for your business online and on social media.
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