Bluetext

MARCH 19, 2024

With platforms like LinkedIn, Instagram, TikTok, and Reddit constantly evolving, staying ahead means adapting and refreshing your approach. From tailoring your profile for each audience to embracing the latest trends and features, let’s dive into how you can embrace the spirit of renewal and rejuvenate your online presence this spring.

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Social Media Linkedin Thought Leadership Media 41

EveryoneSocial

JUNE 29, 2022

We make quick judgments and form first impressions upon meeting someone, and research shows that we do the same thing when browsing social media profiles. Today, even before someone spends any actual face time with you, they can view your LinkedIn or Instagram profiles and make assumptions about who you are both personally and professionally.

Ideal Customer Profiles 56

Ideal Customer Profiles Social Media Profiling Media 56

BenchmarkONE

MARCH 4, 2021

We generally think about LinkedIn as a hub for networking and sharing industry information. And with 675 million monthly users and 50 percent engagement growth year after year, LinkedIn has the potential to open a lot of doors for you when used wisely. Treat Your Profile Like a Marketing Landing Page — Because That’s What It Is.

Small Business Marketing 70

Small Business Marketing Linkedin Sales Qualified Leads Lead Scoring 70

EveryoneSocial

APRIL 26, 2021

In 2020, LinkedIn made an official announcement that they would be sunsetting their employee advocacy product called Elevate. While some of the Elevate features certainly help improve the use of LinkedIn company pages, it does not create a true employee advocacy solution. LinkedIn Company Pages. Great news, right?

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Linkedin Paid Search Agency Enterprise Management Work Management 72

Directive Agency

APRIL 26, 2023

Posting on LinkedIn is easy, but figuring out how to make posts that resonate with your target audience requires skill. Our LinkedIn engagement grew by 22% in just 1 month and yours can, too! An effective way to boost engagement on LinkedIn is by creating posts that feature real data. View the post on LinkedIn.

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Linkedin Demand Generation Content Paid Search Agency 52

xiQ

MAY 30, 2019

Realizingthe needs of B2B selling, xiQ brings a one-stop solution which seamlessly integrates curated insights to: Raise awareness about clients and prospects. The key differentiation between xiQ and LinkedIn can be summarized as Actionable vs Static. LinkedIn provides an excellent foundation for basic information on professionals.

Linkedin 74

Linkedin Ideal Customer Profiles Trigger Marketing Differentiation 74

Hubspot

OCTOBER 17, 2019

But if you're not using LinkedIn as a lead generation tool, you could be missing out on a major opportunity to grow both brand recognition and revenue. In fact, studies have shown that 80% of B2B leads come from LinkedIn , and 94% of B2B marketers use LinkedIn to distribute content. This makes sense.

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Linkedin Generation Marketing Budget Leads 98

xiQ

MAY 30, 2019

Realizing the needs of B2B selling, xiQ brings a one-stop solution which seamlessly integrates curated insights to: Raise awareness about clients and prospects. The key differentiation between xiQ and LinkedIn can be summarized as Actionable vs Static. LinkedIn provides an excellent foundation for basic information on professionals.

Linkedin 62

Linkedin Ideal Customer Profiles Trigger Marketing Differentiation 62

EveryoneSocial

MARCH 10, 2023

In recent years, a new phenomenon has emerged on the world’s largest professional social networking platform: LinkedIn Influencers. These thought leaders make waves on LinkedIn with their engaging content and valuable insights, building large followings and establishing themselves as credible sources of information in their industries.

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Linkedin Tips Social Networks Work Management 52

nDash

NOVEMBER 15, 2022

Do you know your LinkedIn audience? When you create a LinkedIn page, the real motivation is to build an audience and get them to learn about your product or service. LinkedIn is the social media platform many companies choose for creating and sharing business-related content. Understanding Your LinkedIn Audience.

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Linkedin Paid Search Agency Content Statistics 52

Thinkers360

MARCH 7, 2024

My advice: craft, curate, and care for your brand as though it were your most important asset; because it is!” This serves as your digital media kit and your full portfolio of content is visible in both your public and private profile. We also share your content on our web site and in our weekly newsletter.

B2B Thought Leadership 52

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BenchmarkONE

MARCH 4, 2021

We generally think about LinkedIn as a hub for networking and sharing industry information. And with 675 million monthly users and 50 percent engagement growth year after year, LinkedIn has the potential to open a lot of doors for you when used wisely. Treat Your Profile Like a Marketing Landing Page — Because That’s What It Is.

Small Business Marketing 52

Small Business Marketing Linkedin Sales Qualified Leads Lead Scoring 52

BenchmarkONE

MARCH 4, 2021

We generally think about LinkedIn as a hub for networking and sharing industry information. And with 675 million monthly users and 50 percent engagement growth year after year, LinkedIn has the potential to open a lot of doors for you when used wisely. Treat Your Profile Like a Marketing Landing Page — Because That’s What It Is.

Small Business Marketing 52

Small Business Marketing Linkedin Sales Qualified Leads Lead Scoring 52

Digital B2B Marketing

JUNE 11, 2012

According to a recent report on eMarketer , 85% of marketers curate content in order to establish thought leadership! Content curation can be a valuable activity. Done well, it can make you a recognized resources for news and information and keep you in front of your audience. In Summary Is curation valuable?

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Curation B2B Thought Leadership Thought Leadership Emarketing 100

Sprout Social

JULY 21, 2022

Social curation and bookmarking sites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Curate and promote user-generated content via branded hashtags.

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Social Media Social Marketing Media Curation 145

B2B Marketing Traction

FEBRUARY 21, 2013

What is the right number of LinkedIn recommendations on your profile? I curate my LinkedIn recommendations so it doesn’t dilute my reputation. I do believe that when it comes to LinkedIn recommendations, less is more. Wary recruiters and managers do look at the profiles of your “recommenders.”

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Linkedin Curation Profiling Consulting 100

Sprout Social

FEBRUARY 6, 2023

Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. A collab post will show up on both users’ profiles, giving brands the potential to tap into each other’s loyal audiences. And don’t forget about social listening.

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KoMarketing Associates

DECEMBER 2, 2013

Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. As a result, B2B marketers need to reassess how their organizations’ LinkedIn strategies can benefit SEO. Here are 7 LinkedIn marketing tactics that can be beneficial to B2B SEO initiatives: Status Updates: Profile and Company.

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Linkedin SEO B2B Marketing Tactics 120

Integrated B2B

JUNE 16, 2020

This is part two of a three-part blog series relating to using LinkedIn in your B2B marketing. Here are some best practices for sharing content on LinkedIn. While Facebook and Twitter have a casual, social networking approach, don’t forget that LinkedIn is a professional social media platform. Using hashtags on LinkedIn.

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Linkedin Practices B2B Thought Leadership Best Practices 52

The Lead Agency

JUNE 2, 2019

LinkedIn recently announced a 60% increase in engagement rates and the platform has been continuously adding to the functionality of its already powerful marketing and ad offerings. How to Leverage LinkedIn Marketing for your Business Define Your Goals and Audience The same goes for any marketing campaign.

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Paid Content Linkedin Paid Search Agency B2B Marketing 48

Buffer

JUNE 16, 2022

Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. Your social media profile is essentially a microcosm of who you are and everything from the content you share to who you follow can say a lot about you.

Social Media 129

Social Media Peer-to-peer Media Ad Building 129

KoMarketing Associates

APRIL 1, 2020

Comprehensive Company Information. Back in 2015, in our own independent research for the B2B Web Usability Report , we found that more than half (54 percent) of respondents indicated that the lack of thorough contact information reduced a vendor’s a credibility and thus would cause them to leave a website. Third Party Validation.

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Trust Marketing Marketing Management B2B Marketing Ad Building 180

Valasys

APRIL 22, 2024

So, it’s always better to curate your own list of auto insurance leads yourself. Create Your Own GMB (Google My Business) Profile Google offers a free website to promote your business. Your customers can leave reviews, ask questions, and contact you directly through your public GMB profile. Boost the algorithm scores.

Paid Content 40

Paid Content Paid Search Agency Lead Scoring Lead Ranking 40

InsightSquared

NOVEMBER 14, 2017

Earlier this year we teamed up with LinkedIn to highlight the basic characteristics of professionals in three critical operations roles — sales, marketing and business operations. Also, a microscopic percentage of ops pros have earned a professional certification, or, if they did, display the credential on their LinkedIn profiles.

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Work Management Cross-Selling Marketing Management Linkedin 149

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Heidi Medina She is a LinkedIn coach with years of experience in her pocket. Why should you follow him?

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Paid Content Paid Search Agency Social Media Social Marketing 93

SocialPilot

DECEMBER 6, 2023

Creating a visualization of this information is a great exercise to help you decide what it is that sets you apart. Curate Relevant and Impactful Content Whether you’re a consultant, employee or on the job hunt, you’re going to be Googled by your potential client, boss or recruiter. He earned the right to call himself the Greatest.

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Personalization Brand Identity Branding Tips 89

Thinkers360

MARCH 15, 2024

To see the full list (including industry-leading in-depth profiles, portfolios and media kits) or to participate in any of our leaderboards (by sharing your own thought leadership content), SIGN-UP for Thinkers360 today! For more information, please see our article “ Understanding the Thinkers360 Leaderboards ”.

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B2B Thought Leadership Thought Leadership Work Management Digital Transformation 63

ClearVoice

NOVEMBER 16, 2022

This guide curates the upper echelon of content marketing influencers you can follow to sharpen your B2B content marketing skillset. Here are the top seven content marketing influencers on LinkedIn, Twitter, and other major networks you should follow. Neal maintains an active presence on Instagram, Facebook, Twitter, and LinkedIn.

Content Marketing 98

Content Marketing Content Social Media Marketing & Strategy 98

TrustRadius Marketing

MARCH 2, 2022

The $49/month tier allows one user to schedule posts and respond to messages across up to ten different social profiles. You’ll also have a desktop view where you can quickly see how your profile looks on each social media network. There’s a standard calendar view for social media scheduling across networks.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Trade Press Services

JANUARY 15, 2024

From there, it’s possible to make informed adjustments tailored to your organization’s goals and your target markets’ response. Curate content from other credible experts you endorse, add your own insights, include quotes from your organization’s thought leaders and connect it to relevant content on your site.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

KoMarketing Associates

MARCH 13, 2018

Some examples we’ve had success with: Build a targeted Twitter list and actively network with profiles that are associated with targeted publications, blogs, and websites. Publish / repurpose blog posts through places like LinkedIn or Medium. Network through LinkedIn. Participate in a targeted LinkedIn or Facebook group.

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Marketing Management Link Building Software B2B Marketing 182

Scoop.it

APRIL 19, 2022

Google My Business links in with what Google calls a Business Profile. This profile also ties in with Google Maps, so your business shows up on that platform. Meanwhile, you’re building your brand and raising your profile. Engage on LinkedIn. LinkedIn is a platform many businesses overlook and don’t properly understand.

Small Business Marketing 75

Small Business Marketing Cost Online Marketing Effectiveness 75

Convert

OCTOBER 18, 2022

And when you sign up for these newsletters, there’s actually a method for making the most of them, so any valuable information you learn is easy to access and use. Peruse their profiles. So, this round-up is the result of personal experience, informed and refined by those who are active in the LinkedIn A/B testing community.

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Spiralytics

MARCH 27, 2024

Content Writing Profession in the Philippines Content writing is all about creating engaging, informative, and relevant written material for online platforms. In this profession, you may have to craft compelling and informative written material out of your comfort zone and knowledge. It should also present accurate information.

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Advertising Agencies Work Management Paid Search Agency Content 62

EveryoneSocial

FEBRUARY 22, 2022

Plus, you want others to view you as a source of trusted information. There are two major activities involved in building your digital professional brand: Present yourself fully and accurately online by updating your Linkedin information so that it reflects where you’ve been in your career and where you want to go.

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Brand Identity Branding Aggregators Paper 56

Biznology

DECEMBER 14, 2016

According to a LinkedIn study reported in their Sophisticated Marketer’s Guide to Thought Leadership eBook, 88% of IT buyers said that thought leadership was important or critical in determining their short list of vendors. Your business value shouldn’t be that you can curate content that would be relevant to them! Don’t get me wrong.

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Social Media B2B Thought Leadership Resources Demand 80

xiQ

OCTOBER 17, 2023

xiQ streamlines this process by curating public domain information into a user-friendly dashboard. You can use xiQ to identify the right individuals or teams to engage based on their personality profiles. Whether it’s LinkedIn posts, email series, or call scripts, xiQ’s library has you covered.

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