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How to Use Data for Content Curation

Scoop.it

Content curation can help you take over social media and boost your site’s traffic. What Is Content Curation? According to the Cambridge Dictionary , “curation” means “the selection and care of objects to be shown in a museum or to form part of a collection of art, an exhibition, etc”. What Can Content Curation Do for You?

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Employee advocacy & content curation: how you can boost engagement

Scoop.it

When you’re looking for advice, do you ask your friends, family, and peers, or do you rely on, say… Facebook ads? Content curation adds diversity to your employee advocacy approach and it’s most effective when it: Relates to your employees’ specialties. Why employee advocacy works with content curation. Company events.

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How Does Facebook Stories Stack Up to Snapchat?

Hubspot

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. But is this Facebook Stories update competing with or even being used in the same way as its competitors? Snapchat vs. Facebook.

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Facebook Can’t Escape Bias, No Matter What It Says

Contently

Two weeks ago, Facebook reminded me of that lesson when it updated its Trending feature and fired the editorial team of third-party contractors who worked on Trending. The update and layoffs came a few months after Facebook dealt with heavy criticism for allegedly omitting politically conservative news from the Trending section.

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Another Day, Another Attempt to Unseat Snapchat: Facebook Unveils Messenger Day

Hubspot

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. The battle over the disappearing social media story continued yesterday with Facebook’s launch of Messenger Day. “If you can’t beat ‘em, join ‘em.”. Commonalities.

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Top B2B Social Media Mistakes—and How to Avoid Them

Trade Press Services

Curate content from other credible experts you endorse, add your own insights, include quotes from your organization’s thought leaders and connect it to relevant content on your site. Mistake #5: Ignoring New Features Platforms like Facebook, Instagram, YouTube and LinkedIn have been around for years and tout millions of users.

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AI marketing technology tools pricing guide 2020

ClickZ

By relying on automated algorithms to crunch large datasets, marketers can access continuous insights into their customers and find up-to-date answers to marketing’s two most pressing questions: How does my audience behave? makes the process of building and curating prospect lists… well, seamless. And how can I appeal to them?