Contently

MARCH 1, 2022

In a web awash with looted ideas, what pitfalls do content marketers face when looking for a cheap, viral fix? IG followers,” wrote comedy editor Megh Wright on Twitter. “If ” Within hours major celebrities did denounce FuckJerry, and the hashtag #fuckfuckjerry went viral. Is there any such thing as a free meme?

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. This is a great example from managing editor Benjamin Freed on Twitter. Look at the optics.

Ethics 121

Ethics Social Media Trends Copyright 121

Convince & Convert

OCTOBER 5, 2010

This demonstrates that Twitter users are not browsing the public stream (or even their own lists) to find and interact with tweets from earlier in the day. Consequently, WHEN you send your tweets has a tremendous impact on virality. Not all Twitter followers have equal ability to amplify. Find Your Influencers.

Twitter 144

Twitter Tips Social Media Advertising Agencies 144

Contently

SEPTEMBER 6, 2016

At Denizen , they’re used to make viral videos. That’s why HelloDenizen was born in 2014, a YouTube channel that has racked up over 33 million views thanks to viral hits like the “ Tiny Hamster ” series. At some agencies, rejected ideas get scrapped and disappear for good.

Viral Marketing 60

Viral Marketing Paid Search Agency Youtube Ad Agencies 60

Content Standard

OCTOBER 8, 2016

Twitter offers a few different ways for brands to invest into paid advertising, but let’s be clear: the real money is in Promoted Tweets. According to Kinetic Social’s Social Trends Report , Promoted Tweets are responsible for the vast majority of Twitter’s ad revenue, accounting for 88 percent of all advertising buys.

Promotion 88

Promotion Twitter Marketing & Strategy Marketing Strategy 88

Biznology

JULY 28, 2014

Specifically, viral reach has been reined in – frustrating marketers who are seeing a dip in engagement rates with their content. At the same time, Twitter is unveiling some pretty stellar new options for businesses wanting to tap into its 255 million, and growing, active monthly user base.

Twitter 80

Twitter Social Marketing Social Networks Viral Marketing 80

Marketing Insider Group

FEBRUARY 3, 2011

On Thursday January 27th, while attending the #B2BChat on Twitter, I was honored and amazed to learn that I won the B2B Twitterer Of The Year award in the “Boss Tweet&# category. Because Twitter is a social platform and no one is anything without the connections we form and the strength of those relationships.

Twitter 100

Twitter Tips B2B Viral Marketing 100

SnapApp

SEPTEMBER 12, 2011

Viral Lift. Of course, as any online marketer knows, driving traffic to your website can be expensive and time-consuming, so we designed our content to maximize sharing through social networks -- a strategy known as ? viral marketing.?? viral lift? ratio, a key performance indicator for a viral marketing campaign. ?In

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Sprout Social

OCTOBER 16, 2023

By monitoring social, brands can unlock insights to support the business and take the right course of action to connect with their target demographic. For example, the viral video below shows what happens when you’re over 40 and the party goes past 10 pm: Community management is also a large part of their strategy.

Brand Identity 115

Brand Identity Branding Marketing AI Social Media 115

seo.co

JANUARY 1, 2023

Consider that this information could also be published in the form of a valuable blog entry, a useful and authoritative whitepaper, or a series of social media posts that help the website build its engagement levels and create a viral following on Facebook, Twitter, Tumblr, Pinterest, and other networks.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

Webbiquity

JULY 23, 2019

There’s no need to take a professional movie-editing course or break the bank to produce your very first video. Tasty became famous with its great short recipe clips that went viral. Connect with him on Twitter. Video product is now easier and less costly than ever. Early video tools were complex and expensive.

Video Marketing 244

Video Marketing Business Work Management Marketing Management 244

ClickZ

JANUARY 26, 2022

Millions around the world have caught on to this viral sensation of a game. In early 2021, the game went public and by December 2021 it had gone viral. This basic, simple yet challenging game ticks all the boxes for a runaway viral success. And of course who doesn’t want to show off your score? Are you playing Wordle?

Viral Marketing 96

Viral Marketing Advertising Agencies Thought Leadership Opt-out 96

QuanticMind

JULY 31, 2023

Threads hits 30 million users one day after launch [:03] Earlier this month, Meta released Threads, its Twitter competitor where users can share text, photo, or video posts, as well as like, comment, share, and repost others’ content. Note: the platform is without advertising opportunities.for now.) You’re saying they have even more users?

Paid Content 52

Paid Content Paid Search Agency Allocation Emarketing 52

Martech Advisor

APRIL 3, 2020

While memes and political news are viral like the flu, B2B content behaves like a miserable fungus, with virality close to zero. But there is a huge gap between a relevant article and a hilarious meme—these are completely different levels of virality. Why is spreading ideas so hard, and can it become more effective?

Enterprise Management 143

Enterprise Management Work Management B2B Marketing Marketing & Strategy 143

ClearVoice

MARCH 31, 2021

For International Women’s Day, LinkedIn unlocked numerous platform learning courses. These courses include Leadership Strategies for Women , Own It: The Power of Women at Work , and Becoming a Male Ally at Work. These courses will be available for a limited time. Social media updates for Twitter.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

Buffer

APRIL 13, 2023

Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn. You can’t be expected to create professional videos, post content, head a team of other social media managers, go viral and keep your sanity. Own community management.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Buffer

SEPTEMBER 1, 2022

From his two newsletters, one personal and the other called The Milk Road talking about crypto, to his audience of over 300,000 people on Twitter , to his popular My First Million podcast , Shaan’s creative output is fascinating. Q: You do many things – podcasts, newsletters, posting regularly on Twitter, launching a course.

Curation 104

Curation Impressions Top of Funnel Startups 104

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Please Support Our Sponsors.

Social Media 162

Social Media Media Viral Marketing Skype 162

ClearVoice

FEBRUARY 2, 2024

Fun, intriguing, unique content whets your audience’s appetite, making them hungry for the next course, which could be a sale, more information, or repeat business. Your content —and brand — go viral. Going viral pays. You’re not alone if you’d never heard of Haynes Baked Beans before their funky ad.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Optinmonster

FEBRUARY 21, 2024

Provided, of course, that they are high-quality and difficult to outrank. We have a free beginner’s guide here (no optin required) , which is essentially an entire mini-course on how to generate leads and sales online. So, once an article went live on the site, they would share it via Facebook, Twitter and Google Plus.

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73

Sprout Social

JANUARY 4, 2022

Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Yet video is also the most underutilized format across Facebook, Instagram and Twitter, comprising 14%, 11% and 5% of each network’s content respectively. Twitter video statistics. — Forrester (@forrester) October 27, 2021.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Tomorrow People

OCTOBER 24, 2017

Inspired by internet urban myths and stories that surface on platforms like Reddit and Twitter, the videos perfectly position the brand as fun, creative and in-tune with its young target demographic. ALS Association: Amazing Virality. Of course you do. It was a truly global and viral phenomenon.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Buffer

FEBRUARY 8, 2022

At that point, TikTok was number ten on the list with 500 million monthly active users, just behind Tumblr and just ahead of Twitter. With the rise of short-form videos, powerful creator tools, and features that drive virality inside and outside of the platform, TikTok achieved more than forty percent growth last year.

Planning 76

Planning Viral Marketing Mobile Marketing Custom Publishing 76

Sprout Social

OCTOBER 6, 2021

One of the newest social media platforms to the scene, TikTok , is all about creating short and engaging viral video content. Keep in mind that it’s all trial and error, especially with a new and virally-driven network like TikTok. While giving them full credit, of course – you can tag the original creator in the caption.).

Multi-Channel 133

Multi-Channel Marketing Budget Viral Marketing Ideal Customer Profiles 133

ClearVoice

JULY 18, 2023

This section on their website helps to: Establish brand authority Build trust with their audience Educate consumers on why they need Stripe’s services Traditional advertising in finance Of course, traditional advertising also has its place in finance. Amid the #MeToo movement, the Peloton ad went viral for its alleged sexism.

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Content Standard

NOVEMBER 14, 2016

Brands that ignore Twitter marketing for customer service are missing out on a chance to save their brands’ behinds—and sometimes, quite literally, those of their customers. Instead of waiting in line at the airport to speak to a customer service agent, I might earn better, faster, and even more compassionate results via Twitter.

Paper 40

Paper Twitter Marketing & Strategy Marketing Strategy 40

Sprout Social

OCTOBER 25, 2022

Of course, achieving that level of brand recognition is a lofty goal. For example, check out how Hinge has their Twitter profile set up. Every now and then a viral hot take will try to force hashtagging into an early grave. Take this viral content series from creator Emily Zugay. Our advice? Start where you are.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Marketing Insider Group

MARCH 16, 2023

Fortunately for you, Marketing Insider Group is here to help evaluate your brand personality by the only standard that really matters — your Hogwarts House, of course. If the all-powerful Sorting Hat can put human (okay, fictional wizard) students in the right place, it can do the same for your brand. Have a question?

Marketing Agencies 2 232

Marketing Agencies 2 Lead Ranking Content Work Management 232

ConvertKit

NOVEMBER 9, 2020

Offering an additional incentive to buy can help convince potential customers to purchase your course , ebook , or other product. Let’s say you’re launching your first online course. Image via Matt Ragland on Twitter. The email ended up going viral and leading the brand to one of their best sales days of the year.

Bundling 93

Bundling Urgency Marketing Pricing Price 93

Sprout Social

MARCH 9, 2023

Here’s an example of an innovative PR campaign that went viral—Rocketlane announced their Series A funding round with a custom rap song. Here's a version that's Twitter-friendly. Melanie Perkins, CEO of Canva, actively engages with her audience on Twitter by sharing company milestones and also helpful Canva tips.

Public Relations 113

Public Relations PR Thought Leadership Advertising Agencies 113

Contently

JANUARY 22, 2021

While its sustainability storytelling has often gone viral on Reddit , GE Reports shifted focus in the spring to cover how GE Healthcare—and the rest of the world-was fighting back against COVID-19. When possible, align your social impact storytelling with a product.

Storytelling 211

Storytelling Trends Ethics Content 211

ConvertKit

FEBRUARY 16, 2021

The resource she already had was an audience of 9,000 developers who followed her on Twitter. Monica also knew there was another challenge developers face when it comes to blogging: they think they needed a massive Twitter following to see success. All she needed was an easy-to-use interface to build her email course.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Sprout Social

FEBRUARY 15, 2023

Nine Black creators were selected to amplify their content creation efforts by providing them with resources, tools, courses, and access to a network of executives to learn from. HOORAE Late last year, HOORAE—a media company led by Issa Rae—announced its partnership with Walmart: The Black & Unlimited Digital Development Program.

Brand Identity 99

Brand Identity Branding Budget Programs Communities 99

QuanticMind

JUNE 21, 2023

of the United States’ total TikTok users, US adults overall spend almost an hour on the platform each day—more than YouTube, Twitter, Snapchat, Facebook, or Instagram! Granted, goofiness and viral challenges might not be your brand’s bag, and that’s OK! But by the numbers , TikTok may surprise you. While Gen Z does represent 44.6%

Advertising Agencies 52

Advertising Agencies Planning Viral Marketing ROAS 52

Moz

JUNE 28, 2020

For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. Of course, when it comes to surveys, anyone can create one without paying attention to research method best practices. That's one of the problems we need to address.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Contently

JUNE 9, 2016

In the past, Facebook posts rarely went viral. As Facebook continues to transition away from a social network and becomes a content network in order to attract advertiser money, as I’ve argued previously , creating the conditions to foster viral hits like Chewbacca Mom is a top priority. Of course, there are catches.

Viral Marketing 60

Viral Marketing Youtube Advertising Agencies Facebook 60