Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Still, much of this content gets only a few likes and little engagement. In a world where nearly four billion people use social media daily, what content will interest and engage your audiences?

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

ClearVoice

JULY 20, 2021

Beyond the fun or silly parts of AI creative writing efforts, there is a real need for using automated services to support your content marketing plan. Unlike the initial efforts, the new generation of artificial intelligence used to generate content is both sophisticated and helpful. What is AI and why do I need it?

Marketing AI 116

Marketing AI Planning Content Marketing Work Management 116

Marketing Insider Group

MARCH 16, 2023

Every marketer today is hearing about the importance of brand personality — or the way a brand is personified in human terms. In both the B2B and B2C worlds, brand personality is more important than ever as buyers seek a real connection to the companies they purchase from. The Content Marketer Sorting Hat — Which house are you?

Marketing Agencies 2 232

Marketing Agencies 2 Lead Ranking Content Work Management 232

Optinmonster

FEBRUARY 11, 2024

Hack Your Email List Growth With Exit Intent Email marketing is one of the best ways to connect with your visitors, and encourage them to become subscribers and customers. Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

KoMarketing Associates

AUGUST 3, 2012

A super silly way to have fun with content marketing! By using Mad Libs to rethink your approach to content marketing, you may very well uncover some fresh ideas to deliver to your target audience. PERSON IN ROOM. Online, you have no more than a few seconds to grab _ [PERSON IN ROOM]’s attention.

Content Marketing 120

Content Marketing Content Ideal Customer Profiles Viral Marketing 120

Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribution formats that let your ideas work their magic.

Content Marketing 102

Content Marketing Microsite Planning Paid Search Agency 102

Webbiquity

JUNE 7, 2018

Still, 61% of marketers want to increase the effectiveness of their SEO to get more visits and conversions this year. Content Marketing. Content is a vital component of every digital marketing strategy. According to CMI , 91% of B2B marketers are already using content marketing to generate leads.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Contently

OCTOBER 12, 2018

The Social Club is Contently’s new Q&A series with the people behind the most creative, notable, and successful social media accounts. It’s not every day a branded tweet goes viral. Even rarer is the viral tweet coming from a frozen meat company. If you missed our most recent interview with Charmin, check it out here.

Social Media 133

Social Media Work Management Marketing Management Media 133

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Typically, more active on LinkedIn but no other platform other than personal social networks. (a Read on to learn how.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Martech Advisor

APRIL 3, 2020

Salespeople will need to deliver on their quotas without personal meetings. One thing to realize is that digital marketing becomes THE ONLY channel in the next few months, and THE MAIN channel forever. So, what will your marketing strategy look like in this forcibly digitized future? Let me draw a painful but accurate analogy.

Enterprise Management 143

Enterprise Management Work Management B2B Marketing Marketing & Strategy 143

SnapApp

SEPTEMBER 30, 2015

Unlike the old-fashioned pop quiz, personality assessments teach us about ourselves. They refine our personal understanding, giving us an opportunity to share who we are with the world. Get ready to be inspired to create your own interactive content ! . What Kind of Morning Person Are You? What's Your Shark Personality?

Personalization 48

Personalization Examples Content Marketing Planning 48

Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. Content Marketing Course - HubSpot. The Strategy of Content Marketing - Coursera.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Webbiquity

JULY 23, 2019

If you haven’t looked into video creation for your business yet, this is the right time to make video a core element in your content marketing mix. Over 90% of marketers create video clips with assets they already have. 94% of marketers agree that video has helped increase user understanding of their services.

Video Marketing 244

Video Marketing Business Work Management Marketing Management 244

Marketing Insider Group

DECEMBER 30, 2014

Millennials – also referred to as digital natives or Gen Y – created the art of consuming copious amounts of content across multiple devices at all times. Despite this ongoing consumption, 45 percent of Gen Y simply are not impressed with the content that marketers are serving up. Engage them in a personal way.

Impressions 100

Impressions Content Marketing Work Management Marketing Management 100

LEADership

MAY 30, 2014

We’ve all been there: we spend significant time and resources to craft what we (or our marketing agency) thinks will “go viral” The “Publish” button is pressed, it’s live and then……crickets chirping. How do B2B marketers create “viral” content for their marketing campaigns?

Viral Marketing 40

Viral Marketing Advertising Agencies Content Distribution 40

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Listen Now .

Social Media 161

Social Media Media Viral Marketing Skype 161

SocialPilot

MARCH 5, 2024

In addition to that, you can also monitor and export analytics of numerous social media platforms, such as Twitter, LinkedIn, Instagram, and Pinterest. Reach gets counts for every unique person seeing your posts. The total impressions are represented under the Viral tag. Yes, you heard that right! What is it?

Facebook 83

Facebook Cost Per Thousand Cost Per Click Ad Frequency 83

Martech Advisor

JANUARY 3, 2020

million followers on Twitter, and 2.4 Everybody Writes by Ann Handley ​​​ Ann Handley is a renowned marketing professional, speaker, and a Wall Street Journal best-selling author. Handley has a large following of marketers for her insights on content marketing strategies, which is the premise for her book.

Social Media 135

Social Media Social Marketing Media Planning 135

flux.la

JUNE 27, 2020

Even though most of the companies implement marketing strategies including good content marketing strategies into their business, not a lot of them succeed. Today, it is not enough to produce only content. This might give you the needed inspiration to build a good content marketing strategy for your own business.

Examples 52

Examples Content Marketing Planning Content 52

Sprout Social

OCTOBER 25, 2022

From fine-tuning your profile to experimenting with your content, any combination of these tips will help you rise above the noise. Give your social presence some personality. One of the most persistent social media marketing myths is that only certain industries can have a “fun” social presence. Fine-tune your profiles.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

ClearVoice

FEBRUARY 2, 2024

Fun, intriguing, unique content whets your audience’s appetite, making them hungry for the next course, which could be a sale, more information, or repeat business. Your content —and brand — go viral. Going viral pays. Their analysis also helped them decide which industry issues to address in their content.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Conductor

OCTOBER 11, 2022

With Google constantly updating its search algorithm and how it ranks content, it can be difficult to keep up and ensure your content marketing strategy remains aligned with the latest best practices. Knowledge Graph: Wikipedia-like, a knowledge graph provides brief information about a person, entity, or other search topic.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Optinmonster

FEBRUARY 21, 2024

These approaches highlight important elements that you’ll need for any content marketing strategy , so add these tips to your blog traffic arsenal when following the 5 steps outlined above. They even attended in-person events, either as a speaker or an attendee. It was a mini viral effect. The result?

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73

ClearVoice

MARCH 31, 2021

Users can include links to external websites or personal blogs, images, and documents to showcase specific details of their achievements to your profile visitors. March 2021 — Instagram expands the IG live experience to include a four-person live feed experience. Social media updates for Twitter. Social media updates for TikTok.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

Sprout Social

MAY 24, 2022

Messaging channels like Meta’s Messenger, WeChat and WhatsApp have been embraced globally, while customers flock to Instagram and Twitter direct messages for quick solutions to their questions. When you can interact with a brand via apps like Twitter, you feel like they are a real person and that you have a real relationship.

Social Media 131

Social Media Social Marketing Work Management Marketing Management 131

Martech Advisor

DECEMBER 4, 2019

The CMO Insight Summit 2019 in California will bring together senior marketing leaders across the globe to discuss transformational content marketing strategies for 2020 and beyond. For content marketing it is very dependent on the campaign idea and it’s hard to define a one-size-fits all application.

CMO 58

CMO Marketing & Strategy Marketing Strategy Content Marketing 58

Convince & Convert

MARCH 17, 2015

Using content created by influencers to reach new audiences and boost trust. The first two categories are already at a fever pitch, with more than 2,000 marketing tech companies and content marketing becoming a major initiative for most brands. Twitter Just Got Serious About Influencer Marketing.

Advertising Agencies 162

Advertising Agencies Paid Search Agency Paid Social Agency Youtube 162

Moz

JUNE 28, 2020

Posted by Domenica Fractl has produced thousands of content marketing campaigns across every topic, and for the past seven years, we’ve been keeping track of each and every campaign in order to refine and improve the content we produce on behalf of our clients. Client data.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Content Standard

SEPTEMBER 5, 2019

.” These LinkedIn algorithm updates are mainly in response to the platform’s 2018 research findings , which showed that its “power users”—those with massive followings, connections, and engagement—accrued the most gains from viral actions, such as likes, comments, and shares. Recommended for you.

Linkedin 95

Linkedin Viral Marketing Work Management Custom Publishing 95

LeadSquared

FEBRUARY 10, 2016

Last week, we had a chance to discuss with our webinar audience, their challenges in content marketing, and the changing trends in 2016. Storytelling in Content Marketing. Finance is traditionally ‘boring’ to the average person? It doesn’t necessarily has to go viral.

FAQ 52

FAQ Webinar Metrics Trends Content Marketing 52

Parse.ly

OCTOBER 22, 2019

Individual episodes can be found linked in the show notes if you decide you must hear more about any one person, strategy, or company. The Modern Marketing Engine | A B2B Coloring Book that Generated Leads and Then Some. What you’ll learn: Content doesn’t have to be in the format you expect it to be in. Listen: [link].

Content Marketing 63

Content Marketing Planning Lead Scoring Lead Ranking 63

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. We personally recommend RafflePress to help you run your contests and giveaways. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

The Effective Marketer

MAY 9, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. Like Be the first to like this post.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Martech Advisor

APRIL 3, 2020

Salespeople will need to deliver on their quotas without personal meetings. One thing to realize is that digital marketing becomes THE ONLY channel in the next few months, and THE MAIN channel forever. So, what will your marketing strategy look like in this forcibly digitized future? Let me draw a painful but accurate analogy.

Enterprise Management 60

Enterprise Management Work Management B2B Marketing Marketing & Strategy 60

Moz

JUNE 28, 2020

Posted by Domenica Fractl has produced thousands of content marketing campaigns across every topic, and for the past seven years, we’ve been keeping track of each and every campaign in order to refine and improve the content we produce on behalf of our clients. Client data.

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

Adobe Experience Cloud Blog

APRIL 11, 2018

By now, you must have seen the viral Marketing Technology Landscape Supergraphic , right? From CRMs to MAPs, CMSs, CDPs, DMPs, and beyond, vendors from every corner of the landscape promise you better marketing operations. Facebook, Twitter, Instagram, LinkedIn—these companies don’t owe us anything.

Marketing Automation Services 134

Marketing Automation Services Advertising Mediums Thought Leadership Paid Search Agency 134

KoMarketing Associates

DECEMBER 21, 2017

The study is really fantastic and while they note “there is no magic formula for creating a viral or popular headline,” there is still a ton of great info and it’s worth the read. With some good segmentation, as well as ads and landing pages personalization, you can create what will likely be very engaging campaigns.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204