Marketing Insider Group

JANUARY 6, 2020

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There’s no way I can recommend “the best” conference to attend if you only have the time and budget to go to one. I’ll also be speaking at a number of these events. Digital Summits. Digitalsummit.com.

Conference 57

Conference Marketing AI Work Management Marketing Management 57

Marketing Insider Group

FEBRUARY 12, 2020

If you’re planning to level up your leadership skills this year, it’s well worth considering attending a leadership conference. If you’re ready for the challenge and looking for some inspiration to set you on the right path, along with valuable networking opportunities, make sure you attend at least one of the following conferences in 2020.

Conference 54

Conference Thought Leadership Enterprise Management Work Management 54

Launch Marketing

FEBRUARY 26, 2018

B2B event marketing is an important component of a successful marketing strategy. In fact, 87% of C-suite executives believe in the power of live events and plan on investing in them more in the future. Networking events. Speaking sessions. And more… there is something for every budget!

Event Marketing 48

Event Marketing B2B Marketing Marketing & Strategy Marketing Strategy 48

Brandpoint

NOVEMBER 10, 2020

Webinars, online classes, Zoom meetups and full-fledged conferences. Virtual events are no longer just another lead gen tactic added to an arsenal of marketing assets — they’re now the only option most people have. The event chat is always too crowded and moving too fast for any good conversations. Here’s what I learned.

Work Management 149

Work Management Marketing Management Planning B2B Thought Leadership 149

Hubspot

FEBRUARY 9, 2021

A seminar is an event that's focused on educating people, whether it's your customers or employees. It's similar to a conference or a workshop. A seminar is usually a short event, while a conference might be a several-day event with multiple speakers. Professional Development Workshop. Team Building.

Advertising Agencies 100

Advertising Agencies Conference Webinar Metrics Buzz 100

Bluetext

APRIL 8, 2024

Must-Attend Cybersecurity Events in 2024 RSA Conference Date: May 6-9, 2024 Known as one of the largest and most influential cybersecurity events globally, the RSA Conference gathers thousands of cybersecurity professionals, industry experts, and thought leaders under one roof.

Peer-to-peer 39

Peer-to-peer Brand Identity Branding Thought Leadership 39

Strategic-IC

FEBRUARY 20, 2024

The next thing we did was a positioning workshop,” says Katrine. “We Because if you're not if your deal sizes aren’t large enough, then ABM is going to be a terrible choice.” – Katrine Rasmussen, Chief Marketing Officer at Pixelz 5. Next, FLOW will evolve into two-day events featuring partners hosting workshops. “So,

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing ABM Communities 62

Marketing Insider Group

DECEMBER 10, 2019

Has your company tasked you with finding the keynote speaker for an upcoming industry conference? Even if you’re not a professional event planner, you can learn how to identify the best keynote speakers in your industry and entice them to accept your invitation. Keynote speakers must first inspire—and then fill in the details.

Conference 197

Conference Best Practices Digital Transformation Paid Search Agency 197

Marketing Insider Group

MAY 5, 2021

Many events require registration or payment to attend. Content may only be available in real time throughout the live event, or it may be available to view on demand after the event ends. Virtual conferences often revolve around a specific subject or topic – like content marketing or B2B digital marketing.

Planning 280

Planning Top of Funnel Digital Marketing Funnels B2B Thought Leadership 280

Influitive

MARCH 7, 2019

Last week, Scottsdale, Arizona was abuzz with more than 1300 B2B marketers eager to get inspired by some of the industry’s best and brightest. This year’s B2B Marketing Exchange did not disappoint! The post Our Top Takeaways From This Year’s B2B Marketing Exchange appeared first on Influitive.

B2B Marketing 203

B2B Marketing B2B Marketing Features 203

SpotMe Blog

JULY 25, 2021

Attendees can go to an actual venue for the event, but can also opt to participate online if they are unable to be there in person. The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Trade shows.

Examples 111

Examples Enterprise Management Work Management Conference 111

Webbiquity

SEPTEMBER 26, 2023

This version of the article has been completely revised to reflect the post-COVID events ecosystem in Minnesota. A Busy Event Calendar First off, the state has recently hosted several famous ones, including the 2018 Super Bowl , the 2017 American Choir Directors Conference, the 2016 Ryder Cup, and the 2019 NCAA Final Four in Minneapolis.

Enterprise Management 62

Enterprise Management Marketing Management Advertising Agencies Paid Search Agency 62

Hubspot

JANUARY 25, 2021

Was it a conference or trade show? These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Events inspire, teach, intrigue, entertain, and bring people together in a way unlike most other marketing efforts.

Event Marketing 100

Event Marketing Marketing Budget Planning Work Management 100

Launch Marketing

JULY 8, 2020

Events are a tried and true marketing method —and for good reason — 79% of US marketers report that they generate sales via event marketing. Events are an excellent avenue for showcasing or launching your products and services for a myriad of reasons.

Organization 71

Organization B2B Thought Leadership B2B Webinar Metrics 71

Hubspot

APRIL 28, 2015

So you’re going to a conference. If you’re a conference-going expert, you probably have your own short list of tried-and-true tactics for making the most of a conference. (If Set a goal for what you’d like to learn at the conference, and use the agenda to devise a plan specifically tailored to that goal. Be prepared.

Conference 28

Conference Tips Peer-to-peer Tagging 28

Vidyard

SEPTEMBER 6, 2016

Okay so Buddy the elf might not be the most relevant image, but the point is, you should start getting excited now for Viewtopia, the best video marketing conference (and maybe even the best marketing conference period!) Does the Video Marketing Summit sound familiar to you? of the whole year. Get My Ticket.

Peer-to-peer 50

Peer-to-peer Demand Generation Agencies Paid Search Agency Budget Programs 50

Adobe Experience Cloud Blog

SEPTEMBER 25, 2014

If you’re already registered, keep reading for our “must do” list of events; if not, use the list to justify your trip next year (or register now — it’s not too late!). . There’s a whole slew of special events at Ad Week , but only this one will literally rock. Event Marketing b2b Consumer'

Paid Search Agency 48

Paid Search Agency Ads B2B Thought Leadership Marketo 48

SpotMe Blog

MAY 4, 2021

Virtual conferences aren’t a groundbreaking idea anymore, but event planners are continually learning how to use them in groundbreaking ways. One of the many benefits is a hybrid element, which includes the best of in-person and virtual events. What is a Virtual Conference and How Does it Work? Concerts and festivals.

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

Hubspot

AUGUST 23, 2018

After months of convincing your CEO, they’ve finally approved your team’s request to go to the epic #INBOUND18 conference this year (September 4th - 7th in Boston). Ecstatic, you exchange high fives with your teammates, book the flights and hotels, and start your countdown clock to the event. Email Newsletter. Life is hard, we know.

Budget Programs 57

Budget Programs Buzz Network Marketing Planning 57

Brandpoint

JUNE 7, 2018

That explains why industry movers and shakers are offering an increasing number of content marketing conferences aimed at helping them make the most of its possibilities. Attend the conference to sea! This year featured more in-depth sessions and workshops on digital trends. View all Digital Summit event locations here.

Conference 132

Conference Enterprise Management Work Management Marketing Management 132

Marketing Insider Group

NOVEMBER 15, 2022

As a long-time ITSMA partner I have been privileged to attend the event in-person which showcases a plethora of B2B marketing experts, expert insights and points of view, and cutting edge and innovative research. Like everything else in our world, the global pandemic threw a monkey wrench at in-person events.

B2B Thought Leadership 240

B2B Thought Leadership B2B Marketing Planning Top of Funnel 240

Single Grain

APRIL 6, 2020

Engagement marketing is the intentional, strategic process of creating engaging content that’s designed to generate meaningful interactions between your brand and your target customer. How to Use Event Marketing to Generate Leads & Close Sales. * How to Get Started With Paid Performance Marketing. One-on-one events.

Ethics 138

Ethics Word of Mouth Marketing & Strategy Class 138

markempa

AUGUST 17, 2007

Send personalized one-to-one emails with links to: by-lined articles, blog posts, relevant third party articles, case studies, press releases, white papers, e-newsletters, event invitations, archived events, research reports, blogs, success stories, case studies, videos, podcasts, and website content. How can you leverage events?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Hubspot

JANUARY 1, 2014

Maybe you''re doing a follow-up presentation to a live conference you hosted or had a lot of people ask you questions about a recent book you wrote. A live Q&A also allows the current audience to ask additional questions during the event itself through social media or in a questions panel on your webinar platform.

Webinar Metrics 28

Webinar Metrics Adwords Word of Mouth Viral Marketing 28

SpotMe Blog

SEPTEMBER 1, 2022

You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. You hold a B2C (business to consumer) event when your event caters to your business’ customers. Conference. Conference pack.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Adobe Experience Cloud Blog

APRIL 21, 2020

It’s no secret that this is a challenging time for field marketers and event marketers. By now, we’re all well aware that we need to pivot from in-person to virtual events – but knowing how to get there and how to achieve your desired result is easier said than done. Don’t Be Afraid to Make Mistakes.

Planning 167

Planning Webinar Metrics Class Paid Search Agency 167

Lead Liaison

NOVEMBER 2, 2018

Marketing events are a great way to engage in one-to-one contact. Multi-day conferences, trade shows, conventions, seminars, thought-leadership workshops…these are all great examples of event marketing. Perhaps you are trying to decide if your business should invest in event marketing.

Event Marketing 48

Event Marketing Statistics Enterprise Management Marketing Management 48

Golden Spiral

JANUARY 7, 2021

The COVID-19 pandemic shut the doors on hundreds of conferences and trade shows in 2020. Many events were postponed or canceled. In this article, we explore 20 ways virtual events were better than live for: The attendees. of marketers say the primary goal of virtual events is to generate a pipeline. The speakers.

Co-Registration 62

Co-Registration Trade Show Conference Webcast 62

Brandpoint

MARCH 24, 2020

T his may be a frustrating time for many, especially after months of event preparation and planning , but t he good news is there are other ways to accomplish your original goals for hosting your event. Marketing Tactics to Use in Place of Events.

Planning 105

Planning Trade Show Thought Leadership Paid Search Agency 105

Hubspot

MARCH 17, 2017

15 Networking Events for Marketers in 2017. Adobe Summit boasts being one of the largest digital marketing conferences in the U.S. It largely centers around Adobe's technology, and how marketers can make the most of its Marketing Cloud platform. 5) Content Marketing Conference. 1) Adobe Summit.

Network Marketing 77

Network Marketing Best Practices Work Management Marketing Management 77

Lead Liaison

FEBRUARY 12, 2019

Dallas, Texas – Sales and marketing solutions provider Lead Liaison will be exhibiting at the 2019 EXHIBITORLIVE conference in Las Vegas, Nevada. The global leader in event lead management will be showcasing their solution, GoExhibit!, and how it manages event leads from capture to close.

Lead Liaison 48

Lead Liaison Lead Ranking Marketing Automation Services Marketing Management 48

Single Grain

OCTOBER 11, 2019

With that in mind, let’s take a look at how you can start growing your e-commerce brand by taking it offline and in to the power of event marketing. Benefits of Event Marketing for E-commerce. Live events are a perfect way for any brand to showcase their personality and connect with their fans in a meaningful way.

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Lead Scoring 101

Vision6

DECEMBER 17, 2020

Whether it’s a virtual, live or hybrid event , people want to know what they stand to gain before investing effort, money, and more importantly, their time. Professional conferences and tradeshow events tend to be quite pricey so it’s no wonder many of your potential prospects are still sitting on the fence, weighing up the pros and cons.

Email Marketing 98

Email Marketing Planning Tips Urgency Marketing 98

Heinz Marketing

OCTOBER 29, 2018

You’ll enjoy Laura Vogel , in an episode called “ The B2B Event Marketing Gap That Will Make Or Break Your Success “ Laura says: “… a lot of event managers these days … are great at being able to produce an event. For more info, be sure to check out MailTag.io ! This is awesome.

Top of Funnel 70

Top of Funnel Work Management Enterprise Management Conference 70

Contently

OCTOBER 25, 2018

Despite marketing’s digital transformation, event marketing is still the toast of the industry. According to Bizzabo, 80 percent of marketers believe live events are critical to their company’s success, and 87 percent of C-suite executives plan to invest more money in live events.

Event Marketing 167

Event Marketing Effectiveness Planning Trade Show 167

Content4Demand

JANUARY 7, 2020

Event marketers can offer registration packages at different price levels for sessions only, sessions and special events and an all-inclusive package with pre-conference workshops. Whether your product is cellular phones, commercial banking services or content, offer your buyers bundles.

Webinar Metrics 54

Webinar Metrics Peer-to-peer B2B Marketing & Strategy 54

Biznology

MARCH 28, 2013

Event marketing, such as trade shows and conferences, where you can not only kick off relationships with new prospects, you can also convey your expertise through speaking engagements. Telephone calls, using the same lists, when the list owner gives you permission to call.

B2B Marketing 80

B2B Marketing Advertising Agencies B2B SEM 80