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The 20 Best Marketing Conferences In 2013

Marketing Insider Group

One of my first orders of business in any new year is to figure out which conferences I will attend as part of my personal development plan. With that in mind, I asked my social media connections “what are the best marketing conferences?”. 20 Best Marketing Conferences 2013. I can’t wait to meet you # IRL.

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Direct Marketing Doesn’t Have to Suck

Paul Gillin

In the weeks leading up to the Direct Marketing Association annual conference in Boston this week, exhibitors were out strutting their best stuff. Both turned out to be promotions for companies exhibiting at the conference. And then I thought about what that says about the state of direct marketing today.

Insiders

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Oracle announces Guided Campaigns and boosts customer service with genAI

Martech

Building on the existing capabilities of Oracle Fusion Marketing and Oracle Fusion Sales , Guided Campaigns directs marketers through a step-by-step process to generate automatically qualified leads and deliver them to sales as conversation-ready opportunities. Guided Campaigns. Dig deeper: Mind blown!

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Top 10 B2B Influencers in 2020

Oktopost

When it comes to B2B marketing thought leaders, the COVID-19 crisis has driven experts and influencers in the field further into the digital realm. As speaking opportunities at events and conferences dried up, online channels took front and center for influencers across industries. . Seth Godin. Rand Fishkin. Joe Pulizzi.

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Trade Shows Canceled? 5 Strategies to Keep Your Sales Pipeline Active

Lake One

In fact, a survey conducted by IDG reported that conferences and trade shows are listed as second, behind companies websites, on effective B2B lead generation tactics. Things don’t have to come to a halt just because conferences have been canceled or postponed. Think about it like being at a conference.

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B2B Lead Generation Blog: Generating Real Sales Leads from Tradeshow/Conferences

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Link: Building The "Sales Machine": How to Generate Real Leads from Trade show/Conferences.

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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

“Lack of understanding” was cited as the top challenge in using programmatic for 47% of B2B marketers. Between 28% and 35% percent of B2B leads come from marketing, while 45% to 52% on average are generated by sales teams. Direct Marketing ). But “Professional, social and emotional benefits” marketing has a 42% lift.

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