Unbounce

SEPTEMBER 24, 2018

Bounce rate is a deciding factor when it comes to SERP, and the number one reason people will leave your page in the first place is because it’s too slow. #1 Practical #seo tips from @CyrusShepard at #CTAconf. They come from SERPs—specifically featured snippets! 1 way to reduce #bouncerate ? Improve your #sitespeed.

Conference 73

Conference Marketing AI Lead Scoring Lead Ranking 73

Hubspot

APRIL 12, 2016

The study reveals a ton of helpful industry-specific benchmarks for both search and display ads, including average clickthrough rate (CTR), average cost-per-click (CPC), average conversion rate (CVR), and average cost-per-action (CPA). Average Clickthrough Rate (CTR). Want more tips? Average Cost-per-Click (CPC).

Cost per Acquisition 28

Cost per Acquisition Cost Per Click Adwords Advertising Benchmark 28

Hubspot

MARCH 6, 2014

Google authorship is a hugely beneficial integration for prolific online content creators that can help boost SERP clickthrough rates, author and site visibility, and page views. But what happens if you write for multiple sites? Or if you leave a company, and start writing elsewhere?

Google 28

Google Clickthrough Marketing Websites Domain 28

Hubspot

MARCH 20, 2018

Below, we'll dive into your domain structure options, explain how Google interprets these structures, and cover some original research and tips on making the best use of international SEO. This gives Google another layer of data when crawling republished content for search engine results pages (SERPs) you'd see in other countries.

SEO 100

SEO Marketing Websites Optimization Domain 100

Conductor

MARCH 24, 2020

The more times you appear on page one for keywords with significant search volume, the more of an audience you can attract to your content via clickthrough from the SERP. Your visibility will influence your likelihood to drive traffic. You and your teams want your product or service to be found.

SEO 49

SEO Enterprise Management Correlation Comparison 49

Hubspot

APRIL 17, 2014

For Twitter, tweeting between 1 and 4 times per hour proved to be the most effective frequency (as determined by the average clickthrough rates of tweeted links). During that time, make sure to keep an eye on your key social metrics (Likes, shares, clickthrough rates, leads generated, etc.). Add Google Authorship to your blog.

Social Media 28

Social Media Advertising Channels Optimization Ad Frequency 28

Hubspot

JANUARY 8, 2014

Over the past year, you may have noticed that search engine results pages (SERPs) have increasingly become more visual, with little pictures of the author next to the articles. The focus would be on showing “high-quality” authors in SERPs. What is Google Authorship? Who is showing up?

Google 28

Google SERP Ideal Customer Profiles Clickthrough 28

Hubspot

NOVEMBER 29, 2012

But in the world of search engine marketing (SEM), using paid search (PPC) to rank on a search engine results page (SERP) for a given term comes pretty close. Tips for Using This Template. That can benefit you in terms of your positioning in the SERPs and, ultimately, your costs. Alright, got your template handy?

PPC 28

PPC Template Work Management Marketing Management 28

Hubspot

FEBRUARY 25, 2014

You can learn more about why duplicate content is bad for your SEO and how to fix it in our SEO video tip series here. Titles are shown in the browser tab and search results, and have a direct impact on searcher clickthrough rates (CTRs) and search rankings. Then, as you create more pages, be sure to optimize as you go.

Keywords 28

Keywords SEO Optimization Clickthrough 28

Conductor

JULY 18, 2019

These 6 tips will help you create new pages and types of content that will help your business better connect with and guide your customers along the buyer’s journey. Adding schema markup to a page can add elements like the amount of stars based on your reviews to your results on the SERP. So what does that mean for your brand?

Top of Funnel 55

Top of Funnel SEO Marketing Websites Tips 55

Optinmonster

AUGUST 18, 2022

Our on-page SEO checklist can help you rank higher on search engine results pages (SERPs). One quick tip is that we suggest using long-tail keywords whenever possible. This is another indicator to users that your page has information they want, which will increase your clickthrough rates (CTR). Don’t delay anymore.

SEO 122

SEO Optimization Lead Scoring Lead Ranking 122

Hubspot

OCTOBER 17, 2014

Check it out below -- and if you have any other tips you''d like to add, let us know in the comments. Note: If you want to get up to speed on the basics of SlideShare, here are instructions on how to get started , tips for making your slides even better , and several different presentation templates (download one here , and another here ).

Lead Scoring 28

Lead Scoring Lead Ranking Generation Leads 28

Single Grain

AUGUST 13, 2019

With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. We’ll go over some actionable tips you can use later on in this article to help decrease your advertising costs as a whole.). 7 Pro Tips for Retailers to Capitalize on Amazon’s Prime Day.

Amazon 110

Amazon Paid Search Agency Cost Per Click Top of Funnel 110

QuanticMind

OCTOBER 31, 2016

Get a crash course on how they’ve changed, what you need to know, and actionable tips you can use right now for these powerful ad units in our first chapter – and stay tuned for the rest of our seven-part blog series on Google Shopping. But you knew that, didn’t you? Again, you knew all this.

Google 40

Google Advertising Agencies Paid Search Agency Mobile Advertising 40

ClearVoice

APRIL 11, 2022

Your clickthroughs could suffer : The more you drive readers away from your content, the fewer conversions you’re able to realize because, ultimately, there is less meaningful traffic on your site. Fluff writing may prohibit your readers from even reaching the end or being able or interested in engaging.

Lead Scoring 52

Lead Scoring Lead Ranking Peer-to-peer Clickthrough 52

Single Grain

JANUARY 23, 2023

In this post, we’ll share why PPC consulting is essential, demystify pay-per-click marketing, and give you tips for hiring the best PPC consultant for your business. But without expert guidance, PPC can be challenging and costly. You need to optimize your PPC campaign for the ad ranking algorithm to gain the top results.

PPC 59

PPC Paid Content Consulting Paid Search Agency 59

Hubspot

APRIL 24, 2015

Download this free guide for even more writing and editing tips. Tip: Ask contributors to show you a working title and/or a brief outline for the piece of content before they start writing so you can steer them in the right direction and save writers' time.). Tip: Keep in mind longer titles will get cut off in search engine results.).

Clickthrough 28

Clickthrough Paid Search Agency Keywords Landing Pages 28

Hubspot

AUGUST 12, 2014

And don''t forget to check out our additional tips for creating curated blog content at the bottom of this post! That results in duplicate content for which you''ll be seriously punished in the SERPs. Check out our post, " Blog SEO for the Modern Marketer: How to Optimize Your Posts " for tips on how to do just that.

Curation 28

Curation Template Stats Aggregators 28

Hubspot

JANUARY 13, 2013

We’ll give you some fun, actionable tips throughout this weekly round-up so you can also kick your year off strong. In other words, StumbleUpon is an established, reputable social network, and links from this site will not hurt you in the SERPs. is improving its search feature, and even Digg is playing along. Ready to get started?

Analytics 28

Analytics Digg Tools Mobile Advertising 28

Hubspot

JANUARY 13, 2014

Clickthrough Rate. Clickthrough rate (CTR) is one of the metrics that shows how engaged readers are with your content. Tip: Factbrowser is a great tool to find industry-specific data for your content. An email tip series? Here are some tips on getting started with keywords. Did that visitor turn into a lead?

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Hubspot

JANUARY 9, 2013

You know what's a great way to check to see if those links are in tip-top shape? It might not help your page rank , per se, but it can make or break whether a searcher decides to click on your results in the SERPs. 20) Not Test Sending Your Emails First. Testing them from the recipient's point of view!

Work Management 28

Work Management Marketing Management Landing Pages Top of Funnel 28

Single Grain

MARCH 6, 2023

And you can check your website’s performance in the SERPs with tools like Semrush or Ahrefs If you want, skip right to our list of tools. Other tips include: Write irresistible headlines or titles that instantly catch users’ attention, as this will help drive more traffic to your site.

Traffic 105

Traffic Budget Programs Marketing Websites Tools 105