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Nine Social Media Marketing Stats You Can Use

Webbiquity

More than half of online adults (56%) use more than one of the top five social media platforms. Social media ads are tied with sponsored posts among the most trusted channels by consumers when making a purchase decision. Social media is big with marketers, but a struggle for sales. across all major social networks.

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Leveraging digital for customer-focused insights

Biznology

This large dataset is then cleaned of inapplicable words and the remainder are classified into topics and subtopics of content areas. But the data also gives insight into new products and services that need to be created, features that need to be added, what to call new products, services, and features.

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The 6 Most Important Social Media Trends of 2017

Contently

Social media—once a competitive, dynamic space—has gotten predictable. Facebook added a hundred million users in a quarter? And you’ll notice I only brought up Facebook news, since it’s now by far the most significant social media player. And 80 percent of the company’s revenue already comes from mobile ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

People spend more time listening to digital audio than they spend on other popular digital channels, including viewing subscription OTT content, watching videos on their phones, or scrolling social networks. Likewise, audio ads drive 24 percent higher recall on average than display ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

People spend more time listening to digital audio than they spend on other popular digital channels, including viewing subscription OTT content, watching videos on their phones, or scrolling social networks. Likewise, audio ads drive 24 percent higher recall on average than display ads.

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Digital Audio Advertising: Everything You Need to Know

Digilant

People spend more time listening to digital audio than they spend on other popular digital channels, including viewing subscription OTT content, watching videos on their phones, or scrolling social networks. Likewise, audio ads drive 24 percent higher recall on average than display ads.

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What Google’s Content Update Means For Marketers

Anyword

So don’t be afraid to optimize your content for strong SEO rankings, but always make sure the added value is authentic. The new classifier acts as one of the signals that Google uses to rank content. Per a HubSpot study, 86% of consumers prefer honest and authentic brand/business personalities on social networks.