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9 Ways to Increase Landing Page Conversions

Marketing Insider Group

Many companies implement an SEO strategy – experiencing varying degrees of success, it’s clear the benefits are worth your company’s time. SEO or Search Engine Optimization is a great way to attract more organic search traffic to your website for free so you can convert that traffic into leads into sales.

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The Difference Between Direct and Organic Website Traffic Sources

SmartBug Media

For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources. Direct Traffic.

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YouTube Hashtags: The Secret to Video Marketing Success

Martech Advisor

Hashtags on YouTube start with a # symbol followed by tags (or words) added to video titles and descriptions. More than 1 billion unique users visit YouTube every month – Seo Hacker. 100 hours of video are uploaded to YouTube every minute – Seo Hacker. Classify and categorize content.

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Plan to Measure What Matters

Navigate the Channel

Traffic Website traffic is critical to seeing measurable success. Traffic should be the precursor to the goal of the conversion, which depending on the type of business, conversion can mean a lead submission form, a tracked phone call, a white paper download, an email signup, or other identified desired action.

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What Google’s Content Update Means For Marketers

Anyword

From SEO to organic traffic to just everyday research, Google remains a regular (and necessary) part of our workflow. Optimizing your site’s content and landing pages for top SEO performance isn’t a bad thing — but it is possible to be over-optimized. As marketers, we all rely on Google. It’s as simple as that. But not forever).

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

Nonetheless, as I was identifying their needs; talking about where they are now; and what they’re goals and challenges are, one of the partners was skeptical about search engine optimization (SEO). The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding.

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What You Need to Know About Google’s Helpful Content Update

RebelMouse

u201cNext week, we will launch the u201chelpful content updateu201d to better ensure people see more original, helpful content written by people, for people, rather than content made primarily for search engine traffic. As with most of Google’s updates, there’s a bit of mystery surrounding what this algorithm shift means for search traffic.