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How to Optimize Landing Pages to Enhance Customer Experience

Webbiquity

A landing page is a web page designed to drive one specific action (though a second action may be offered as an option). It also involves tweaking design and copywriting to make offers more appealing. After that, use analytics and split testing to make it best in class. What is a Landing Page? And it’s an ongoing process.

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32 Free Online Marketing Classes to Master Your Marketing Skills

Hubspot

These classes helped me be better at my job, so I started making a list of other classes I could take to learn more skills. We'll fill you in on the details below, or you can also skip ahead to check out classes in the following categories: Content Marketing. Coding, Design & Other Technical Skills. Email Marketing.

Class 101
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8 High-Converting Lead Generation Landing Page Examples to Inspire Yours

Unbounce

Signed, a totally unbiased copywriter.) Below, you’ll find eight lead generation landing page examples from Unbounce customers that prove effective lead gen comes in all forms. class slots) is paying tuition. The bulk of the traffic generated for this campaign was from mobile. Though messaging is indeed very important!

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What is a Membership Website? (7 Examples of Successful Membership Websites)

Optinmonster

Membership websites are often touted as an easy way to monetize your content and generate leads for your business. Membership sites are great for increasing traffic, website engagement, lead generation, and revenue for your online business. Do you want some membership website examples that are actually profitable?

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Why Isn’t Chief Content Officer a Bigger “Thing” Yet?

Contently

Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. Many companies diversify their structure by creating content teams under a demand generation function of marketing as well.

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42 Digital Products You Can Sell Online (+30 Examples)

Optinmonster

Continuous income: Digital products can generate continuous income through recurring billing, such as yearly software licenses or monthly membership fees. Digital products are a useful lead generation strategy for service-based businesses. They’re especially good for generating leads for higher-ticket services.

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The 15 Best Lead Generation Tools in 2019

Hubspot

Online lead generation is difficult. Optimize your lead generation pathways on your site. Optimize your lead generation pathways on your site. This article will cover lead generation software and tools that help you reduce friction and increase the conversion rate of website visitors to leads. There’s no way around it.