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Five Social Proof Best Practices for 2022

Webbiquity

Social media is a great channel for community growth. Whether you create a Facebook group, a collection of LinkedIn friends, or a specific hashtag, the goal is to provide an outlet your partners and clients can gather around. Optimal Workshop is a good example of the kind of layout and structure to aim for.

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LinkedIn Responsiveness Drops 44% – Why Businesses Are Losing the Social Selling Game

Marketing Insider Group

The challenge with campaigns is that marketing teams or agencies are defining a message, creating content – and then they hope that it will drive awareness and leads on LinkedIn. But in many cases, it just adds to the noise because there is very little relevance to the accounts that sales and marketing want to win.

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Marketing Case Study: How I Got Results from LinkedIn

B2B Marketing Traction

Since, 2004, I’ve been connecting to colleagues, associates, friends and classmates via LinkedIn. Several years ago I invested more time in understanding LinkedIn by attending Chris Rollyson ’s workshop at Confab on the topic. I continued to invest time in LinkedIn, and, as it turns out, my efforts paid off.

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OptiChannel Social Selling: The 3 Secrets to Creating Sales Conversations & Filling Your Pipeline With This Strange “Opti” Framework

MindFire

This is precisely what we covered in today’s LIVE workshop, where we showed our community: SECRET #1: How a Little-known Marketing Framework Ignited New Client Revenue by 118% (Despite a Pandemic and Economic Recession). Watch the “OptiChannel Social Selling” Workshop. OptiChannel Social Slide Slides (PDF).

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The rise of generative AI:  A marketer’s guide to textual and visual AI content

Martech

I attended an amazing workshop over the weekend on AI and the future of creativity and once again had a “‘HOLY SH*T’ “holy sh*t” AI moment. ChatGPT can be prompted to write anything from a social media post promoting a product offer to an email newsletter to a product solution brief. and Lately.ai.

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The top five digital marketing courses in the U.S.

Martech

Purdue Digital Marketing Training Duke Digital Marketing Program LinkedIn Learning’s Marketing Tutorials Georgia State University’s Marketing M.S. LinkedIn Learning’s Marketing Tutorials. Lynda.com is now called LinkedIn Learning. Program Recognition: LinkedIn Learning Certifications. Course highlights. Fees: $3195.

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How to Get Litmus Certified (And Why You Should)

Litmus

Back by popular demand, we’re kicking off Litmus Certified again: hands-on workshops to elevate your email skillset using Litmus. You will also be provided with digital badges to display on LinkedIn, your resume, personal website, in your email signature, and anywhere else you see fit. Case studies. Now’s your chance!