Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Invigorate.

Buzz 107

Buzz Social Media Media Conference 107

B2B Marketing Traction

FEBRUARY 6, 2015

In the last two years, LinkedIn has quietly added fields and features that can help you manage your contact relationships on LinkedIn. This blog post shows you how that works and what pros and cons of you should consider in trusting your valuable data to LinkedIn. There are some cons to using LinkedIn for its CRM features.

Linkedin 100

Linkedin CRM Work Management Marketing Management 100

Tomorrow People

OCTOBER 10, 2012

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120

Buzz Social Media Brand Identity Branding 120

Tomorrow People

OCTOBER 10, 2012

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120

Buzz Social Media Brand Identity Branding 120

Convince & Convert

SEPTEMBER 30, 2021

For example, recruiters can use social selling practices to identify prospects, build relationships and grow trust with potential candidates before a job opportunity arises. . Social media doesn’t replace your existing selling or relational tools. Understand what Social Selling Is (and Isn’t). Social Selling Index: .

Peer-to-peer 194

Peer-to-peer Ideal Customer Profiles Lead Scoring Lead Ranking 194

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. Pricing: contact vendor. Total reviews: 156. Average user rating: 9.35.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Contently

JANUARY 26, 2023

These include videos, webinars, podcasts, articles, and social media posts. Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. She used LinkedIn to share her thoughts on making healthcare more affordable. Measure your results.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Marketing Insider Group

JUNE 29, 2015

If LinkedIn was like Tinder, would your customers swipe left or swipe right? The Research Tells Us A LinkedIn Profile Picture Can Open Many Doors. Source: LinkedIn). LinkedIn profile photos with smiles or laughs get the most views, love, and attention. The Big Picture Lesson When It Comes To Your LinkedIn Profile Picture.

Linkedin 100

Linkedin Ideal Customer Profiles Profiling Network Marketing 100

Marketing Insider Group

NOVEMBER 10, 2020

No one had neat workshops or helpful guides prepared on how to rearrange a strategy to account for a global pandemic. Hawke Media’s HawkeTalk covers fascinating stories about how some of the world’s most successful people built their careers. If not, look for a LinkedIn Group that focuses on your marketing niche.

Conference 229

Conference Resources Peer-to-peer Paid Search Agency 229

Thinkers360

FEBRUARY 23, 2024

Focus Areas: Creativity, Coaching, Management, Diversity & Inclusion Thinkers360 In-Depth Profile & Portfolio: CB Bowman Social Media: LinkedIn | Twitter Books: Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success. CB : Sharing knowledge, delivering workshops on courageous leadership.

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Top Rank Marketing

SEPTEMBER 20, 2023

Here are the details about Lee’s session: Wednesday, September 27 – 1:45pm Eastern Workshop with Lee Odden Presenting: You’re Doing SEO All Wrong: How to Optimize Content for Search Intent. LinkedIn and NetLine are TopRank Marketing clients.

B2B Marketing 134

B2B Marketing Enterprise Management Content Marketing VALS 134

Onalytica B2B

NOVEMBER 1, 2017

Jasmine Sandler – CEO: Agent-cy Social | Top Digital Marketing Consultant and LinkedIn Trainer. Key Topics: B2B Social Selling, Social Branding of the Executive and SEO . She is a recognized leader in the areas of Social Branding and Social Selling by Google, LinkedIn and other industry standards.

Advertising Agencies 213

Advertising Agencies Work Management Marketing Management Paid Search Agency 213

Oktopost

DECEMBER 1, 2021

He has a global following of sales and marketing decision-makers built-in and deep expertise across digital, content, social media, and demand generation. His time at LinkedIn was epic. His approach has been adopted across multiple business lines, and he ended up winning the coveted LinkedIn Transformation Award for his efforts.

Transparency 109

Transparency Marketo Top of Funnel Digital Marketing Funnels 109

MindFire

MARCH 19, 2021

This is precisely what we covered in today’s LIVE workshop, where we showed our community: SECRET #1: How a Little-known Marketing Framework Ignited New Client Revenue by 118% (Despite a Pandemic and Economic Recession). Watch the “OptiChannel Social Selling” Workshop. OptiChannel Social Slide Slides (PDF).

First-Mover Advantage 98

First-Mover Advantage Conversion Curation Case Study 98

B2B Marketing Traction

FEBRUARY 17, 2011

So, if I’m getting results, why do many business people still say, “I’m on LinkedIn – now what?” So you’re on LinkedIn – now what? I was the 102,794 th person to create a LinkedIn profile on January 7, 2004. (To I’m relatively active on LinkedIn. while mitigating risk.

Linkedin 100

Linkedin Web 2.0 Ideal Customer Profiles Blast Campaigns 100

Zoominfo

JANUARY 15, 2021

They may even extend to your social media and email strategy. Additionally, you can produce webinars, workshops, seminars as well as facilitate virtual meetups and discussion groups that specifically serve your target audience. Additionally, your lead magnets should be promoted on your company’s social media channels.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Marketing Insider Group

FEBRUARY 4, 2020

And, this little nugget from Social Media Today’s Paul Dunay : Readers are eight times more likely to engage with – yes, it’s true – Jill’s posts than with yours. She doesn’t receive a paycheck for creating social media posts. Even if she can’t seem to break the habit of writing in the (horrors!) Quick Takeaways.

Generation 296

Generation Content Paid Search Agency Trust Marketing 296

Martech

FEBRUARY 24, 2022

AWE Academy Web AR Workshop: Learn how to produce successful marketing campaigns. Built-in partnership with Augmented World Expo, this web AR workshop focuses on practical tools to help marketers build effective AR campaigns. LinkedIn Learning: Augmented Reality Marketing with Cathy Hackl. Time Required: Less than 1 hour.

Planning 129

Planning Advertising Agencies Paid Search Agency Mobile Advertising 129

Optinmonster

OCTOBER 31, 2023

Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. ” LinkedIn Ad Headline Examples: “Elevate Your Career: Exclusive Workshops Inside!” What is your audience’s favorite social media platform ?

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Sprout Social

FEBRUARY 14, 2023

There are few sure bets when it comes to organic reach on social media. And yet, social advocacy examples continue to be the exception. Social advocacy empowers employees to amplify your brand message in a way that’s consistent with your business’s voice and tone. It piques interest.

Examples 92

Examples Zoominfo Work Management Webinar Metrics 92

EveryoneSocial

AUGUST 21, 2018

Social Selling + LinkedIn. This post covers social selling on LinkedIn, some important stats, why more employees need to master social selling, and LinkedIn social selling tips. If you’ve been in sales or marketing, you are probably quite familiar or have at least heard of social selling.

Linkedin 74

Linkedin Peer-to-peer Stats Ideal Customer Profiles 74

EveryoneSocial

FEBRUARY 10, 2023

Just be sure to make all of these benefits clear by including them in your company handbook, on your website, in job listings, and on social media. Invest in professional development opportunities for employees, such as training, workshops, and certifications. Utilize social media. Encourage employee referrals.

Social Media 98

Social Media Social Networks Customer Satisfaction Linkedin 98

Zoominfo

JUNE 12, 2019

Jeb carries his sales wisdom over to all his social media channels and spreads his expertise to the masses. That being said, it’s no wonder how she has amassed such a devoted social media following. Aside from the obvious sales insight and best practices, Trish injects humor and wit into her social media content.

B2B Sales 188

B2B Sales B2B B2B Thought Leadership Zoominfo 188

Martech

SEPTEMBER 11, 2023

I attended an amazing workshop over the weekend on AI and the future of creativity and once again had a “‘HOLY SH*T’ “holy sh*t” AI moment. ChatGPT can be prompted to write anything from a social media post promoting a product offer to an email newsletter to a product solution brief. and Lately.ai.

Marketing AI 125

Marketing AI Generation Work Management Marketing Management 125

Sprout Social

JUNE 20, 2016

Do your social media profiles scream promotion, promotion, promotion? If so, you could be missing out on the true personal branding power that social media holds. At its best, social media will allow you and your business to be seen and heard as an expert in your field. What Is Personal Branding?

Social Media 83

Social Media Personalization Brand Identity Branding 83

B2B Marketing Traction

MARCH 30, 2012

Yet I can’t tell you how many LinkedIn profiles I see that have been unintentionally set up for failure. If you want help figuring out how to better use LinkedIn, we offer LinkedIn workshops, one-on-one training and LinkedIn profile writing and optimization. Contact Jennifer Beever today for more information!

Linkedin 100

Linkedin Keywords Profiling Internet Marketing 100

Marketing Insider Group

OCTOBER 21, 2019

You’ve no doubt considered how you will use display ads, email marketing, and social media to market your event. Use social media both to promote your content and to engage with your audience. Maybe you can answer it with an article and go into greater detail in a presentation or workshop at your event.

Event Marketing 195

Event Marketing Marketing & Strategy Marketing Strategy Planning 195

B2B Marketing Traction

APRIL 14, 2011

Since, 2004, I’ve been connecting to colleagues, associates, friends and classmates via LinkedIn. Several years ago I invested more time in understanding LinkedIn by attending Chris Rollyson ’s workshop at Confab on the topic. I continued to invest time in LinkedIn, and, as it turns out, my efforts paid off.

Case Study 100

Case Study Case Studies Linkedin Studies 100

Hinge Marketing

MAY 8, 2015

Before diving into our suggestion on how LinkedIn can help achieve this, a quick comment on sociobiology will be useful: Going back as far as 100,000 years, tribal societies have used symbolic markings -- like beadwork, shell necklaces, body painting -- to mark off those who are part of the tribe (in-group) from those who aren’t (out-groups).

Linkedin 48

Linkedin SMB Ideal Customer Profiles Paid Search Agency 48

Martech

JUNE 3, 2022

Purdue Digital Marketing Training Duke Digital Marketing Program LinkedIn Learning’s Marketing Tutorials Georgia State University’s Marketing M.S. LinkedIn Learning’s Marketing Tutorials. Lynda.com is now called LinkedIn Learning. Program Recognition: LinkedIn Learning Certifications. Course highlights. Fees: $3195.

Course 103

Course Paid Content Marketing Analytics Tools Work Management 103

Brandpoint

MARCH 30, 2020

Marketing and communications consultant Arik Hanson adds to his cache as a blogger and lecturer by also providing The Talking Points Podcast , a monthly discussion about social media marketing trends, along with his blog. 2.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Sprout Social

NOVEMBER 1, 2023

For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. And we’ll cover 10 examples of BTS social media content to help inspire your strategy. In this article, we’ll show how businesses can foster trust and transparency through behind-the-scenes content.

Campaigns 90

Campaigns Work Management Content Transparency 90

Litmus

JULY 28, 2022

Follow Kason on LinkedIn. Follow Morgan on LinkedIn. Follow Jenny on LinkedIn. In her role, she leads her team’s creative outreach strategy, facilitates workshops with Spotify’s top partners, pens thought leadership, and, after 7.5 Marketing Director, Education, Fortune Media. Follow Karelle on LinkedIn.

Peer-to-peer 80

Peer-to-peer Thought Leadership Co-Registration Creativity 80

Oktopost

MARCH 1, 2021

There’s a new app taking social media circles by storm and if you’ve seen it mentioned in your feeds, you may be wondering, “ WTF is Clubhouse ?”. So finding experts in these areas is baked in and not based on who you already know (like LinkedIn, for example). Social Selling & Employee Advocacy. Brand Building.

Brand Identity 118

Brand Identity Branding B2B Conference 118

Marketing Insider Group

JULY 28, 2015

You need to do a little soul searching, self-assessment and checking out what’s underneath your ‘hood’ to get the most out of your personal brand on LinkedIn, Twitter and blogging. Your LinkedIn and Twitter profiles are your new calling cards. Your tweets and LinkedIn posts are your new networking and brand-building tools.

Resources 100

Resources Personalization Brand Identity Branding 100

Spiralytics

MARCH 27, 2024

They can be blog posts, articles, social media captions, website copies, etc. Knowledge of social media – We’re in an era where almost everyone is online. Understanding the nuances of social media platforms and their respective audiences allows you to curate shareable and engaging content.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

The Marketing Blender

DECEMBER 13, 2022

Once you join, take advantage of all the organization has to offer by being active in meetings and participating in discussions on social media platforms within the organization. Social media networks such as LinkedIn are an effective way to connect with professionals around the world who share similar interests.

Peer-to-peer 52

Peer-to-peer Network Marketing Ideal Customer Profiles Social Media 52