Moz

JANUARY 26, 2020

It was clear that the site did not rank for any featured snippets on Google. The next step is to add all of this data to a Google Sheet and see how everything matches up to my client's site. But do we have guidelines from Google to back this up? Google featured snippet support documentation. This is public information.

Case Studies 64

Case Studies Case Study Features Studies 64

Top Rank Marketing

SEPTEMBER 22, 2023

percent using Twitter/X having — an 18.6 percent decrease, while the leading content types being promoted were blogs, social media, video, white papers, and case studies — three of numerous findings of interest to B2B marketers contained in newly-published report data. percent from 2022, with 67.4

B2B Marketing 121

B2B Marketing B2B Planning Branding 121

Optinmonster

FEBRUARY 21, 2024

In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Case Study #1: How We Grew OptinMonster Blog to 600k+ Monthly Visits The blog traffic strategy we are about to share with you is simple. Google likes articles that are fresh and new.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. The Integration of Google Maps/Places/+ Pages.

Google 120

Google B2B Marketing B2B Case Study 120

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 101

Twitter Traffic Ad Building Tips 101

NuSpark Consulting

MAY 4, 2023

Social media retargeting: Reach users who have interacted with your content on social media platforms like Facebook, Instagram, LinkedIn, or Twitter. Twitter: Twitter Ads platform allows you to retarget users who have engaged with your tweets or visited your website.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

KoMarketing Associates

DECEMBER 8, 2021

The end of third-party cookies by companies like Apple and Google can make it more difficult to visualize which sales or marketing strategies work — at least for now. Organic search traffic can be tracked in search engine analytics platforms, such as Google Analytics, Bing, or Yahoo. To view it in GA, look under Acquisitions.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Convince & Convert

JUNE 19, 2014

With global attention and excitement around The FIFA World Cup, Google is leveraging real-time search data to curate sharable facts and visuals to help fuel online conversations around the matches. Created in partnership with R/GA London, this marks the company’s first-ever newsroom based on Google Trends search results.

Trends 151

Trends Google Storytelling Curation 151

KoMarketing Associates

MARCH 7, 2013

Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. Write case studies, eBooks, white papers, etc.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Envy

JULY 13, 2022

Case Study 1: Reddit marketing for B2B’s: A match made in heaven. We updated the publish date and resubmitted it to Google Search Console for re-indexing. Case Study 2: 13 Competitor Monitoring Tools B2B Marketers Need To Know. Case Study 3: Marketing Envy’s 4-step guide to building winning core startup values.

Case Study 117

Case Study Case Studies Lead Ranking Lead Scoring 117

Top Rank Marketing

NOVEMBER 3, 2023

In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. The post Elevate B2B Marketing News Weekly Roundup: B2B Buyer Trust Data, LinkedIn Tops 1 Billion Users, & Google’s $2B AI Investment appeared first on B2B Marketing Blog - TopRank®.

Trust Marketing 109

Trust Marketing B2B Marketing Linkedin Advertising Agencies 109

Optinmonster

JULY 20, 2021

Case studies. All you have to do is pull screenshots from a Facebook post or a Twitter update, and you have instant proof that your customers love your products. Case Studies. Case studies can also serve as customer testimonials when you take small sections of them. Social media posts. Interviews.

Ideal Customer Profiles 105

Ideal Customer Profiles Examples Peer-to-peer Case Study 105

Atomic Reach

JULY 27, 2023

Here we'll share our step-by-step process for using artificial intelligence to mine data sources such as Reddit, Meta, and Twitter for influencer/KOL marketing. And we'll use three case studies from different industries to illustrate how our data-driven approach to influencer/KOL marketing yields quantifiable, improved ROI.

Opinions 52

Opinions Marketing AI Lead Ranking B2B Thought Leadership 52

Webbiquity

FEBRUARY 7, 2023

Two of the most effective are through blog posts and case studies. Case studies are another effective way to add data naturally to your content. Connect with him through Twitter or LinkedIn. Blogs are a great way to share data-driven insights and stories with your audience.

Storytelling 327

Storytelling Top of Funnel Content Paid Search Agency 327

KoMarketing Associates

APRIL 1, 2020

Company addresses (and Google My Business listings), phone numbers, and applicable contact forms. This includes Facebook, Twitter, and LinkedIn in particular but there are plenty of examples of other popular social media sites appearing in branded results as well. Customer Case Studies and Testimonials.

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

Martech

JUNE 3, 2022

Students also get to take master classes from top faculty at Purdue and industry experts from Facebook, work on Harvard Business Publishing case studies and access Facebook Ask Me Anything sessions in this highly interactive and comprehensive program. Tools Covered: Google Analytics, Facebook Ads, Semrush, Moz, Hootsuite, plus 40 more.

Course 113

Course Paid Content Marketing Analytics Tools Work Management 113

SocialPilot

FEBRUARY 9, 2024

You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Madalyn is for Twitter, what Mari is for Facebook. She will enrich you with helpful Twitter tricks and resources to grow your brand on the platform. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

DECEMBER 27, 2017

Baidu PPC Versus Google AdWords: 8 Key Differences. 4 Actionable Insights from Google Search Console Search Analytics Reports. New Success Stories – There have been times when prospects would review agency capabilities but question success when more recent case studies could not be publicly discovered.

Paid Search Agency 197

Paid Search Agency SWOT PPC Case Study 197

KoMarketing Associates

NOVEMBER 15, 2013

Personally, one of my favorite industry resources is Matt Cutts and his series of Google Webmaster Videos specifically. Matt Cutts is the head of the Webspam at Google, and his team is tasked with modifying Google’s search engine algorithm to help display the most relevant and high-quality search results to users.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

Kevin Indig

MARCH 28, 2023

Kevin Indig • 7 min read The 10 SEO ranking factors we know to be true Google only confirmed 10 SEO ranking factors publicly in its history. This article shows what model to apply in which case. Kevin Indig • 5 min read My favorite tool alternatives to Google Search Volume Google Search Volume is inherently flawed.

Best Practices 59

Best Practices Aggregators Case Studies Case Study 59

Convince & Convert

MARCH 26, 2015

Naturally, the cleverness of this stunt resulted in significant online and social media chatter, including some wise words of wisdom from The Sun newspaper on Twitter. Continue the conversation on our Facebook or Google+ pages. The company also took over the paper’s website for the day. pic.twitter.com/xf492w0cQT. —

Campaigns 158

Campaigns Advertising Agencies Case Study Case Studies 158

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Sprout Social

MARCH 19, 2020

Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work. In addition to sharing your case studies in a typical social post, consider these options as well. Use paid targeting options to serve case studies to relevant people. .

Advertising Agencies 112

Advertising Agencies Paid Search Agency Social Media Ad Agencies 112

Convince & Convert

APRIL 8, 2015

Blogs and Facebook are by far the most effective outlets for influencer marketing, dwarfing YouTube, Instagram, and Twitter. Continue the conversation on our Facebook or Google+ pages. Most businesses get solid results from influencer marketing, with just the bottom 18% failing to generate any revenue. Budgets Rising.

Planning 167

Planning Case Studies Case Study Marketing Budget 167

Webbiquity

MARCH 31, 2022

That means your website isn’t just competing with other websites for search results—it’s also competing with Amazon products and Google listings. You can connect with him via LinkedIn and Twitter. To stay ahead of the pack, look for tactics to start optimizing your site for voice search results now.

Marketing Budget 287

Marketing Budget Enterprise Management Sales Management Work Management 287

ClearVoice

MARCH 31, 2023

AIs like ChaptGPT and Google’s Bard access a universe of information from the internet. Unless you ran that piece through a plagiarism detector, you could receive a “cease-and-desist” letter or a penalty from Google. Does Google penalize AI content? Google says AI-generated content violates Google guidelines.

Marketing AI 105

Marketing AI Top of Funnel Copyright Content 105

SocialPilot

JANUARY 21, 2024

Online platforms such as TripAdvisor and Google Reviews offer a wealth of insights into your hotel’s performance directly from the guests. On their Twitter handle, @HyattConcierge , they demonstrate an active and empathetic approach to customer feedback. You can read the full case study here.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Convince & Convert

MARCH 5, 2015

The campaign is running across the company’s social media channels, including Facebook, Twitter, Instagram, and Tumblr with a series of curated images and quotes showcasing personalized Chuck Taylor All Stars. For Twitter, fans can submit with #chucktaylor, and Converse’s Tumblr has a dedicated submission form. Image via Converse.

Communities 136

Communities Creativity Storytelling Case Study 136

Convince & Convert

FEBRUARY 26, 2015

I would go to the movies more if this was a thing #Oscars pic.twitter.com/zGCrakbOe3 — Whataburger® (@Whataburger) February 22, 2015 Dove Inspires Viewers to #SpeakBeautiful Dove was trending on Twitter during the Oscars for its #SpeakBeautiful campaign, which encourages women to tweet positively about beauty and body image.

Social Media 145

Social Media Branding Brand Identity Media 145

Content Standard

DECEMBER 10, 2014

Twitter’s latest experience with search underscores marketers’ need for a coherent SEO social strategy. Twitter reports that a change earlier this year to its hashtag pages has increased the number of the site’s logged-out visitors tenfold, from 7.5 million to 75 million. But in 2011, the deal ended.

Twitter 40

Twitter Traffic SEO Generation 40

Anyword

FEBRUARY 10, 2022

It’s the advertising dream to end up at that top spot on a Google search page. Yes, Twitter is for a lot more than just sharing the latest meme and checking out what’s “Trending.” Yes, Twitter is for a lot more than just sharing the latest meme and checking out what’s “Trending.” Strong ad copywriting. . Do this by ??giving

Copywriting 96

Copywriting Ads Lead Ranking Lead Scoring 96

Biznology

NOVEMBER 5, 2013

I asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.”

Spending 80

Spending Paid Search Agency Google SEO 80

BuzzSumo

MAY 9, 2019

Digging into the “Content Analysis” report has uncovered the top 5 content types that tend to perform best for us: Original research Thought leadership Non-generic roundups Case studies Original concepts. Our third most-shared post that falls under this content type is 31 Interesting SEO Experts to Follow & Learn from on Twitter.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Pam Didner

JANUARY 12, 2022

I feel that prospects constantly do fact-checking and Google searches, given that information is readily available at their fingertips, anyway. Adamson also shares two case studies from Dealertrack and Expedient. Adamson also shares two case studies from Dealertrack and Expedient. Case Study: Dealertrack.

Work Management 82

Work Management Marketing Management Curation Best Practices 82

PureB2B

JUNE 20, 2022

When you think of social media, the usual suspects likely come to mind—Facebook, Instagram, Twitter. Push for case studies. Case studies take the power of social proof and multiply it many times over by expanding a short review into a meatier discussion. Effective case studies make the client the hero.

Lead Ranking 62

Lead Ranking Lead Scoring Sales Qualified Leads Generation 62

Pam Didner

SEPTEMBER 13, 2022

Take a look at this blog post in a Google Doc. Once published, you can (and should) promote it through various outbound channels, such as Facebook, Twitter, email campaigns, paid media, and more. It’s important not just to buckle down on content creation or case studies. The value continues to grow this way! In summary….

ROI 91

ROI Effectiveness Planning Content Marketing 91

Only B2B

OCTOBER 26, 2023

By generating compelling stories through blogs, whitepapers, and case studies, you can metamorphose a casual prospect into a committed customer, substantially enhancing your sales figures. The effective utilization of platforms like LinkedIn, Twitter, and Facebook can yield substantial dividends.

Sales Qualified Leads 62

Sales Qualified Leads B2B Sales Lead Ranking Top of Funnel 62