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| Page 1 of 31 | Previous | Next | DIGITAL B2B MARKETING JANUARY 8, 2013 Two Killer Google+ Mistakes Last week WSJ ran an article entitled “ There’s No Avoiding Google+ ” on the front page. In short, it highlighted the drive by Google to make Google+ pervasive across other Google services. Here is why: There is no Google+ identity. mean Eric Wittlake, as a person, does not exist on Google+. Google has users running in Circles. | GROW - PRACTICAL MARKETING SOLUTIONS OCTOBER 11, 2010 Twitter success stories: Explaining the ROI of Twitter How do you PROVE the value of Twitter? There are MANY benefits to Twitter besides direct sales. have precious little time, so I better get something big out of Twitter if I am going to devote time to it. For most smart people, hearing a story of Twitter success is just as good as a pie chart. Post on Google Buzz. First, let’s establish a crucial point. | | | | | | | GROW - PRACTICAL MARKETING SOLUTIONS NOVEMBER 28, 2011 15 ways to use Twitter to toast your competition There are lots of success stories and case studies documenting business success through Twitter. 1) Using Twitter search and other simple listening tools, monitor real time conversations about your brand that can assist your marketing and management teams in seeing what is really being about your company today. There He felt he knew me through my Twitter posts. Facebook, etc. | | IT'S ALL ABOUT REVENUE DECEMBER 8, 2011 Twitter Adds Brand Pages. The Brand Pages War Gets Bigger. by Jesse Noyes | Tweet this Twitter announced a new look on Thursday. Twitter’s Chief Revenue Officer, Adam Bain, told Advertising Age that brand pages on Twitter were a frequent request of CMOs. Twitter brand pages hinge mainly on two elements: A branded header marketers can use to more prominently promote their logos and taglines; The ability to promote a particular tweet at the top of a brand’s timeline, which can contain an embedded video or photo. Just last month, Google+ unveiled brand pages for its nascent social network. What do you think? | GROW - PRACTICAL MARKETING SOLUTIONS MAY 7, 2012 Everything you wanted to know about Twitter Chats I’ve been very active on Twitter for about four years now and I would say the aspect that has changed the most in that time is the explosive popularity of Twitter Chats. Twitter Chats have become an important networking and sales tool. In fact, you can even make money off of Twitter chats. The idea behind a Twitter Chat is very simple. Set-up. Every Monday? | | | | | | | | | -
Bringing down the Twitter snobs Like in his latest post, “ Being a Twitter Snob is a Good Thing when he states “it annoys many people when they follow you on Twitter and you do not follow them back. Mitch lives the life of a Twitter snob, exclusively following only the most select and obviously interesting people. Having select Twitter followers reflects better on your taste in connections. 2) It is a free world and you should follow any Twitter strategy that makes sense to you, including Mitch’s. Post on Google Buzz. I like Mitch. He’s smart. Too bad. MORE >> -
PAUL GILLIN | THURSDAY, AUGUST 9, 2012 How Twitter Amplifies a Customer Attack Were he speaking it today, he might refer instead to Twitter. Twitter is the enigma of social networks. The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. It’s helped Twitter become a core utility for arranging everything from book signings to mass protests. More than five years after Twitter launched, we still hear questions all the time about its value. About 40% of messages on Twitter include a URL. MORE >> -
Why Google Turned to Print Advertising Lauren Indvik recently wrote a post on Mashable with the provocative headline “ Google Buys Newspaper Ad to Show Why Newspaper Ads Don’t Work. ” Was this Google’s “in your face” way of making a point to the print industry? Google’s ad ran in both the Canada Globe and Mail ‘s print and digital editions, as well as in the National Post , the Globe ‘s main competitor. Why Why would Google run this ad in print instead of trying and reach their core market online? Google made a smart splash by running that ad. Wake Up! MORE >> -
BIZNOLOGY | TUESDAY, NOVEMBER 8, 2011 Maximize your SEO benefit on Google+ in 8 simple steps Let me boil my last post, Google Plus was born prematurely and you should take advantage , down to practical pieces. To help you carefully handle Google+ for maximum advantage, I’ve assembled eight steps that help you get the best searh visibility from your Google+ posts. hacked this awful-looking graphic as an example: Here’s a list of things that you need to consider before you invest your time and energy in Google+: Make sure all your posts are Public. Here’s my Google+ public profile. Use a clean URL when you add your content to Google+. MORE >> -
Look out. Twitter is way cool again. Here are some intelligent and good-looking opinions on the platforms that we loathe and love: Twitter: Among young professionals, Twitter is becoming the holiest of holy. Twitter is the world without the politics and drama of Facebook and it is the coolest of the cool right now. Among my peers, there are two classes of people on Facebook — those on Twitter and those who aren’t. Those who are “ Twitter-less” continue to post their lives, their trials, their tribulations on FB. Twitter is the conversation. Google+ In a word, FAIL. MORE >>
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- When I cross-post I do it mostly by hand (you should too) BIZNOLOGY | TUESDAY, JANUARY 15, 2013
- Best Twitter Tips, Tools and Tactics of 2011 WEBBIQUITY | MONDAY, JANUARY 9, 2012
- The changes to Google+ are great. But they don’t matter GROW - PRACTICAL MARKETING SOLUTIONS | THURSDAY, MAY 16, 2013
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- How To Use Twitter To Promote Your Blog CEEKUE | TUESDAY, MARCH 15, 2011
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- Social Sleuthing: Who is Sharing Your Content: Twitter & LinkedIn Edition DIGITAL B2B MARKETING | THURSDAY, FEBRUARY 23, 2012
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- Social business, the forest and the garden: Your intranet is not the Internet BIZNOLOGY | FRIDAY, FEBRUARY 8, 2013
- Prediction: A Paradigm Shift in Social Media Sharing GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, AUGUST 24, 2011
- The Top #Nifty50 Women in Technology on Twitter for 2012 WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012
- 34 (of the) Best Google+ Tips, Tactics and Guides of 2011 WEBBIQUITY | THURSDAY, FEBRUARY 23, 2012
- The Value of Tweeting Events PAUL GILLIN | THURSDAY, FEBRUARY 16, 2012
- What Your Business Needs To Know About Google+ IT'S ALL ABOUT REVENUE | FRIDAY, JULY 8, 2011
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- Sales Intelligence on Google+ SALES INTELLIGENCE VIEW | TUESDAY, NOVEMBER 8, 2011
- SMS Marketing Trumps Social Media Marketing [Infographic] PUZZLE MARKETER | THURSDAY, JULY 19, 2012
- Building Relationships on Twitter: Consider What You Tweet DIANNA HUFF - B2B MARCOM | TUESDAY, FEBRUARY 15, 2011
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- 5 Great Reasons to Retweet Others on Twitter WEBBIQUITY | WEDNESDAY, OCTOBER 20, 2010
- How to Use Google+ for Business BIZNOLOGY | WEDNESDAY, MARCH 14, 2012
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- The Ultimate Google+ Cheat Sheet HUBSPOT | TUESDAY, AUGUST 30, 2011
- What Could Kill Google and Facebook WEBBIQUITY | WEDNESDAY, JULY 18, 2012
- Why Pinterest Matters to Us Social Media Marketers BIZNOLOGY | TUESDAY, APRIL 3, 2012
- Can We Save Twitter From Ourselves? DIGITAL B2B MARKETING | TUESDAY, AUGUST 16, 2011
- How to Promote an Event with Social Media PAUL GILLIN | WEDNESDAY, APRIL 13, 2011
- The Privacy Canard: David Lazarus and the Evils of Facebook B2B MEMES | FRIDAY, FEBRUARY 3, 2012
- Hashtag Stuffing Doesn’t Work for B2B Twitter Accounts SOCIAL MEDIA B2B | MONDAY, JULY 11, 2011
- Why Can’t I Share to Google+ From My Apps for That? BIZNOLOGY | TUESDAY, APRIL 17, 2012
- Twitter time-savers: Tweet success in just 20 minutes a day GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, JULY 18, 2010
- A good reputation online is an essential marketing strategy BIZNOLOGY | TUESDAY, OCTOBER 30, 2012
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- If you perform only to an empty house your show will close BIZNOLOGY | TUESDAY, JANUARY 29, 2013
- Use Twitter to Rank #1 in Google in Less Than Five Minutes HUBSPOT | MONDAY, JULY 12, 2010
- Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals B2B MARKETING SAVVY | MONDAY, AUGUST 31, 2009
- The Most Dangerous Opinion in Marketing: Yours DIGITAL B2B MARKETING | TUESDAY, JUNE 5, 2012
- How to court Google with chivalry and courtly love BIZNOLOGY | TUESDAY, AUGUST 7, 2012
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- Study shows Twitter users are powerful consumers GROW - PRACTICAL MARKETING SOLUTIONS | MONDAY, OCTOBER 4, 2010
- Twitter irrelevant? No, Advertising Age blew it GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, JULY 27, 2010
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