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The Top 10 Most-Read B2B Marketing Posts of 2023

Webbiquity

Drumroll please… #10: How to Integrate ChatGPT With Your CRM Software The buzz around ChatGPT has grown rapidly since its release in November 2022. Alright, now the list. This post explains how to integrate ChatGPT with your CRM software, expanding your use of AI tools for marketing and sales. #9:

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Generate Buzz on a Shoestring with These 8 DIY Marketing Tips

GreenRope

Generate Buzz on a Shoestring with These 8 DIY Marketing Tips. Learning about popular keywords that are most commonly searched for, and associated with your product, can help drive new customers to your website. By Laura Gayle, Business Woman Guide. Managing a small business often comes with a small marketing budget.

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Buzz watch 1/5: Account-based marketing

Integrated B2B

B2B marketing is full of concepts, abbreviations and keywords. That’s why we’ve decided to write a series of blogs, briefly looking at a few of the more bewildering buzz-words and setting the record straight with regards to what they actually mean. The post Buzz watch 1/5: Account-based marketing appeared first on IntegratedB2B.

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Why you should consider centralizing your search keyword lists

Biznology

Last month, I wrote about 2 challenges to keyword collaboration. Among other things, I argued for the importance of developing a corporate keyword database for digital marketers. Without keyword collaboration, your digital assets will compete for the limited time and attention of your audience. Photo credit: Wikipedia.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Your core keywords: Keep an eye on general niche discussions to better understand what your target customers are discussing online and pique their interest.

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6 B2B Demand Gen Predictions for 2020

The Point

Here’s what they had to say: “I fully expect to see continued buzz around AI, but I think the real heavy lifting next year is going to be around tech stack management. I asked the best subject matter experts I know, my colleagues at Spear Marketing Group , what trends they think will highlight the next 12 months in B2B demand generation.

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4 Ways to Measure and Track Brand Awareness

Brandwatch Marketing

In the past, Google Analytics users were able to easily track the number of people using branded keywords to arrive on website. Since Google moved to secure search in October 2011, measuring keyword traffic has become more difficult with the vast majority of keyword data hidden behind ‘(not provided)’ in the name of privacy.