Trending Sources

The essential guide to building your business through Twitter search

grow - Practical Marketing Solutions

. Many business professionals believe the Twitter search function is the most powerful tool for marketing insight ever created. But if you search Twitter, the results are real-time conversations. Used effectively, Twitter search can be an essential tool for discovery and marketing research. This is your ideal Twitter community, right? I use the Twitter advanced.

The Twitter strategy shift and what it means to you and your business

grow - Practical Marketing Solutions

Twitter is at a crossroads … and it might be leading down a controversial new path. Let’s look at a recent revelation about a possible Twitter strategy shift and what it could mean to you and your business. ” In other words, Twitter will start choosing what you see in your timeline based on what is trending, or what it thinks you might like to see.

The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s This is my favorite tool for building our audience on Twitter.” 11) Twitter Analytics.

Tools 63

3 Twitter best practices that unlock business success

grow - Practical Marketing Solutions

Here is one of the most common business inquiries I receive: “I am about to launch a (business/book/seminar) and want to use Twitter to do it. Twitter probably won’t work to help your business unless you follow three best practices first, and this is enough to stop most people in their tracks. Twitter is much the same way. Can you help me?”

B2B Marketing Trends for 2016

a better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. and Twitter followers. What are the business and. business success online.

5 Great ideas to unleash business benefits from Twitter Lists

grow - Practical Marketing Solutions

One of the most important and powerful social media network building tools is the humble Twitter list. Twitter Lists allow you to organize the Twitter stream so you can make sense of what might seem like chaos. For the basics of creating a list and finding other relevant lists, here is a nice Twitter List tutorial from Mashable). Twitter best practices They make.

List 113

The Time for Twitter is NOW

grow - Practical Marketing Solutions

Are you using Twitter for your business? Maybe the time for Twitter is now if you consider some of the trends on this popular social media platform: Twitter has momentum. Twitter shined during the World Cup, owning the online conversation for the planet’s biggest sporting event. It appears that Twitter is preparing a “buy now” button.

Do I need two Twitter accounts?

grow - Practical Marketing Solutions

Do I need to have two Twitter accounts?” What is the proper balance between personal and professional outreach on Twitter? Twitter and the power to network There are so many different uses for Twitter but when it comes to business, I think at its heart, Twitter is a powerful networking tool … which is what many companies and individuals don’t understand.

Introducing Twitter Polls

MI6 Marketing Agency

On October 21st, Todd Sherman, a product manager at Twitter, announced the roll out of Twitter polls which is another signal that Twitter is back on track when it comes to product innovation. Here’s what you need to know about Twitter polls. We're rolling out the ability for everyone to create polls on Twitter: https://t.co/pH5a8q9Ujz Coming soon!

B2B Marketing Trends for 2016

a better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. and Twitter followers. What are the business and. business success online.

This is why you must use Twitter

grow - Practical Marketing Solutions

If you’re like me, you probably hated Twitter when you first tried it. If I told you Twitter helped keep you safe, would you believe it? Here is a snippet of my life over the past few weeks as seen through the lens of Twitter … Two weeks ago, we had a line of dangerous storm cells and tornadoes marching through our area. A way to help students? Solve tech problems?

Here’s why 100,000 people unfollowed me on Twitter

grow - Practical Marketing Solutions

The other day, I was cleaning up my Twitter account and clicked on an analytics button that I had not used before. I currently have about 60,000 people following me on Twitter, all of them are real people to the best of my knowledge. Nobody could possibly suck at Twitter so bad that 100,000 people followed and then dropped them moments later. What I saw made me gasp. Trust me.

The best automagical Twitter following tools for your business

Biznology

Now, we’re on to automating Twitter following, following-back, and unfollowing. Before ManageFlitter offered its Remote Management tool and after Twitter shut the door on doing everything with one click, SocialOomph as my go-to when it came to following, following back, and. Upload and schedule photos for your Twitter account. Great for managing Twitter competitions.

The Future of Twitter

grow - Practical Marketing Solutions

Twitter is at a crossroads. A bastion for free speech, how will Twitter react when Wall Street pushes back on controversial content? As little Twitter has grown up it is now squarely in the gunsights of Facebook, which can only survive and thrive by increasing its “marketshare” of our personal information. The IPO’s possible impact on Twitter and free speech?

B2B Marketing Trends for 2016

a better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. and Twitter followers. What are the business and. business success online.

The future of Twitter is as a protected essential public utility

Biznology

Sally sent me a series of questions about what I think the the future of Twitter will be in light of a fourth quarter revenue miss based on analysts’ expectation. SF: What’s your take on the future of Twitter? CA: Twitter isn’t going anywhere. Twitter will become protected some way or another becoming, effectively, a protected essential public utility.

The wrong place for a Twitter feed

grow - Practical Marketing Solutions

I would guess at least 50 percent of the websites and blogs I come across feature a widget displaying a real-time Twitter feed. Done correctly, Twitter is lively, personal and human. If you display your Twitter feed on your website, you’re displaying one side of a two-sided conversation. But you’re also probably not too successful on Twitter. “LOL!!!!

10 reasons why Twitter is content marketing’s best friend

grow - Practical Marketing Solutions

Twitter is much more than “what I had for breakfast.” ” But seriously, Twitter is an essential component of any content marketing strategy, which might seem surprising since we are pretty limited with what we can accomplish in 140 characters, right? Let’s expand our view of Twitter as an essential component of a content marketing strategy. As you.

The 10 Don’ts of Twitter for B2B Marketing

KoMarketing Associates

Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. In fact, Twitter is now the top social platform for B2B brand mentions , with 73% of them happening on the site. Why is it so important to avoid Twitter bad practices? JJDollarSubDay.

10 Reasons Twitter is essential to your content marketing plan

grow - Practical Marketing Solutions

10 Reasons Why Twitter is Content Marketing’s Best Friend from Mark Schaefer I gave a rousing talk about Twitter and its essential role in marketing at the recent Content Marketing World event. There are just so many creative ways to use Twitter and most businesses overlook the amazing value there. Plus I''m on Twitter more than other social. by Mark W.

How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. How can marketers best utilize Twitter’s expanded features and the latest tools?

The Top #Nifty50 Women Writers on Twitter for 2013

Webbiquity

Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. This year’s #Nifty50 highlights men and women who write—more specifically, who regularly produce some form of business-related online content (blog posts, news articles, videos, infographics, etc.)—and

11 Twitter Tips for Building Business Relationships

PWB Marketing Blog

More and more businesses are jumping into Twitter to find new customers and connect with current ones. The word’s out that Twitter builds relationships – but many businesses get it wrong. Twitter has unwritten rules of engagement. Know the norms on Twitter. If you’re using Twitter to build business relationships, follow these eleven tips.

The Ultimate Twitter Profile [Infographic]

Vertical Response

Whether you’re the cream of engagement crop on Twitter , or just getting started, knowing how to put your best tweets forward is essential for social media growth. But crafting retweet-worthy content isn’t the only key to unlocking the kingdom of Twitter engagement. So what does a sharp Twitter profile look like, and what are the top-notch tweeting best practices?

The Twitter Book that changed everything

grow - Practical Marketing Solutions

I have been working in business for 30 years and I’ve had a lot of great accomplishments but when I reach the twilight of my career, what people may remember me for is a little Twitter book I wrote in 2011. What does Twitter mean today? In fact, I really had to consider whether Twitter is still the hub of human connection it was when I fell in love with it many years ago.

7 Reasons to Start Your Own Twitter Chat TODAY!

grow - Practical Marketing Solutions

What is a Twitter Chat ? To me, I like to think a Twitter Chat is like having a discussion over coffee, only online. On Twitter, however, it WORKS ! Two months ago, Post Planner decided to start our own Twitter Chat and I was assigned to work with the team to organize it from scratch. Twitter Chat is just too powerful to ignore! What is a Twitter Chat?

Twitter exec discusses new business advertising options (video)

grow - Practical Marketing Solutions

Click here if you can’t view this short video interview with Twitter’s Don O’Leary. You need a score card to keep up with all the changes going on at Twitter. A few months ago, I had the chance to meet Don O’Leary , who had just taken a new job growing Twitter’s commercial prospects in Europe. Hope you enjoy this short video interview.

Case Study: How Twitter Saved My Business

grow - Practical Marketing Solutions

I loathe business networking. Business Networking International. But when I started my own business, this seemed to be the only alternative. I can’t remember what it stood for, but I’m pretty sure the middle word was “Networking!&# At the beginning of the meeting, everybody stood up and said something nice about their business. I hated it at first.

10 Ways to Say “Thank You” on Twitter

grow - Practical Marketing Solutions

A few weeks ago I was surprised to find that one of the most influential bloggers on the social web replied to me on Twitter to say “thank you” after I had shared one of his posts. Let’s be honest: people don’t say “thanks” very often on Twitter. 10 ways to say “Thank You” on Twitter. Have you used any of these tactics on Twitter?

Why You Should Consider Using Twitter for B2B Leads

Act-On

Every day there are new B2B opportunities waiting for you on Twitter, LinkedIn and the other social media channels. Many marketers recognize Twitter’s usefulness for engagement and brand awareness. B2B marketers who use Twitter generate twice as many leads as those who don’t. Some of my best sales have begun with conversations that started on Twitter,” he said. Connect.

29 (of the) Best Twitter Guides, Tips and Infographics of 2013

Webbiquity

Twitter became a publicly traded company on November 7 and saw the price of its shares climb 73% on the first day of trading. Does anyone still thing Twitter is for the birds? What are the best ways to drive website or blog traffic with Twitter? To grow your company’s Twitter following? Utilize Twitter advertising? Get the most out of Twitter search?

Has your Twitter engagement recently dropped?

Biznology

In the last couple weeks, the notifications I have been receiving via my @chrisabraham Twitter handle have plummeted. So, I did some searching and it looks like either Twitter or I had changed some settings on the account. The post Has your Twitter engagement recently dropped? Serious chirping crickets. I like it nosiest! Et voilà ! Good luck. Is it a thing? Like this post?

Why every business needs a social media business audit

Biznology

While your business may be posting to social media and doing all the right things, you must regularly assess where you stand on your most important social channels. Too many brands and businesses try to “do more on social” before assessing where they are and where they want to go. Twitter. Example: Update your LinkedIn header to match your Twitter header. LinkedIn.

15 ways to use Twitter to toast your competition

grow - Practical Marketing Solutions

There are lots of success stories and case studies documenting business success through Twitter. Here are a few of my favorite ways to leverage this platform for new business benefits. 2) Customer service is a popular use of Twitter by many companies and other organizations. When people are “calling you” on Twitter, are you picking up the phone?

From Persuasion to Participation: The 5 Values for Nurturist Organizations (with Daina Middleton, Twitter’s Head of Global Business Marketing)

Crimson Marketing

This evolution was on the mind of Daina Middleton, the Head of Global Business Marketing for Twitter, when she published her own marketing book four years ago— Marketing in the Participation Age. Daina reveals how Twitter and Amazon use marketing technology (martech) to learn what’s tapering off and what’s starting to scale. They really need to think about participation.”

How to save Twitter

grow - Practical Marketing Solutions

Despite all the Wall Street belly-aching about Twitter, The Bird is a powerful force in our world. But if Twitter has no paying customers, it will not be a platform forever. Twitter has an enormous and passionate audience. It is changing the world through Twitter chats. Twitter will never have the mainstream panache of Facebook or the dead-simple interface of Instagram.

Is Twitter for Everybody?

grow - Practical Marketing Solutions

Is Twitter for everybody? This is the question that eventually gets asked by every person and every company trying Twitter for the first time. In the height of your initial frustrations, you may be wondering … is Twitter really for me? This is a customer who would be perfect for Twitter: Small business-owner. The Twitter Quitter. Tech-savvy.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

Facebook or Twitter – Which is Better for Your Small Business?

Vertical Response

Did you read the predictions about social media use for small businesses in 2014? One of the biggest predictions states that small businesses will get more selective about their use of social media and the sites they have a presence on. So what about the top social media networks, Facebook and Twitter? Some businesses have already found their winning platform for success.