Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. ” Only 29%?! .”

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Webbiquity

FEBRUARY 16, 2016

But brands that connect with buyers on an emotional level see twice the impact of those still trying to sell based on business or functional value, and the most connected brands enjoyed 31% greater revenue growth last year. And now, the stats! 8 Stats About B2B Marketing Budgets and Spending. B2B messaging gets personal.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

BenchmarkONE

APRIL 24, 2019

Let’s enhance those open rates. Mid-week emails can help you snag the attention of traditional business-to-business customers. Workers are too busy trying to get into the swing of the week through copious cups of coffee and morning meetings to spend meaningful time with their inbox. Mondays are a hectic mess.

Stats 97

Stats Best Practices Open Rate Eye-Tracking 97

Porch Group Media

OCTOBER 1, 2020

Content Marketing Institute, 2020) 80% of business professionals believe that email marketing increases customer retention. Oberlo) Conversion rates for emails are higher than social media, direct traffic, and search. Smart Insights) 81% of businesses say that email drives customer acquisition, and 80% for retention.

Stats 71

Stats Email Marketing Trends Planning 71

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. In stage four, email can be used to determine which customers are no longer interested in your brand or doing business with it. A study by MailChimp found that the average email open rate across industries is 21.33%.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

Optinmonster

NOVEMBER 27, 2019

eCommerce Abandonment Stats: Shopping Cart Abandonment. As you can see, these eCommerce stats show a steady increase in the popularity of online shopping—so much so that estimates say that consumers will make 95% of purchases online by 2040. In fact, 90 million small businesses use Facebook. Instagram eCommerce Statistics.

eCommerce 80

eCommerce Stats Statistics Amazon 80

Ontraport

NOVEMBER 4, 2019

Just as organizing five years worth of clutter in the garage or finally putting together that complicated IKEA dresser you bought last month, many marketers and business owners avoid getting started with marketing tracking, such as UTMs, because it’s hard to decide what to tackle first. Stats to track in the Attract stage.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. WARC) 94% of B2B marketers implement ABM strategies.

Paid Content 221

Paid Content Stats Marketing Budget Webinar Metrics 221

SendX

NOVEMBER 10, 2020

Source: Oberlo So, it’s safe to say that email marketing is alive and well and is still one of your best bets for business growth. And in case you don’t know, emails are effective in improving open rates. The use of emojis began in 2015 and has shown to have had a profound impact on open rates.

Email Marketing 355

Email Marketing Planning Tips Paid Search Agency 355

SendX

SEPTEMBER 30, 2020

According to the stats, including videos to your marketing emails can increase open rates by 19% and click rates by 65% while reducing unsubscribe rates by 26%. Including the word "video" in an email subject line can increase open rates by 6%. There you go: Include "Video" In Subject Lines.

Email Marketing 281

Email Marketing Video Marketing Best Practices Click Rate 281

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Both email and social media marketing are promising channels to grow your business. Social media’s soaring popularity is helping thousands of online brands, especially eCommerce and small business owners. Here are the stats. What does this mean for businesses?

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Vidyard

DECEMBER 10, 2020

The Video in Business Awards celebrate marketers, sales pros, and businesses who embrace video in new ways to generate better results. KITCHENER, Ontario – December 10, 2020 – Vidyard , the video platform for business, has just announced the 12 winners in their third annual Video in Business Awards.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

ClickZ

JULY 4, 2020

Special focus on industry wise share of email marketing campaigns, region-wise email marketing stats, and the most read email content types. Region-wise email marketing stats. They found that the global email open rates increased at an average of 4.7% Regions with the highest open rates.

Marketing Budget 131

Marketing Budget Email Marketing Allocation Marketing & Strategy 131

Salesforce Marketing Cloud

JANUARY 24, 2022

Growing small- or medium-sized businesses (SMBs) — those with a 1% increase in revenue or more in a six month period — are 59% more likely to use marketing automation. These stats and other data from the Small and Medium Business Trends report make it clear: The right small business marketing tools can help your company move forward and grow.

Small Business Marketing 98

Small Business Marketing Marketing Automation Services Budget Programs Lead Scoring 98

Hubspot

JULY 6, 2021

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. We live in a digital era, and people are still checking their emails daily, so strong email marketing strategies are essential, especially for Black-owned businesses.

Email Marketing 101

Email Marketing Marketing & Strategy Marketing Strategy Planning 101

SmartBug Media

DECEMBER 14, 2022

Email marketing is one of the most reliable ways for people and businesses to stay connected with one another. For businesses, it’s one of the most effective ways to generate revenue when considering that it generates $42 for every $1 spent—in other words, a whopping 4,200 percent ROI! percent open rate.

Email Marketing 98

Email Marketing Click Rate Open Rate Paid Search Agency 98

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Stage 4: Dormant Subscribers, Unsubscribers, and Churn In stage four, email can be used to determine which customers are no longer interested in your brand or doing business with it. Source: Campaign Monitor 2.

Email Marketing 130

Email Marketing Enterprise Management CTR Webinar Metrics 130

SocialPilot

JANUARY 15, 2024

These stats will help you know how video marketing influences customers. Webinars are the most common types of business-related video. Since 2016, the number of businesses using video content for marketing has increased by 41%. Currently, 86% of businesses utilize videos as a marketing tool. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Porch Group Media

NOVEMBER 10, 2022

If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Our team curated the latest stats we could find to help you stay current and informed for 2023. Take a look at these stats on how it has grown and who is using email. Table of Contents.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Optinmonster

AUGUST 7, 2020

Email marketing is one of those ‘right strategies’ that businesses of all kind should invest in. But, just in case you’re not convinced of the power of email marketing, we’ve compiled a big list of email marketing stats that will blow your mind. Email marketing is especially important for eCommerce businesses. Even better news?

Statistics 109

Statistics Email Marketing Planning Open Rate 109

Hubspot

FEBRUARY 4, 2015

Below are some charts and stats to help you figure out what a good open and click rate looks like for the number of email campaigns you send per month, your company size, and your business type. At this frequency, companies enjoy a median open rate of 32.4% and median click rate of 6.5%.

Click Rate 28

Click Rate Open Rate Advertising Benchmark Lead Ranking 28

ConvertKit

JANUARY 15, 2021

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. To help you reach more subscribers and grow your online business faster, we’ve put together a comprehensive list of the most useful (and the most up-to-date) email marketing statistics for 2021. Chapter #2: Subject lines and open rates.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Valasys

DECEMBER 23, 2020

It enables the business to automate the marketing tasks and streamlining the workflows. The importance of marketing automation is shown below with a blend of information and stats. The businesses that use this software detect a 77% rise in lead conversions. Personalized emails generate 6X extra high marketing rates.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Marketing Budget 52

SmartBug Media

FEBRUARY 24, 2021

Almost every email a business sends out, whether to a fresh lead or a long-term customer, should be viewed as a marketing email. If you’re wondering how to put personalization into practice or make better business decisions based on your email marketing campaigns, say hello to email tracking. percent click rate. percent to 26.2

Email Marketing 104

Email Marketing Marketing Automation Services Paid Search Agency Click Rate 104

Cintell

MARCH 10, 2016

This is business. Benefits of personas across the business: Persona-based marketing messaging : Best practice demand creation strategy that includes more personalized and customized messaging built on personas yields two times the average sales pipeline. Using Personas increases email open rate 2-5 times (Forrester).

Lead Scoring 100

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 100

SendX

MAY 21, 2021

I would like to answer that with some little stats - email is the third best way for content distribution among B2C marketers and In 2020 alone there were 4 billion email users globally and is set to grow to 4.6 B2C short for (business to consumer) marketing refers to the approach of selling goods and services directly to consumers.

Marketing Automation Services 196

Marketing Automation Services Enterprise Management Marketing Automation Work Management 196

Vidyard

DECEMBER 10, 2020

The Video in Business Awards celebrate marketers, sales pros, and businesses who embrace video in new ways to generate better results. KITCHENER, Ontario – December 10, 2020 – Vidyard , the video platform for business, has just announced the 12 winners in their third annual Video in Business Awards.

Video Marketing 65

Video Marketing Business Paid Search Agency Advertising Agencies 65

SmartBug Media

MARCH 8, 2021

How we adapt can make or break our business during uncertain times. Here are HubSpot’s 2019 average open and click rates for the financial industry: 23 percent open rate. percent click rate. Similar to HubSpot, here are Campaign Monitor stats: 16 percent open rate. percent click rate.

Email Marketing 85

Email Marketing Planning Click Rate Open Rate 85

ClickZ

MAY 2, 2020

March saw push notifications reach their highest direct open rates and 32% of website visits were through these mobile app push notifications. Whereas, 22% of people continued to feel empathetic (the only stat that has remained constant). Direct open rates increased by 22% for apps and 119% for websites.

Segmentation 115

Segmentation Mobile Advertising Open Rate Marketing & Strategy 115

Martech

JULY 19, 2021

The relaxation in pandemic restrictions is also rippling through the business world as conferences and trade shows schedule in-person events for this summer and fall. For World Emoji Day (it was Saturday, sorry we missed it, y’all), Adobe looked into how emojis in marketing affect email open rates, purchasing, and more.

Trade Show 118

Trade Show Vendors Barriers Conference 118

Porch Group Media

JUNE 9, 2022

Check out these 30 stats on email marketing to learn why email is a vital channel for your mover marketing strategy. – eConsultancy Emails with personalized subject lines are 26% more likely to be opened. – Campaign Monitor Emails with personalized subject lines generate 50 percent higher open rates.

Statistics 105

Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

ClickDimensions

MARCH 31, 2023

million NFP (Not-for-profit), NGO (non-government organizations) and NPO (non-profit organizations) businesses in the US alone, making this industry the 3 rd largest workforce in America, behind Manufacturing and Retail. There are over 1.5 But there is a stark difference between a team that is good and one that is great!

SMS 94

SMS Marketing Automation Services Work Management Marketing Management 94

Only B2B

JULY 8, 2021

Despite the plethora of marketing technologies and social media marketing, E-mail is still the best channel to uplift your business. How to increase click/open rate of my email campaign? Our team performed a heavy research and analysis on this and found the similar stats defined by the CoSchedule. Does that even matter?

ROI 118

ROI Email Marketing Practices B2B Marketing 118

Optinmonster

JUNE 24, 2021

Are you looking for AWeber alternatives for your business? But like all marketing tools, it may be lacking key features that your business is looking for. Because, today, we’re going to share 7 AWeber alternatives for small businesses that you can start using right now. It’s easy to use, reliable, and affordable.

Small Business Marketing 64

Small Business Marketing Marketing Automation Services Work Management Business 64

Hubspot

MAY 18, 2021

Additionally, email marketing has the highest return on investment for small businesses and is the second most effective medium for building brand awareness. Those stats alone serve as a reminder that email marketing is not a thing of the past. What day/time are your open rates higher? billion users by 2024 ?

Research 101

Research Buyer Personas Open Rate Click Rate 101

Unbounce

DECEMBER 9, 2021

And as a business or marketer, it’s all about making good first impressions—or else it’ll be “Goodbye!” Another thing to consider is that welcome emails also have high open rates —they’re 86% more effective than a company’s other promotional emails. Introduce or provide extra information about your products.

Impressions 129

Impressions Examples Landing Pages Opt-out 129

Marketing Insider Group

FEBRUARY 23, 2021

In 2020, 87% of consumers read local business reviews online. Clearly, people care about what others have to say about businesses they’re considering. They’ll also gain valuable and memorable insights into your business strategies. It will help confirm that your business is the right choice for them. Source: BrightLocal.

Case Studies 283

Case Studies Case Study Studies Top of Funnel 283